article thumbnail

Teens & Young Adults Prefer Facebook Over Blogs

Firebelly

71 percent of young adults prefer Facebook while 66 percent of younger teens prefer Myspace. The survey also showed that teens are significantly less likely that Gen Y and adults to use Twitter. Social networking sites (SNS). 73 percent of teens and 72 percent of Gen Y are now active on at least one SNS.

Facebook 103
article thumbnail

5 Reasons CMOs Can No Longer Own Social Media

Hootsuite

We surveyed 2,162 marketers and conducted in-depth interviews with executives at large enterprise companies. After all, nearly 3 billion people use Facebook every month. Remember, most marketers’ first social initiatives included blog posts and Facebook updates: You did the talking, your audience mostly just listened.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2011 B2B Marketing Trends

Webbiquity SMM

Of eleven different marketing categories, all of those in which marketers said they plan to increase spending in 2011 are online activities: website design / optimization and social media topped the list with 69% of companies planning larger budgets in these areas, followed by virtual events and webinars, SEO, email marketing and paid search.

B2B 185
article thumbnail

Cyber Monday Is Here!

Firebelly

A recent survey shows that 43 percent of online retailers plan to offer special promotions and discounts on Cyber Monday. Cyber Monday Facts: More than one in three people say they'll be using their fast-access work computers this year for holiday shopping. That's more than 51 million people logging on at work.

Retail 100
article thumbnail

What Does Integrated Marketing Mean to the Future of the PR Professional?

Social Media Strategery

They just expect you to move seamlessly and consistently from channel to channel and device to device, whether that’s using paid, earned, or owned methods. Will he share it with his 100K Twitter followers and Facebook fans? Should you use paid search links to drive additional traffic?

article thumbnail

9 Everyday Tools to Increase Earned Media

Kikolani

Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches. According to a survey done by Nielsen Global Trust in Advertising , 92% of consumers trust recommendations from people they know. Be sure to follow Kristi on Twitter , Facebook , and Google+.

Tools 151
article thumbnail

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).