Thu.May 03, 2018

article thumbnail

Inspiring Communications: What You Make Is Not What You Do

Waxing UnLyrical

Guest Post by John Friedman. Inspiring communications focuses people on the real value in your products or services. Three months after I joined and spent my first three months traveling – at no small expense – around North America, I stood in front of the President to answer a simple question; what had I learned about what the company did.

article thumbnail

SEO for PR Pros: How Search Can Get Your Message Out

Meltwater

Search engine optimization (SEO) can impact the way PR messages get transmitted online, helping to increase site traffic and reach new audiences. SEO, however, can seem complex, but once you… Read More >>>.

SEO 137
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Take the 30-Day Social Media Challenge!

Jenn's Trends

With all the newest feature announcements from Facebook at F8 this week (you can watch my recap of that here), it got me and my friend Mike Allton (from The Social Media Hat) thinking about trying new things on social media. (This 30-day challenge and blog post is being done in conjunction with Mike.) If […]. The post Take the 30-Day Social Media Challenge!

article thumbnail

3 Buzz-Worthy Social Media Campaigns to Learn From

Social Media Today

Here are three effective social campaigns, and lessons you can take away from each to inform your own strategy.

Campaign 159
article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

Ideal Video Length: How Long Should Your Social Video Be?

Socially Sorted

Social Video is HOT but what about ideal video length? A question that is often asked is “How Long Should Your Social Video Be?” Just about every platform now showcases video. So, in this post we look at the different types of social video, the ideal video length for. // Read More. The post Ideal Video Length: How Long Should Your Social Video Be?

Video 109
article thumbnail

You Should Probably Change Your Twitter Password

Social Media Today

Twitter has reported that user passwords had been stored in an external log, which may mean third parties could have accessed them.

Twitter 125

More Trending

article thumbnail

LinkedIn Adds New Options for Lead Gen Forms, Expanding Potential

Social Media Today

LinkedIn is adding new options to its Lead Gen Forms ad option, including bid optimization and desktop availability.

LinkedIn 132
article thumbnail

Twitter Password Bug: Changing Your Twitter Password Recommended

Bill Hartzer

Due to an internal Twitter password bug, and the way Twitter stores passwords, Twitter is recommending that you immediately change your password. According to a Twitter blog post , Twitter said that they recently identified a bug that stored passwords unmasked in an internal log. Because the passwords were stored unmasked (in text format), they recommend that you immediately change your Twitter password.

Twitter 91
article thumbnail

Facebook and Twitter Need to Act Fast to Maximize their Video Content Potential

Social Media Today

With the digital video viewing landscape evolving fast, Facebook and Twitter need to add new options to keep up.

Video 131
article thumbnail

How To Use Instagram Location Stories For More Exposure

agora pulse

Instagram stories are a fun way to increase brand awareness and grow your Instagram account. But what if you could gain more targeted exposure from using Instagram Stories? In this post, we’ll go over Instagram location stories and take a look at how you can use them for more exposure. Why Use Instagram Location Stories? Instagram location stories are a great way to get more local exposure for your brand on Instagram.

article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

4 Lessons Big Brands Can Learn from Successful Challenger Brands

Social Media Today

Today, direct-to-consumer websites, affordable shipping, and data are arming challenger brands to move into previously monopolized markets.

Brands 117
article thumbnail

How To Use Instagram Location Stories For More Exposure

agora pulse

Instagram stories are a fun way to increase brand awareness and grow your Instagram account. But what if you could gain more targeted exposure from using Instagram Stories? In this post, we’ll go over Instagram location stories and take a look at how you can use them for more exposure. Why use Instagram location stories? Instagram location stories are a great way to get more local exposure for your brand on Instagram.

article thumbnail

What the Age of 'Peak Content' Means for Brands

Social Media Today

In the age of peak content, brands need to learn how to produce more valuable content - not just more of it.

Brands 128
article thumbnail

Twitter Password Bug: Changing Your Twitter Password Recommended

Bill Hartzer

Due to an internal Twitter password bug, and the way Twitter stores passwords, Twitter is recommending that you immediately change your password. According to a Twitter blog post , Twitter said that they recently identified a bug that stored passwords unmasked in an internal log. Because the passwords were stored unmasked (in text format), they recommend that you immediately change your Twitter password.

Twitter 60
article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

WhatsApp's Stories Clone Hits 450 Million Daily Users, Increasing Pressure on Snap

Social Media Today

WhatsApp Status, the company's own Snapchat Stories clone, has now reached 450 million daily active users.

article thumbnail

4 Brands Using Instagram Stories to Drive Engagement

Pixlee

Instagram Stories hasn’t been around for that long – the feature only launched in August 2016. But it has quickly become one of the very best ways for brands to drive engagement and connect with audiences. By November 2017, Instagram Stories had already topped over 300 million daily users. Since then, it has become a powerful channel for brand marketers who are looking to expand their businesses’ social marketing presence.

article thumbnail

Facebook's Changing the Nonprofit Crowdfunding Game Again: What Nonprofits Need To Know

Social Media Today

Facebook's making some changes to their fundraising options - here's what you need to know.

Facebook 117
article thumbnail

The RULES of Blogging

ProBlogger

I regularly get asked by new bloggers for blogging ‘rules’ or ‘blueprints’ for building a successful blog. What platform and tools should I use? How long should the posts be? Should I have comments switched on or off? What kind of opt-in should I use? In this short video I share my reaction to this talk of rules and blueprints.

Blogger 45
article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

5 Tips for Generating Leads with Pillar Pages

Social Media Today

Pillar pages are a great way to boost SEO, but they can also be a great way to generate leads.

Tips 106
article thumbnail

Leverage consumer insights to develop content and achieve your marketing objectives

Audiense

According to data from the Content Marketing Institute, 91% of B2B marketing professionals and 86% of those in the B2C sector use content marketing. Gartner also says that marketing teams spend approximately 30% of their budget to content creation. Looking at these three figures, it’s more than evident that content marketing is one of the main issues for marketers today and, as such, is a source of challenges that have to be faced daily in order to generate ROI, in the same way as other ma

Content 104
article thumbnail

The State of Social Media in the Workplace [infographic]

Social Media Today

Given the ubiquity of social media, it makes sense that your employees are connected online - but can that be an avenue for business benefit?

article thumbnail

Breaking Down The Cambridge Analytica Kerfuffle

Ignite Social Media

This business with Cambridge Analytica is kind of a mess which makes distilling what’s really going on a challenge. Below I’ve included answers to some key questions to help you make sense of what’s going on. Was it a Hack or a Leak? Neither. At the time the data was collected, third-party developers could collect data from users who granted access to the application (as well as data from their friends).

Privacy 97
article thumbnail

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.