Trending Articles

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The Top Sources and Trends in B2B Website Traffic

Webbiquity SMM

B2B marketers have been on a wild ride over the past five years, as the economy went into and then came out of COVID-era shutdowns. How have the primary drivers of B2B website traffic changed, particularly search and social media? How do those trends vary between different segments like enterprise software, B2B professional services, and B2B healthcare?

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X Updates Policies to Allow Sexual Content in the App

Social Media Today

X is taking a more liberal view of adult content, which could lead to new monetization opportunities.

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From Followers to Advocates: How to Build a Loyal Social Media Community

Convince & Convert

Belonging is one of the five human needs according to Abraham Maslow, and is a major source of overall human motivation. So it’s no surprise that the need for wanting to be accepted by a group of people, and to feel seen and heard, is what humans seek in most interactions. This, at its core, can easily translate to how and why we use social media the way we do, and why it’s the closest touchpoint to our audience in our marketing efforts.

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10 Gen Z Trends to Use in Your Boomer Strategy

Ignite Social Media

Gen Z has entered the workforce and is increasing in buying power. This means that it is becoming increasingly important for brands to understand the mindset and behaviors of younger generations like Gen Z. Those born between 1997-2012 have very different values, communication styles, and social media habits compared to previous generations. Ignoring Gen Z trends and perspectives could mean losing relevance with this powerful consumer segment in the years ahead.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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AI as Your Creative Partner: Transforming Social Media Engagement with Claudia Sandino

The Social Media Hat

Episode 5 of the AI in Marketing: Unpacked podcast, with Claudia Sandino The post AI as Your Creative Partner: Transforming Social Media Engagement with Claudia Sandino appeared first on The Social Media Hat.

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Instagram Says Using Certain CTAs Can Impact Post Reach

Social Media Today

Instagram posted, then deleted, a video advising against using certain calls to action.

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Understanding Civil Engineering: A Comprehensive Overview

The Realtime Report

Understanding Civil Engineering: A Comprehensive Overview Civil engineering is one of the most diverse and varied engineering disciplines, encompassing the design, construction, and maintenance of both the physical and naturally built environment. It includes everything from roads and bridges to dams and buildings. The field is essential for the development of infrastructure that supports modern society and plays a crucial role in improving public health and environmental sustainability.

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How to Write an AI Prompt for Social Media Images

Ignite Social Media

The Importance of Prompts There’s no magic behind AI image generation – it’s all in the prompts! Think of a prompt as your creative muse – the secret sauce that brings your wildest ideas to life. A well-thought-out prompt is your VIP pass to getting those pixel-perfect images that pop off the screen and into the heart of your audience.

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How To Adopt AI In Your Marketing Strategy

The Social Media Hat

Overcome your overwhelm and learn how to implement AI today. The post How To Adopt AI In Your Marketing Strategy appeared first on The Social Media Hat.

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AI Providers Cutting Deals with Publishers Could Lead to More Accuracy in LLMs

Social Media Today

AI providers are cutting access deals with major publishers, which could drive more accurate AI bot responses.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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#683: Lessons Learned: 15 Years of Hard-Earned Entrepreneurial Wisdom

Amy Porterfield

Listen on… How you can apply the lessons I’ve learned over 15 years of entrepreneurship to your growing business. I'm super excited that you're here today, my friend! […] The post #683: Lessons Learned: 15 Years of Hard-Earned Entrepreneurial Wisdom appeared first on Amy Porterfield | Online Marketing Expert.

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Unlocking strategic success: mastering personalization with SOPRISM's customization features

Audiense

In today's fast-paced agency environment, where every click and conversion counts, personalization is more than just a buzzword—it's the key to strategic success. Imagine yourself, a seasoned marketer, leaning back in your chair, tapping your pen against your desk as you ponder the latest campaign brief. You know that to stand out, you must transform mountains of consumer data into tailored strategies that resonate on a personal level.

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The Conjoint Effect: From friends to “for you,” how creator-led content is changing social media

Sprout Social

Change is constant. That is the only certainty in life. It’s interesting how many said social media was a disruptive force to big, traditional broadcast media. That it would replace it— only to one day become just like it. Wait, what? As Avi Gandhi recently hypothesized on LinkedIn : “ In the early days of the Creator Economy, we used social platforms to connect socially.

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7 Ways Social Media Listening Tools Can Improve Your Content Marketing

The Social Media Hat

Dive in to learn how experts use social listening to improve their marketing campaigns. The post 7 Ways Social Media Listening Tools Can Improve Your Content Marketing appeared first on The Social Media Hat.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Hollywood Gossip Up, Referral Traffic Down in Facebook’s Latest Trending Content Report

Social Media Today

The latest 'Widely Viewed Content Report' from Facebook shows that Hollywood gossip is a key focus in the app.

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Design 101 – Creative Hacks from the King of Canva

Oktopost

Sam Tyrrell rose to the title King of Canva at AlixPartners, and he’s joined us Behind the Post to reveal his expert hacks and quick tips to help you create masterpiece designs on Canva. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary With no experience in design, Sam rose to the title of King of Canva at AlixPartners and went Behind the Post to tell you everything you need to know to master Canva yourself.

