Wed.Feb 07, 2024

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Are Ads Manager Results Too Good to Be True?

Jon Loomer

It’s a common problem. As Meta advertisers, we’re constantly on a quest for good results. But there’s a situation we’ve all encountered that will make any great advertiser uneasy. The results are good. Really good. But are they too good to be true? There must be something wrong. I created a great campaign, and I’m proud of it, but this just doesn’t seem possible.

Report 171
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Meta Shares Insights Into How the Threads Feed Algorithms Work

Social Media Today

Some handy insights into what Threads is using to determine user interest.

Feed 188
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Facebook is Stickier Than Ever

Jon Loomer

It’s crazy to say because Facebook has a reputation as a dying platform. But Meta came out with their Q4 earnings and the numbers show Facebook is thriving after 20 years. There are more than 3 Billion monthly active users now. That doesn’t even include Instagram and the rest of the family of apps (that would put it at 4 Billion). Facebook even adds another million users every quarter to the US and Canada, even though it’s long felt like growth was tapped out there.

Facebook 129
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Meta Shares Insights into How the Threads Feed Algorithms Work

Social Media Today

Some handy insights into what Threads is using to determine user interest.

Feed 178
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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7 Tips, Tools, and Best Practices to Boost Your LinkedIn Engagement in 2024

The Social Media Hat

Expert-led Ways To Grow Your Engagement Rate The post 7 Tips, Tools, and Best Practices to Boost Your LinkedIn Engagement in 2024 appeared first on The Social Media Hat.

LinkedIn 108
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Snapchat is Now Up to 800 Million Monthly Active Users

Social Media Today

Snapchat has reached a new growth milestone, though that could slow over the next year.

More Trending

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Threads is Testing a New Option to Save Posts

Social Media Today

Threads continues to add new features as it works to take on X.

Features 168
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TikTok Promotion: Boost your visibility in 2024

Sprout Social

Are you consistently creating on TikTok without getting the views or engagement you’d like? Wish there was a shortcut to reaching your TikTok goals? TikTok Promote may be the answer. Like Instagram’s boosts and X’s (formerly Twitter) promoted post feature, TikTok created a tool that allows users to turn their organic content into a paid promotion quickly and simply.

Overview 111
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3 brands making eCommerce their new playground for D2C sales

Audiense

The internet has brought us many wonderful things. Greater knowledge, easy ways to connect with friends and family, cat memes. But perhaps one of the most delightful things the internet provides is online shopping, it’s like opening a little gift to yourself every time you receive a package.

Meme 94
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TikTok’s Testing a New Way Facilitate Engagement Between Creators and Their Paying Subscribers

Social Media Today

TikTok continues to explore more ways to enhance its live-streaming elements.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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13 Best Hashtag Tools for Analytics, Tracking, and More

Hootsuite

While social SEO is the content discovery darling of the moment, the truth is that hashtags are not going away anytime soon. From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. The catch is that you have to use the right hashtags. Which means, you need to research, analyze, track, and compare your hashtags just like you would any other component of your social content.

Hashtag 91
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YouTube Announces New Programming for Black History Month

Social Media Today

YouTube will showcase a range of top creators for Black History Month 2024.

YouTube 131
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CapCut Vs Premiere Pro

Your Escape From 9 to 5

When it comes to video editing, there’s never been more choice and opportunity for us creators. Our smartphones are now capable of capturing high-quality videos on the go, and an array of software options allows us to polish those clips into masterpieces. This is where CapCut Vs Adobe Premiere Pro comes in. As a content.

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YouTube Will Now Display Live-Streams Within the Shorts Feed, Adds New Podcast Options

Social Media Today

YouTube takes another leaf out of TikTok's playbook.

YouTube 134
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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CapCut vs InShot

Your Escape From 9 to 5

Today, I’m shining the light on two popular video-editing apps — CapCut vs InShot. Both platforms have made significant splashes in the content creation pool, and many of us get puzzled about which one to pick. I’ve been twirling, cutting and trimming on both, and I’m excited to share my insights and experiences with each.

Video 52
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Tiktok’s Testing a New Way To Facilitate Engagement Between Creators and Paying Subscribers

Social Media Today

TikTok continues to explore more ways to enhance its live-streaming elements.

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Tech-Infused Strategies: Transforming Your Salon Business for Success

BeingOptimist

Niccolò Machiavelli once said this about why change or revolutionizing is desirable. “Whosoever desires constant success must change his conduct with the times ,” And this age-old wisdom cannot be less than perfect when it comes to wanting your salon business to be up there. Current Salon Market Situation In an era where innovation is the heartbeat of progress, transforming your salon into a thriving hub demands strategic evolution.

Loyalty 52
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Snapchat Is Now up to 800M Monthly Active Users

Social Media Today

Snapchat has reached a new growth milestone, though that could slow over the next year.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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What do Gmail’s new Rules Mean for Bloggers?

ProBlogger

The post What do Gmail’s new Rules Mean for Bloggers? appeared first on ProBlogger. This Guest Post is from email marketing expert Krystin Ruschman, owner of Email2Inbox. Gmail is implementing stricter email requirements for senders who send 5,000 or more messages per day. Maybe your mailing list isn’t quite at this volume yet, but bloggers with any size email list and/or just using Gmail themselves should take note… Starting February 1, 2024 Email senders will start getting temporary errors (w

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Snap Provides Tips for Advertisers Looking to Tap into Super Bowl Discussion

Social Media Today

Some tips to help improve your Super Bowl tie-ins on Snap.

Tips 121
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12 of the best competitive intelligence tools for marketers

Sprout Social

Your business’s success hinges on several factors, one crucial element is your ability to understand and adapt to your competitors. Responding effectively to their strategies can make all the difference in propelling your business forward. According to Crayon’s 2023 State of Competitive Intelligence Report, 66% of stakeholders say competitive intelligence (CI) is important to their success.

Tools 89
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Threads Is Testing a New Option To Save Posts

Social Media Today

Threads continues to add new features as it works to take on X.

Features 112
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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YouTube Will Now Display Live-Streams Within the Shorts Feed, Adds New Podcast Options

Social Media Today

YouTube takes another leaf out of TikTok's playbook.

YouTube 117
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YouTube Announces New Programming for Black History Month

Social Media Today

YouTube will showcase a range of top creators for Black History Month 2024.

YouTube 99
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Snapchat Announces Activations for the Super Bowl, Including AR Lenses and Spotlight Prizes

Social Media Today

Snapchat's got a range of features ready for the big game.

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Snap Provides Tips for Advertisers Looking To Tap Into Super Bowl Discussion

Social Media Today

Some tips to help improve your Super Bowl tie-ins on Snap.

Tips 92
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Snapchat’s Super Bowl LVIII Activations Include AR Lenses and Spotlight Prizes

Social Media Today

Snapchat's got a range of features ready for the big game.