Oktopost

NOVEMBER 22, 2023

YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. TikTok’s fun and engaging videos will help you stand out to your audience as a memorable brand, build connections, and expand your reach.

B2B 117

B2B Trends Social Media UGC 117

Ignite Social Media

SEPTEMBER 18, 2023

One of the most common questions we get from clients is how to create branded TikTok videos. Who Can Brands Put in Their TikTok Videos? As a brand, figuring out who will be in your TikTok videos is important. Unlike image- or text-based content, video content can rely heavily on having talented people and personas on camera.

Brands 110

Brands Content UGC How To 110

Sprout Social

SEPTEMBER 14, 2023

Reposting user-generated content (UGC) rewards customers who post it while also boosting authenticity on your channels by putting your audience at the forefront of your brand. They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to.

Strategy 115

Strategy Brands Content UGC 115

Hootsuite

APRIL 3, 2023

Facebook engagement actions include likes, reactions, comments, shares, video views, and link clicks. Educate or inspire Asking questions makes your content more about your audience than you, and so does focusing on teaching or inspiring others. Capturing even a few minutes of candid content can be a perfect Facebook Live video.

Engagement 110

Engagement UGC Facebook HootSuite 110

Ignite Social Media

APRIL 13, 2022

Mielle Organics is a natural hair care brand that leverages the power of UGC by spotlighting their customers, whether it be through resharing unboxing videos, product hauls or before and after photos, Mielle Organics content mix prioritizes making their customer feel like they’re a part of a community. View this post on Instagram.

Communities 135

Communities Instagram Brands Education 135

Social Media Strategies Summit

JANUARY 5, 2022

Instagram Reels are short, engaging videos that can help bring your brand to life. Plus, due to the increasing popularity of video content, Instagram Reels generally garner more views and engagement. Plus, due to the increasing popularity of video content, Instagram Reels generally garner more views and engagement. Answer FAQs.

Small Business 202

Small Business Instagram Platform How To 202

Convince & Convert

MARCH 17, 2016

In the past few years, videos have started taking over—and it’s easy to see why. Videos are also very diverse in their application. From providing entertainment to educating to expressing your opinion to marketing a product, videos are a powerful tool. Here’s where user-generated videos come in. Why is that?

Video 60

Video UGC Content comScore 60

agora pulse

JANUARY 14, 2020

The short-form video app launched in 2017 seems to have catapulted itself into our lives—and left us struggling to find a place for it in our social marketing plans. TikTok videos are around 15-seconds, but users can string clips together to make stories of up to 60 seconds long. TikTok is for sharing fun, meme-related videos.

UGC 139

UGC Hashtag How To Meme 139

Sprout Social

MAY 8, 2023

Risks like trending sounds, user-generated content (UGC) and creator partnerships can rock even the most responsible, well-meaning brands. For example, reposting and promoting UGC as part of an ad campaign is usually considered commercial intent. Navigating social media copyright can be like sailing in uncharted waters.

Social Media 104

Social Media UGC Policies Guidelines 104

Social Media Strategies Summit

DECEMBER 16, 2022

User-generated content (UGC) is highly impactful in any industry. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. UGC is especially effective in higher education.

Social Media 130

Social Media UGC Project Collaboration 130

Pixlee

OCTOBER 14, 2021

The short-form video app sprung to life around 2017, but rose to massive popularity at the start of the pandemic in 2020. According to recent social media statistics , users love TikTok for its short, 15-second videos. This might look like: Educational videos (product tutorials, how-to videos, recipes, etc.).

Strategy 86

Strategy Brands UGC Apparel 86

Later

SEPTEMBER 9, 2020

Introducing Shoploop: Google’s very own shoppable video platform! Created by Google’s in-house incubator, Area 120 , Shoploop is a mobile shopping platform that helps consumers discover products in an entertaining, informational, and snackable video format. . That’s because discovering new products on Shoploop is so easy. .

