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Aligning Nano & Micro-Influencers with Your DEI Marketing

Convince & Convert

We have been tackling this for B2B especially, so take a look at how to locate B2B influences and afford them here. Microsoft, a technology brand, partnered with National Geographic for a unique B2B influencer marketing campaign this year. Look for influencers who would interest your ideal customer.

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The 10 Best Social Media Roundup Blogs of 2016

agora pulse

Carved up by social media channel, Anurag Mehra curates around 20 articles for your perusal and clickthrough folly. And being the savvy marketer she is, Mari also lets you know about her most recent videos and and upcoming Webinars to further help folks succeed on Facebook. The Best Social Media Roundup Posts of the Year. FreshBooks.

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High-ROI Content, Streamlining Processes, and Other Content Marketing News

Writtent Blog

As Wes Nichols pointed out this week in Forbes, it’s every content marketers challenge to take a more agile stance, so they’re prepared for the upcoming flood of insights. To inspire you to action, we’ve curated 5 of the brightest content marketing stories of the week: Create High-ROI Video Content Marketing With Google+ Hangouts on Air.

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B2B Employee Advocacy Best Practices

Oktopost

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

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5 Tried and True LinkedIn Tips to Grow your Company Page Followers 600% Faster

Buffer Social

In the long-term, LinkedIn marketing will be a game-changer for businesses and brands in the B2B space. The same best-practices that you implement when posting your own quality content also apply to curated content shared on LinkedIn. Here are 5 tips to put your business of the forefront of this trend. Re-Buffer your top content.

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A Curated List of Facebook Marketing Reference Guides

Jon Loomer

Below, I’ve curated a variety of Facebook’s resource pages for topics that are relevant to a wide range of advertisers. Includes a downloadable “B2B Creative Playbook.” Facebook-Curated Editorial Content. Along with lists of upcoming events, the page also contains recaps of past events.

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103 YouTube Video Ideas for When You’re Out of Inspiration

Hootsuite

Announce a new event or community initiative If you’re a business or brand, share any new initiatives you’re taking on, or announce upcoming events. Present a case study featuring a successful customer Another great B2B YouTube video idea is to feature a case study focusing on one of your successful customers.

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