Wed.Nov 20, 2019

How to Engage and Persuade Your Audience Through the Power of Storytelling [Infographic]

Social Media Today

Sharing effective stories is key to generating engagement, and encouraging user action. Here are some tips

5 Ways to Enhance Morale and Productivity

The Realtime Report

5 Ways to Enhance Morale and Productivity.

Facebook Adds New Options for Brands to Control Ad Placements

Social Media Today

Facebook is adding a new set of brand safety controls to help advertisers avoid unwanted placement related to content, brands and websites

New Social Networks & Features to Try in the New Year: What You Need to Know

Ignite Social Media

Have you started planning your 2020 social media strategy? 2019 has brought plenty of changes to the social media landscape, and we anticipate similar growth in 2020! Here’s the top new social networks or features you should be considering as you finalize your 2020 strategy. Instagram Stories.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Snapchat Shares Gen Z Shopping Insights Ahead of the Holiday Season [Infographic]

Social Media Today

Snapchat has published a new set of insights into the shopping habits of younger consumers

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Twitter Adds New Push Notifications for Suspicious Login Attempts

Social Media Today

Twitter is adding a new security measure, with push notifications for suspicious login attempts

How to Plan an Instagram Stories Campaign (+ Free Step-by-Step Guide)


Thinking about running an Instagram Stories campaign but not sure where to start? You’ve come to the right place! There was a time when brands weren’t sure how Instagram Stories fit into their visual marketing. Was it for daily highlights? Behind-the-scenes content? Takeovers? .

Using UGC to Increase Brand Loyalty [Infographic]

Social Media Today

Boosting brand loyalty is key to maximizing your opportunities - here are some tips on how to boost brand loyalty in online shopping

UGC 123

Your 5-step Pinterest marketing strategy

Sprout Social

While Pinterest originally was known for being the go-to site for finding recipes and home decor ideas, there is so much more to it than that.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Google Adds Nielsen TV Data to Reach Planner to Better Optimize Video Campaigns

Social Media Today

Google has added TV reach data into its Reach Planner tool in order to provide advertisers with better comparisons on ad spend

Top Black Friday and Cyber Monday Deals from the Hottest Brands of 2019


Black Friday and Cyber Monday 2019 are fast approaching, and it’s shaking out to be a sizeable one this year. We’re highlighting some of the most unique brands offering discounts this year that are sure to make your holiday shopping efficient and cost-effective. Article.

Snapchat looks to Stay Ahead of its AR Competition with $750k for Lens Creators

Social Media Today

Snapchat recently announced that it will pay out $750,000 to its top augmented reality stars in 2020


Google Limits Microtargeting For Paid Political Ads

Forbes Social Media

Advertisers will only be able to target users based on age, gender and location

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

#SMTLive Recap: The State of Social Media Lead Gen 2019

Social Media Today

Last week, we held an #SMTLive Twitter chat to share and discuss the findings from our recent report, “The State of Social Lead Generation 2019 Survey Report." " Here are the highlights from that conversation

Survey 101

Facebook’s Bull Run May Stall Amid A Bleak Growth Outlook

Forbes Social Media

Facebook's stock has raced higher in 2019, easily beating the S&P 500

Twitter's Testing Tweet Scheduling Built Into the Tweet Composer

Social Media Today

Twitter has announced a new test of native tweet scheduling built into the tweet creation process

Platform Fintechs Are Coming - How Should Startups Respond?

Forbes Social Media

Super platforms like Facebook, Alibaba and Go-Jek are becoming "PlatFins" - leveraging their data and distribution to add financial services to their product suite. Fintech startups need to partner with PlatFins - or learn to replicate their advantages - to continue to thrive

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Twitter Adds New 'Conversation Insights' to Media Studio

Social Media Today

Twitter has added a new Conversation Insights element to media studio which provides information on your Twitter mentions and where they're coming from

Snapchat Will Invest $750,000 For AR Influencers to Create New AR Lenses

Forbes Social Media

At its annual Lens Fest event held in Santa Monica recently, Snapchat told a crowd of about 100 AR influencers they will invest $750,000 for them to create new AR lenses

Instagram's Testing a Display New Layout for IGTV Content

Social Media Today

Instagram is testing out a new format for IGTV which would include larger, scrollable tiles for each video, and categories to help sort your content lists

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Snapchat Says Political Ads on its Platform Are Fact-Checked, Adding to Debate

Social Media Today

Snapchat CEO Evan Spiegel has said that political ads on Snapchat are fact-checked - here's a look at where each platform stands on political fact-checking

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.