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Top Five: Tidal Wave of New Social Media Features

Sherrilynne Starkie

Plus end of the road for Klout. Instagram has introduced mute in feed, a new way to control what posts users see on Instagram. The new feature lets people hide posts in feed from certain accounts, without unfollowing them. With this change, users can make their feeds even more personalized to what matters to them.

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Social Media News Ticker: Twitter Adds Photo Tagging, Facebook Acquires Oculus VR

The Realtime Report

Facebook expands Lookalike Audiences to let advertisers target people who use their sites, apps, or Pages – now advertisers using Lookalike Audiences can target users who visit their websites, use their mobile apps, or are connected to their Facebook Pages (The Next Web). Any social media updates that we missed?

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Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

Akamai Marketing

Hawaii is celebrating its 50th year as a state this year, the Weiner mobile started in 1936, making the Weinermobile the older of the two. Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. The Oscar Myer Weinermobile makes an appearance in Hawaii this week.

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Solving Klout’s “Warren Buffett Problem”

Convince & Convert

Matt Thomson, Klout @daddymention. Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product. Listen Now .

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Know What’s Working on Social Media: 26 Free Social Media Analytics Tools

Buffer Social

Working with your profiles and pages across the major social channels, Klout puts together a score from 0 to 100 on your influence on social media. Klout also suggests content, which you can schedule and share through its app to improve your Klout score. Talkwalker. Click on the graph icon in the upper-right corner.

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Post Case Study: Triberr Visits vs. Google Analytics

Kikolani

Direct Traffic includes anything from people using browsers that have enabled private browsing (see Firefox’s privacy settings , for example) to people who click on a link within a mobile application such as my personal favorite, HootSuite for Android. Regularly feeding great content to your Twitter followers. Not all of the t.co

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Fetching Friday – Resources Mashup & Canary Sky

Kikolani

Designing A Mobile Optimized Ecommerce Website – The Tradeoffs That Webmasters Must Make – Knowing the best design practices for creating a mobile optimized site is all fine and good, but implementation is the hard part. Be sure to catch the weekly roundups by subscribing to Kikolani’s full feed via RSS or email.

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