article thumbnail

11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

Get a handbook of style and learn how to communicate with properly constructed sentences. To have credibility, you need to have other people in your field willing and able to testify to your competence. Read your own writing. An Army of One If you are such an expert, than why is your personal brand completely unknown?

Brands 236
article thumbnail

Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

MBA 101: you can only compete on price or product differentiation. A lot of the major content producers like publishing groups have too much overhead to compete on price with bloggers etc and there’s too many places to get the same content so they can’t differentiate.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

We have embarassing pictures in Google Maps , videos about the death of an innocent man in the hands of a “competent&# cop , and even Yelp reviews that can damage your personal reputation , never mind your business. Everything today can be turned into a public spectacle that can make or break you.

article thumbnail

7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

In fact, not only does your blog need to stand out from the average ones that are popping up every day, but you also need to compete with established blogs, with their loyal fan bases, that have been around for years. Now I’m realizing how to effectively get my “voice&# out there. Your blog has to be excellent.

Blogger 250
article thumbnail

How Young is Too Young?

Techipedia: Tamar Weinberg

Carl : Possibly when you don’t even know how to type yet. If you don’t know how to type or just put something like, “cupcakes are awesome&# then you’re too young. What Advice Can You Give to New Bloggers? Sean : Anyone under the age of 8. Ben : Most importantly, be persistent. All the best from Brazil!

Blogger 241
article thumbnail

How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

How does one small hotel possibly compete with these hotel franchises? Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Is it even possible? We can say that it is.

Hotels 245
article thumbnail

Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

I suggested the same blogs and training courses and told her that she could potentially go out on her own and do her own thing after she learned the basics and knew how to apply them. Some of the sites I recommend for educational materials include: Free Sphinn : Sphinn is an Internet Marketing social news site.

Marketing 240