Mon.Feb 13, 2023

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Create a Meta Pixel Event that Fires After Scrolling 70% Down a Page

Jon Loomer

Last week, I wrote about how to create a custom event that fires when someone views a page of your website for 60 seconds. Now let’s create an event based on scroll depth. This is all about finding a way to show Facebook what a quality website visitor is. You can use this for reporting, optimization, and targeting. The 60-second visit is pretty solid, but it has a weakness: What if someone sits at the top of the page for 60 seconds?

Eventful 182
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YouTube Tests Multi-Language Audio Tracks, Expands Creator Music

Social Media Today

YouTube’s added some new audio elements to help expand the appeal of your content.

YouTube 191
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7 Smart Ways You Can Use TBT To Grow Your Brand on Social

Hootsuite

Some hashtags feel like quaint relics of an internet past. But there’s one throwback hashtag that will never go out of style: #TBT. Maybe it’s because this hashtag comes with nostalgia built right in, but the #TBT (or #ThrowbackThursday) hashtag somehow never gets old. It appeals to people’s deep desire to share their favorite moments from the past.

Brands 145
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TikTok Plans to Creator Revenue Share Program as User Growth Stalls

Social Media Today

Some concerning signs from the short-form video app of the moment.

Video 176
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Elon Musk Unblocks Everyone He’s Blocked On Twitter Over The Years (Including Me)

Forbes Social Media

Musk confirmed Monday night that he unblocked everyone he’s ever blocked over the years. And it likely has something to do with Musk’s recent frustration that he wasn’t getting enough engagement on the service that he paid $44 billion to own.

Twitter 102
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Twitter Outlines the Best Performing Super Bowl Ads, Based on Tweet Activity

Social Media Today

The Super Bowl was a big winner for Twitter.

More Trending

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Pinterest Launches Refreshed ‘Pinterest Academy’ Platform Education Resource

Social Media Today

A new way to polish up your Pin marketing skills.

Education 161
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Don’t Let A Scammer Steal Your Happily-Ever-After This Valentine’s Day

Forbes Social Media

Romance scams are thriving online. Companies and agencies who monitor these kinds of scams expect numbers to tick up around Valentine's Day, since those looking to make a connection can also appear to be easy marks.

Company 94
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My Business Was Hurting My Sleep — Here's How I Built Better Habits

Buffer Social

For most of my life, I never had an issue with sleep. But then, I started a business. Many people assume that the founder of a meditation app has self-care all figured out, but as the stress of building Simple Habit mounted, so did my newfound insomnia. During the day, I was meeting with partners and investors, hiring new employees, and by all metrics succeeding at scaling a business.

Energy 83
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European Commission Approves Telco Ad Platform Plan

Forbes Social Media

The European Commission has given the green light to a new telco joint venture that aims to develop a new digital advertising platform with privacy baked in Deutsche Telekom, Orange, Telefonica, and Vodafone Group would each take a 25 per cent stake on the new company, to be based in Belgium.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Oktopost Introduces AI-Assisted Tools to Streamline Social Media Content Creation

Oktopost

As social media continues to play a vital role in the way businesses connect with their customers and promote their brand, the need for powerful and efficient tools to manage and create content has never been greater. Writing, editing posts and tailoring them to multiple networks is time-consuming and writers often get stuck in the creative process.

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Social Media Marketing: What it is and How to Build Your Strategy

Keyhole.co

How is your social media life going lately? All set? Good! You are taking it significantly to the following consecutive levels. If not, do not worry; we are here for you with a bundle of insights to help you stay more enlightened. Recently, we have encountered many social media disputes that have included a few queries yet to be answered. Most of them were based on social media and marketing.

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Using Podcasts To Develop Partnerships & Relationships w/ Adrian McIntyre

The Social Media Hat

Partnership Unpacked, Episode 8, with Adrian McIntyre The post Using Podcasts To Develop Partnerships & Relationships w/ Adrian McIntyre appeared first on The Social Media Hat.

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4 tips for managing customer data end-to-end (and how social media can help)

Sprout Social

Collecting and managing customer data is ubiquitous in our digital-forward world. Customer data enables personalized social feeds and customer-centric marketing by making it easy to find your most engaged audience members. Yet, data breaches and opaque collection practices have also turned customer data into a minefield. To harness the full potential of the data you collect, it’s imperative to demonstrate to your customers that their personal information is in good hands.

Data 108
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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What happened to iPhone 9?

BeingOptimist

Over the years, Apple has released 38 iPhones. They have picked up the pace in the last few years. This makes it harder for casual consumers to keep track of new releases. However, one thing that everyone has noticed is that there’s a suspicious gap between iPhone 8 and iPhone X. This has led many to wonder, what happened to iPhone 9? Why was it never released, and what went into this decision-making process?

iPhone 81
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210 Daily Hashtags for Social Media [Infographic]

Social Media Today

Need some inspiration for your posts? This listing of daily hashtags could help.

Hashtag 163
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Instagram Shares Ad Planning Tips [Infographic]

Social Media Today

Some quick pointers for your IG ad campaigns.

Tips 204