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Top Marketing Trends for 2013

yMarketingMatters

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Here we go: Social Business Has Risen. Pick the specific platforms that make sense for your business.

Trends 277
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Are QR Codes Disadvantaging Your Small Business?

Small Business Mavericks

They are not placed in these areas for practical purposes; they are being used as part of a consumer education/branding campaign by marketers, particularly the big national brands. QR codes are really best suited to areas – as a download to a smart phone in the form of deal or coupon, and in print media.

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Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definately be an integral part of your overall marketing strategy. 70% of American consumers want to receive offers on their smart phones.

Mobile 231
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Small Business Owners Hopping Mad Over Amazon’s New App

Small Business Mavericks

Just when you thought you had seen and heard it all, Amazon takes on a brave move to take business away from small business owners. This has caused small business owners to complain to the Retail Industry Leaders Association about the unfair competition. This is the reason that small business owners are so mad.

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Top Marketing Trends for 2013

yMarketingMatters

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Here we go: Social Business Has Risen. Mobile Marketing should be an integrated part of your marketing mix.

Trends 100
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6 Tips to Make Your Email Marketing More Effective

yMarketingMatters

Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

Tips 216
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Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definitely be an integral part of your overall marketing strategy. 70% of American consumers want to receive offers on their smart phones.

Mobile 100