Wed.Nov 20, 2019

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Twitter Adds New 'Conversation Insights' to Media Studio

Social Media Today

Twitter has added a new Conversation Insights element to media studio which provides information on your Twitter mentions and where they're coming from.

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New Social Networks & Features to Try in the New Year: What You Need to Know

Ignite Social Media

Have you started planning your 2020 social media strategy? 2019 has brought plenty of changes to the social media landscape, and we anticipate similar growth in 2020! Here’s the top new social networks or features you should be considering as you finalize your 2020 strategy. Instagram Stories. If you haven’t tested Instagram Stories for your brand yet, you are missing a big opportunity!

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Instagram's Testing a Display New Layout for IGTV Content

Social Media Today

Instagram is testing out a new format for IGTV which would include larger, scrollable tiles for each video, and categories to help sort your content lists.

Instagram 162
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5 Ways to Enhance Morale and Productivity

The Realtime Report

5 Ways to Enhance Morale and Productivity. There are many different elements that affect the profitability of your business, from creating a product that will meet the demands of your target market, to good marketing and advertising campaigns, and making sure that you offer excellent customer service. However, one thing that business owners sometimes overlook is the effect that poor employee morale can have on productivity, which can then have a knock-on effect on the profitability of your busin

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Facebook Adds New Options for Brands to Control Ad Placements

Social Media Today

Facebook is adding a new set of brand safety controls to help advertisers avoid unwanted placement related to content, brands and websites.

Brands 167
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What Does It Take to Start a Business?

Socialmedia.biz

If there’s one thing a lot of people in the world have in common, it’s that they’ve wanted to start a business at some point in life. Unfortunately, a lot of people never pursue that dream because they think there’s no way they could start and run a successful business. The truth is, you don’t necessarily need a ton of money or resources to start a business, especially if you’re choosing the right one.

Price 81

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Platform Fintechs Are Coming - How Should Startups Respond?

Forbes Social Media

Super platforms like Facebook, Alibaba and Go-Jek are becoming "PlatFins" - leveraging their data and distribution to add financial services to their product suite. Fintech startups need to partner with PlatFins - or learn to replicate their advantages - to continue to thrive.

Startup 54
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Google Adds Nielsen TV Data to Reach Planner to Better Optimize Video Campaigns

Social Media Today

Google has added TV reach data into its Reach Planner tool in order to provide advertisers with better comparisons on ad spend.

Nielsen 146
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Top Black Friday and Cyber Monday Deals from the Hottest Brands of 2019

Pixlee

Black Friday and Cyber Monday 2019 are fast approaching, and it’s shaking out to be a sizeable one this year. We’re highlighting some of the most unique brands offering discounts this year that are sure to make your holiday shopping efficient and cost-effective. Article. Article is making timeless, high-quality pieces more accessible than ever before.

Brands 52
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#SMTLive Recap: The State of Social Media Lead Gen 2019

Social Media Today

Last week, we held an #SMTLive Twitter chat to share and discuss the findings from our recent report, “The State of Social Lead Generation 2019 Survey Report." Here are the highlights from that conversation.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Snapchat Will Invest $750,000 For AR Influencers to Create New AR Lenses

Forbes Social Media

At its annual Lens Fest event held in Santa Monica recently, Snapchat told a crowd of about 100 AR influencers they will invest $750,000 for them to create new AR lenses.

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Twitter Adds New Push Notifications for Suspicious Login Attempts

Social Media Today

Twitter is adding a new security measure, with push notifications for suspicious login attempts.

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Google Limits Microtargeting For Paid Political Ads

Forbes Social Media

Advertisers will only be able to target users based on age, gender and location.

Google 58
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Snapchat Says Political Ads on its Platform Are Fact-Checked, Adding to Debate

Social Media Today

Snapchat CEO Evan Spiegel has said that political ads on Snapchat are fact-checked - here's a look at where each platform stands on political fact-checking.

Platform 122
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Facebook’s Bull Run May Stall Amid A Bleak Growth Outlook

Forbes Social Media

Facebook's stock has raced higher in 2019, easily beating the S&P 500.

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Snapchat looks to Stay Ahead of its AR Competition with $750k for Lens Creators

Social Media Today

Snapchat recently announced that it will pay out $750,000 to its top augmented reality stars in 2020.

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Your 5-step Pinterest marketing strategy

Sprout Social

While Pinterest originally was known for being the go-to site for finding recipes and home decor ideas, there is so much more to it than that. In fact, Pinterest has made a name as a visual search engine, housing tons of photos, graphics, links and inspiration for nearly anything you might want to find. This means it’s a goldmine social media platform for businesses with a visual aspect to their business, whether it’s photography or original graphics.

Strategy 111
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How to Engage and Persuade Your Audience Through the Power of Storytelling [Infographic]

Social Media Today

Sharing effective stories is key to generating engagement, and encouraging user action. Here are some tips.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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How to Plan an Instagram Stories Campaign (+ Free Step-by-Step Guide)

Later

Thinking about running an Instagram Stories campaign but not sure where to start? You’ve come to the right place! There was a time when brands weren’t sure how Instagram Stories fit into their visual marketing. Was it for daily highlights? Behind-the-scenes content? Takeovers? . Well, those days are definitely over. . Businesses of all sizes are turning to Instagram Stories to run and promote their marketing campaigns — and they’ve been hugely successful!

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Snapchat Shares Gen Z Shopping Insights Ahead of the Holiday Season [Infographic]

Social Media Today

Snapchat has published a new set of insights into the shopping habits of younger consumers.

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Using UGC to Increase Brand Loyalty [Infographic]

Social Media Today

Boosting brand loyalty is key to maximizing your opportunities - here are some tips on how to boost brand loyalty in online shopping.

Loyalty 161