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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next. No problem, right? The top-ranked listing in the SERPs get 55% of the clicks.

SEO 239
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Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

Webbiquity SMM

The smartest companies are always looking to reach untapped markets. By communicating with online customers in their languages of choice—on their devices of choice—businesses can sell to more markets than ever before. Marketers can face challenges during such expansions, however. They also need cultural fluency.

Marketing 100
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This Week in Social Media – 6/12/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Knowledge Mobilization and Knowledge Translation

Buzz Marketing for Technology

One of the things I wanted to see Tom Carey explore in his talk today is the concept, suggested in this title, of knowledge mobilization. They continue, "Knowledge mobilization emphasizes purpose (meeting the needs of clients) and looks to how one brings in the knowledge of others. The answer is that user choices win out.

Mobile 100
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7 Best Video Converter Apps for Android

Tweaklibrary

It lets you edit the file’s metadata (like the title, album, and artist) with ease. For no cost at all, the app can convert your videos into the desired file format, without compromising the quality. We have reviewed the top video converters available in the market today. MP3 Video Converter by Springwalk, Inc.

Video 11
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How to conduct a YouTube audit in 5 steps

Sprout Social

Yet while 51% of consumers expect YouTube to be one of the platforms they use the most in the next year, only 35% of marketers say the same. Pro tip: With around 70% of YouTube traffic coming from mobile , make sure your banner is mobile-friendly. A keyword tool is especially useful while auditing SEO in your YouTube metadata.

YouTube 94
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How to Optimize Your Content for Authorship Success

ProBlogger

The true cost of remaining anonymous, then, might be irrelevance.”. While AuthorRank hasn’t officially been implemented by Google as a ranking factor, the idea behind it has already been implemented across digital marketing platforms universally. Metadata on Twitter. How do we know? Content Attribution.

Content 54