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Use 4×5 Creative for Feeds

Jon Loomer

Don’t be so quick to crop… When you upload a 9×16 image or video when creating an ad, Meta asks you to crop or upload new creative that are square and wide for specific groups of placements. This takes up more real estate, which could make your ads more effective. Before you do that, preview your ads first.

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26 Real Estate Social Media Post Ideas to Get New Clients

Hootsuite

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. 26 real estate social media post ideas to get more leads.

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Best Practices for Mobile-First Social Video

Ignite Social Media

People scroll through feeds the height of the Statue of Liberty and are bombarded with thousands of marketing messages a day. With this much noise in the social space, marketers have almost no time to capture the attention of their audiences, so it’s important to meet people where they are in their busy feeds. That’s a lot of content!

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Are You Getting Bad Real Estate SEO Advice?

Small Business Mavericks

» Are You Getting Bad Real Estate SEO Advice? Hat tip to Matt McGee for bringing this to my attention, but I have long thought that real estate agents and brokers were getting bad SEO advice. And I’ve seen real estate websites that do that. That’s a big no-no.

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A Guide to Meta Ads Placements

Jon Loomer

The classic example is in your mobile Facebook news feed. The feeds are generally seen as the most desirable real estate for our ads. In-Stream Ads for Videos and Reels. This includes Facebook in-stream videos, Ads on Facebook Reels, and Ads on Instagram Reels. Placements are selected within the ad set.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

But it also makes maximum use of the comment section below each of its how-to videos to answer customer questions and show its audience it cares about them getting the most out of their purchase. Make Your Blog Content Links Pop with Video There are many ways to elevate your e-commerce social media marketing strategy in 2024.

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New TikTok Features that Brands Should Know About

Ignite Social Media

In this video from Ignite Social Media, Paid Media Manager Victoria Rogers, Content Producer Parker Mitchell, and Senior Strategist Taylor Glymph discuss the new features of TikTok that will benefit brand engagement. For example, advertisers can now target users based on their engagement with specific creators, videos, hashtags, or topics.