Influencer 56

Influencer Platform Video Brands 56

Social Media Strategies Summit

SEPTEMBER 18, 2023

“We could meet and mingle with the influencers and really start building relationships, find out what they were interested in covering at the airport, what they might not know about, so we could help educate them and get to know them as people, not just their Instagram handle.” That’s when it’s time to seek out untapped audiences.

Influencer 130

Influencer Travel Retail UGC 130

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. But perhaps most importantly, Madewell’s assortment of images and video create a very clear, shoppable virtual storefront for their product assortment.

Instagram 139

Instagram Brands UGC Travel 139

Later

OCTOBER 1, 2019

If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly. Recently, brands and businesses have been put under the spotlight for incorrectly reposting UGC to Instagram. .

UGC 90

UGC Instagram Content How To 90

Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . The tricky part is sourcing, collecting and reposting the right UGC — so that you’re always sharing top-quality content that’s aligned with your overall aesthetic. . But we’re here to help!

Curation 68

Curation Feed Feedly UGC 68

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. And the most prominent of all is UGC. It is a type of content form, including videos, photos, reviews, blogs, and social media posts that users create and features a brand or a product.

Social Media 52

Social Media UGC Content Loyalty 52

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . Product photos and videos. Keep customers informed with an educational campaign. SpotifyWrapped (UGC/hashtag campaign). Keyword research.

Campaign 131

Campaign Engagement Marketing Hashtag 131

Later

FEBRUARY 16, 2021

Nike’s “Dream Crazy” Video. As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. 3: Nike’s “Dream Crazy” Video. Create content that is either educational, entertaining, authentic, or showcases your products. #7:

Campaign 91

Campaign Social Media Brands Apparel 91

Pixlee

JUNE 8, 2020

From small direct-to-consumer brands to globally renowned luxury brands, user-generated content (UGC) can help brands connect better to consumers. In fact, UGC is one of the most scalable, cost-effective ways to create a relatable experience for customers. UGC works because it is relatable. UGC does precisely that. .

UGC 56

UGC Content Authentication Study 56

Pixlee

AUGUST 2, 2021

The best brand podcasts aren’t simply descriptions of your industry or what products you have to offer; they follow industry-related topics episodically to educate and entertain listeners. User-generated content (UGC) and influencer marketing are valuable tools for community-driven podcasting. How Can Podcasts Help Your Brand?

Brands 98

Brands UGC Authentication Influencer 98

Sprout Social

OCTOBER 12, 2020

User-generated content (UGC) about your brand or industry is some of the most authentic awareness content you can get. With tools like Sprout, you can monitor mentions and tags to identify UGC that are worth Retweeting/Regramming, giving your followers some social love and converting customers into loyal fans.

Content 140

Content Metrics UGC Conversation 140

Later

FEBRUARY 16, 2021

Their social media typically features 3 types of content: recipes, product photography, and videos. Their video content showcases artists from the Indian community — providing insight into Kolkata Chai Co.’s For example, Later uses YouTube to share social media tips, strategies, how-to videos, courses, and conference sessions: ?.

Small Business 85

Small Business Social Media Strategy UGC 85

Pixlee

MARCH 18, 2019

It inspires us to be better, educates us how to be better, and informs us why we need to be better. By using customers’ user-generated content in the form of, photos, reviews, and videos, a company can successfully create a more community-based brand. . Creating quality content is the primary driver of brand relevance in 2019.

Brands 74

Brands Automotive UGC Education 74

Pixlee

SEPTEMBER 16, 2019

Using UGC and Social Media to Build a Connection. UGC is a great way to start attracting young shoppers. These social media platforms work best for visual content: Instagram : Share aesthetic photos of your products that feature UGC. YouTube : Many brands see success with tutorials and UGC on YouTube.

Brands 43

Brands UGC Authentication YouTube 43

Keyhole.co

MARCH 7, 2023

These short, attention-grabbing videos are the perfect way to showcase your brand’s personality and creativity. Nike’s Instagram feed on their website features photos and videos of athletes wearing their products, as well as inspirational quotes and messages that align with their brand values.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Pixlee

FEBRUARY 14, 2018

As consumer preferences shifts to visual communication, using visual content such as close-up shots, 360 degree views, and videos, will lead to easier product discovery and increased conversions. Machine learning and AI can help with image recognition, allowing brands to identify the best UGC to display at all times. Content Discovery.