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#684: Online Operations Playbook: Key Strategies for Success from My Team

Amy Porterfield

Listen on… Streamline your business operations, prevent costly mistakes, and scale faster than you ever thought possible. One of my favorite compliments we get for our business is […] The post #684: Online Operations Playbook: Key Strategies for Success from My Team appeared first on Amy Porterfield | Online Marketing Expert.

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How to use Instagram Threads in your brand strategy

Sprout Social

Our guide shows how to use Instagram Threads to create a seamless, cross-channel marketing strategy. Learn how brands are thriving on the platform and more.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Shine On, Dream On, Play On Bill Walton

WebInKnow

Bill Walton, noted Deadhead and NBA basketball Hall-of-Famer, was the happiest and most upbeat person I’ve ever met. He had a kind word for everybody and absolutely loved his life and everybody who was a part of it.

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AI Providers Cutting Deals With Publishers Could Lead to More Accuracy in LLMs

Social Media Today

AI providers are cutting access deals with major publishers, which could drive more accurate AI bot responses.

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Boost employee advocacy adoption with Oktopost’s Social Advocacy App on Slack

Oktopost

Employee advocacy is the key to getting your employees to share smart, quality content across their social networks and amplify your brand message in their unique voice. However, with so many employees busy managing their day-to-day work, it can take time to figure out how to get employees to share brand content consistently. That’s why we’re excited to introduce our Social Advocacy App on Slack to help marketers prioritize social selling, employee advocacy, and employee engagement through inter

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#685: The #1 Thing You Can Do As An Entrepreneur To Avoid Burnout

Amy Porterfield

Listen on… Turning your FOMO (Fear Of Missing Out) into JOMO (Joy Of Missing Out) so you never feel burnt out again. Ever feel like you’re just stretched […] The post #685: The #1 Thing You Can Do As An Entrepreneur To Avoid Burnout appeared first on Amy Porterfield | Online Marketing Expert.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How to Get ChatGPT to Write an Essay

Writtent Blog

Are you looking to streamline your writing process? Do you want to harness the power of ChatGPT to help you write an essays or blog posts ? I’ll show you how to do it in just a few simple commands. Stick around until the end for a bonus tip that’s super useful if you have a blog. Using ChatGPT for essay writing offers numerous benefits. It can help overcome writer’s block, generate ideas, and provide a structured approach to essay writing.

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How to Fix Fortnite Edit Delay on Your PC?

Tweaklibrary

Are you a Fortnite player struggling with delayed or laggy gameplay on your PC? Wondering how to edit fast in Fortnite? Well, frustrating edit delays can significantly impact your performance, making it challenging to build and edit structures quickly. This issue can be caused by various factors, including hardware limitations, software conflicts, or network problems.

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Threads Rolls Out Side-Swiping Post Interest UI to All users

Social Media Today

Now, you can tell the Threads algorithm what you like and don’t like with a simple swipe.

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How real brands use social intent data to drive business success

Oktopost

Understanding social intent data has become crucial for B2B brands looking to leverage their online presence for tangible business outcomes. With 75% of B2B buyers actively searching on social media for solutions, it’s clear that social media holds valuable insights into your audience – you just need to unlock them. Your key is social intent data, and it’s easier to collect than you think.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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B2B Influencer Marketing Mastery: Ultimate Guide for Marketers

Pam Moore

B2B Influencer Marketing Mastery: Proven Strategies for Business Leaders B2B influencer marketing is rapidly expanding, with the global market predicted to grow from $21 billion in 2023 to $52 billion by 2028. In the fast evolving world of business-to-business (B2B) marketing, leveraging deep expertise and proven strategies is crucial. With over 25 years of experience in B2B, including 15 years in corporate leadership roles and a successful transition to a seasoned entrepreneur, I have been at t

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Inside Look: Data-Driven Personalization [Book + Podcast]

Convince & Convert

Marketers: it’s time to elevate your presence at the data table and create a more personalized experience for your customers. Two new resources are now available to help guide the way: Data-Driven Personalization: How to Use Consumer Insights to Generate Customer Loyalty , a new book by Zontee Hou, Convince & Convert Managing Director Data-Driven Decisions , the corresponding podcast featuring in-depth interviews with leaders about connecting strategy to data Below is a recent interview betw

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How To Remove Instagram Filters from Photo

Tweaklibrary

Instagram has become a popular platform for sharing photos and videos with friends, family, and followers. One of the most widely used features on Instagram is the ability to apply filters to your photos, which can enhance the colors, contrast, and overall look of your images. However, there may be times when you want to remove a filter from a photo after it has been applied.

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Threads’ New TweetDeck Like Desktop Display is Coming to All Users

Social Media Today

While trying to take a more balanced approach, Threads is leaning more into real time content.

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Why being active on social media is a win-win for employees and brands alike

Oktopost

In today’s world, social activity goes beyond personal use—it’s a powerful asset for both employees and brands. Using social media professionally offers numerous benefits, boosting brand visibility and enhancing employee engagement. Let’s dive into why encouraging your employees to be active on social media is a win-win for everyone involved.