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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok's popularity has exploded since its 2016 inception. While TikTok is still an emerging social media platform, having been launched in only 2016, it is growing at a blistering pace, even in comparison to other social media networks. While User Data Is Not as Available as Facebook or Instagram, Authentic Brands Perform Well.

Trends 147
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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

Every generation has a different relationship with social , but regardless of age, there are some common factors all ages are looking for from brands: responsiveness, authenticity and entertaining content. But at the end of the day, everyone is seeking brand authenticity. They want businesses to be true genuine and true to themselves.

Brands 115
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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

Since its launch in 2016, TikTok (formerly Musical.ly) has grown by leaps and bounds, quickly cementing its place among established networks like Facebook, Instagram, Pinterest and Twitter. You can also use the search bar to dig into any trending creators, videos, sounds or hashtags you run across. @onlineoptimism. TikTokDance.

Examples 142
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Social Media Tactics that Cut Through the Noise

Pixlee

Meanwhile, other brands earn the lion’s share of engagement because of their community-driven strategy. . Brands need to use social media to cultivate community with real people, and in turn, step away from vanity metrics. Embrace Diversity and Authenticity. Beauty brand Morphe grew its community to 7.5

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3 Ways Wahl Professional Grew Its Instagram Community by 56%

Sprout Social

But in order to be successful building a strong community is essential. A dedication to social media engagement , integrating existing communities and using analytics tools are three ways that brands can ensure their Instagram presence remains robust. A photo posted by Wahl Professional (USA) (@wahlpro) on Aug 24, 2016 at 1:58pm PDT.

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A Beginner’s Guide to Using TikTok

Later

Launched in 2016 by its Beijing-based parent company ByteDance , TikTok was an instant hit with Gen Z users in China. The “For You” page is algorithmically curated based on the videos you interact with, the accounts and hashtags you follow, your location and language preferences, and the type of content you create. What is TikTok? .

Film 100
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5 Underrated TikTok Marketing Tips You Need To Try

Keyhole.co

TikTok is the most downloaded app of all time, hitting over 2 Billion downloads since its launch in September 2016. Monitor marketing trends #hashtags To stay ahead of the game and up to date with emerging trends, you will need a little help. Keep an eye out for the #trendalert and #tiktokmarketing hashtags in particular.

Tips 52