UGC 68

UGC Curation Authentication Education 68

Pixlee

AUGUST 19, 2020

And applying it is simple, you give something valuable for your audience (information, education, tools, gifts, etc) so they eventually return the favor by becoming a customer. New content announcements (such as new blogs, webinars, or videos). Kirkland’s saw a fourteen percent increase in average order value after using UGC.

Discount 54

Discount UGC How To Marketing 54

Later

JULY 15, 2020

Tip #4: Create Engaging Video Content. TIP: Use frequently asked questions to help craft a fun FAQ post or video for your brand! #2: User-generated content (UGC) can be leveraged to create a visually appealing Instagram feed, and it can also be a great way to collect feedback about your brand. Tip #5: Partner with Influencers.

Instagram 78

Instagram UGC Travel Transportation 78

Keyhole.co

MAY 9, 2023

Collect user-generated (UGC) content: Encourage participants to create content relevant to the brand. This can build a library of UGC assets and accelerate your marketing efforts. Create eye-grabbing visuals for the announcement: Use high-quality graphics, including videos and images, to announce the contest. What’s more?

Instagram 52

Instagram UGC Hashtag Guidelines 52

Convince & Convert

FEBRUARY 18, 2016

Brands from all sorts of industries, from Starbucks and Burberry to Chobani , have developed marketing campaigns that benefited from UGC. UGC not only showcases the relationship that consumers have with a brand or product, but it also provides a massive endorsement of it. Take a look at your current brand strategy regarding UGC.

UGC 60

UGC Content Syndication Social Networking 60

Later

MAY 6, 2020

With the popularity of the viral video app skyrocketing, now’s the time to get more followers on TikTok! The For You page is filled with recommendations based on how users interact with other videos on TikTok. Unlike Instagram or YouTube, even accounts with zero followers can get millions of views on a new video.

How To 86

How To UGC Hashtag Trends 86

Pixlee

SEPTEMBER 5, 2017

Take abandoned cart emails to the next level with one of the most effective tools for increasing conversion and brand engagement: user-generated content (UGC.). UGC has proven to be a vital asset in the online shopping experience and incorporating it into your email campaigns will delight your customers and lead to increased revenue.

UGC 40

UGC Content Education Campaign 40

Sprout Social

JUNE 23, 2021

In fact, recent research notes that a staggering 86% of customers say they’d stay loyal to a business that actively welcomes and educates them after a purchase. From self-service options to product videos and beyond, companies today should strive to put their onboarding materials front-and-center in as many formats as possible.

Strategy 118

Strategy Policies Resources Loyalty 118

agora pulse

JUNE 16, 2020

Share photos and videos with potential students about university life. I remember looking at Florida State’s Facebook and getting so excited, seeing students playing Frisbee on Landis Green (one of those disks definitely hit me in the head sophomore year, but I digress), seeing the on-campus circus, and videos of the football games.

Social Media 91

Social Media Hashtag Applications Social Media Management 91

Pixlee

JANUARY 11, 2019

User-generated content (UGC) is an easy win for ecommerce brands right now. UGC isn’t just a scalable way to source content for your marketing strategy. Incorporating UGC into your content strategy builds your community by involving your customers in your brand. Looking for inspiration? Looking for inspiration?

UGC 41

UGC Brands Content Loyalty 41

Later

SEPTEMBER 28, 2020

How-to Videos. Tease Videos and Podcasts. And since Instagram Reels’ Explore page shows videos based on an algorithm, you have the opportunity to reach more users — making Reels a growth hack to use right now! . Either record your own music and audio or you can edit your video outside of Instagram Reels. Answer FAQ.

Instagram 102

Instagram FAQ UGC YouTube 102