Convince & Convert

APRIL 20, 2010

link] – good breakdown of social media business applications. link] [link] stephen elliott RT @jaybaer: Does Your Blog Have a Long Tail [link] [link] Catherine Davis RT @jaybaer: Does Your Blog Have a Long Tail [link] (interesting search applications) #SEO [link] Steve Woodruff RT @jaybaer: Does Your Blog Have a Long Tail?

Hitwise 117

Hitwise Content Blogger Consultant 117

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MAY 25, 2010

While having some measure of Web design and programming capabilities is almost a requirement, being in the business of constructing Web sites and applications per se, is typically a losing proposition for most agencies that are not involved in that business at scale. Note that I didn’t include Web design.

Marketing 123

Marketing Social CRM Conference Social Media 123

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JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow As I wrote on Brass Tack Thinking, I have the chills. is my vote.

Upcoming 124

Upcoming Project News Social Media 124

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SEPTEMBER 21, 2010

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

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MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. Anonymous Jay; I’ve been reading you last few posts and others like it across the net.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

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SEPTEMBER 20, 2010

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. Private brand communities vs. Facebook. Thanks for sharing good support information for B2B social media. Linkedin Groups vs. Twitter.

Social Media 147

Social Media B2B Strategy Consultant 147

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APRIL 13, 2010

See my review of the iPad review here) This content would also make a fantastic Facebook application. Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? Tons of applicability for social networking.

Social Media 112

Social Media Strategy Influencer Education 112

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JUNE 2, 2010

link] jaybaer I recommend you hide updates from all applications in your FB setting. [link] jaybaer Good stuff. Thanks for the comment. What good is a “friend&# request, if that person doesn't even know you? Once I did that, and got rid of Farmville and Mafia Wars, my FB enjoyment went up A LOT. link] jaybaer When did you delete?

Social Media 133

Social Media Strategy Curation Privacy 133

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SEPTEMBER 21, 2010

I’ve played with social media at a personal level and now it’s time to take it up a notch. My applications are for a medical practice (think HIPAA and it gets a little stickier), a major cycling event and for my charity cycling team. . – Posted using Chat Catcher John Coomer Great presentation & panel yesterday.

Social Media 167

Social Media Strategy Consultant Conference 167

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APRIL 14, 2010

Then, strategize ways you could make those problems disappear by providing better content (as with Geek Squad), faster response (as with Nationwide), or better access to help (as many companies are doing by launching online customer support communities using Get Satisfaction or other systems). It is all about SERVICE for them.

Social Media 128

Social Media Consultant Health Care Questions 128

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SEPTEMBER 21, 2010

You need something that’s easy for you to use and that will be practical for the application you have at hand. applications like Facebook, Twitter, Skype, etc. What they often don’t realize is that they can safely enable these applications through the use of smart policies.

Social Media 155

Social Media Radian6 Strategy SM2 155

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SEPTEMBER 8, 2010

There has never been any sort of major effort to distribute MySpace broadly across the Web by baking it into other sites, applications or circumstances. Nearly all the once mighty, now defunct social network or community sites unfurled and died after being purchased. The tools of social media always change.

MySpace 136

MySpace Facebook Social CRM Consultant 136

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AUGUST 31, 2010

The u30pro chat that I moderate with Lauren Fernandez have amazing discussions every week as far as I’ve gathered from the community. Beyond that, when I think of social media, I don’t just think of the tools like twitter, linkedin and facebook. Both of these communities have a great deal of interaction and conversation.

Conversation 116

Conversation Social Media Social CRM Consultant 116

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APRIL 22, 2010

Social Campaigns & Apps (social media marketing) In this approach, you’re using contests, promotions, offers, and self-contained applications and widgets to promote your company or product. Brand Communities Take your best customers – the 1% that really give a damn about you – and activate them.

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

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MAY 20, 2010

Unfortunately, its going to be a long struggle to evolve from the quarterly-based thinking to one of growing a fan base, following, community, etc. link] Martin Seibert We are creating a social media metrics application at [link] that will centralize all your web stats in one place. We only have twitter, facebook and bit.ly

Metrics 116

Metrics Social Media eBook Social CRM 116

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JUNE 15, 2010

"4 Detective Tricks to Find Your Customers in #SocialMedia" Vertriebstipps von @JayBaer [link] [link] Wendy Soucie A recent addition to the process of finding your connections is Socialfinder which is one of the business applications on Xeesm.com. This is a social address book, and social CRM application at each extreme.

Social Media 153

Social Media ScoutLabs Company Consultant 153

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JULY 13, 2010

Why not try spending time commenting in your targets’ community blogs? That’s the essence of a good social media strategy , anyway. Find teachers, identify valuable communities, volunteer time to non-profit organizations who need your energy. reading about social media and trying different communities.

Social Media 138

Social Media Strategy Consultant SEO 138

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APRIL 8, 2010

This is pretty much a show-stopper for any applications that require precision beyond a finger touch. This is pretty much a show-stopper for any applications that require precision beyond a finger touch. The keyboard (dock or wireless) eliminates the text input problem, although it would be a bit clunky on a plane.

iPad 136

iPad Content iPhone Wireless 136

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MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. So, fully expecting each of you to tell me I’m wrong in the comments, here are 7 reasons why Twitter is not the Valhalla of social media: 1. What’s Happening? I love Twitter.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

SEPTEMBER 21, 2010

Katie Morse Community Manager @misskatiemo [link] [link] Katie Morse Jason – great post! Katie Morse Community Manager @misskatiemo [link] [link] Adeline Tay RT @mycrowdca: RT @Heynoon – The 39 Social Media Tools I'll Use Today [link] [link] Marc Dooley Thanks for putting this together. Great list Jay.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

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SEPTEMBER 23, 2010

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. Facebook users do not realize that their status updates can be as public as they are, much less searched through an application like kurrently.

Social Media 164

Social Media Strategy Engineering Social CRM 164

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JUNE 30, 2010

What I find fascinating is that with so many social media marketing techniques, applications and opportunities, I feel we are rapidly losing focus on what authentic connection looks like. Julie Good points Jay… love your blog.

Social Media 128

Social Media Strategy Automotive SEO 128

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MARCH 2, 2010

Today, however, creating truly meaningful success metrics often requires a custom statistical hodge-podge that tries to tie together data points from across the social spectrum. Save the metrics piece, and since they also own a metrics company… Application to business? Probably none. But maybe a model to watch.

CoTweet 116

CoTweet CoTweet Analysis Consultant 116

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JULY 9, 2010

They loved the behind-the-scenes experience and the transformation tips from Stern – particularly because they saw how effortless the make-up application was. Cheers, Sheldon, community manager for Sysomos [link] Marina Maher Comm. And the online influencers recognized that for what it was: transparent and authentic.

Influencer 122

Influencer Ustream Authentication Social CRM 122

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APRIL 7, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 14 Things I Think I Think About Social Media Is Starbucks the Most Dangerous Competitor to Facebook? I agree that the discovery piece is not what it could be within the Foursquare application.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

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JUNE 16, 2010

The Secret Sauce Is Relevance I’m noticing common themes among social media successes like BBVA bank. Whole Foods does this similarly with its mobile application when it suggests meals/shopping lists based on health needs — and even suggests meals for ingredients you already have.

Social Media 119

Social Media Strategy Mobile Consultant 119