Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Would a company launch a major television campaign if the CEO had never watched TV? If anything, social media is MORE important for B2B companies than it is for B2C companies.

Social Media 132

Social Media B2B Company Consultant 132

Social Media Strategery

DECEMBER 22, 2008

list of each team’s contact info on company intranet) would give people a taste of collaboration and encourage other small steps. But you raise a good point, Steve– even if the leadership wants to hop on the social media bandwagon, their orgs aren’t ready.

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. Companies must also uphold privacy laws. All that stuff? Ad Chickadee ? ~joe

Social Media 155

Social Media Policies Consultant Social CRM 155

Convince & Convert

MAY 25, 2010

The Digital Ecosystem There are four key planks to successfully offering online marketing services within your existing agency: Search Marketing Email Marketing Social Media Analytics and Reporting Agencies can deliver real value to clients in each of these areas, and developing competencies is viable and achievable. Im Jay Baer.

Marketing 124

Marketing Social CRM Conference Social Media 124

Techipedia: Tamar Weinberg

JULY 15, 2010

In fact, not only does your blog need to stand out from the average ones that are popping up every day, but you also need to compete with established blogs, with their loyal fan bases, that have been around for years. As my company builds out our first blog- there are great tips in here, thank you. Your blog has to be excellent.

Blogger 250

Blogger Engineering Flickr SEO 250

Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# Try to return something to your own company. 5 excellent points that a company can (should!) 5 excellent points that a company can (should!)

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Social Media Strategy Consultant B2B 150

Convince & Convert

APRIL 15, 2010

Is Your Company in the Content Marketing Industry? What formerly was the sole bastion of the media, is now also a company bailiwick. Consider a company like Kodak. Kodak (and thousands of other companies) are writing blogs, taking photos, uploading videos, making presentations and creating all sorts of other content.

Content 125

Content Marketing Consultant Social Media 125

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Techipedia: Tamar Weinberg

APRIL 14, 2010

However, to some, social media is a fleeting trend. That’s because social media marketing experts found success early on since social media relationship building was simply easier. Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. People do not want to hear from companies as represented by marketers, they want to hear from other people.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

APRIL 8, 2010

A few months ago, I worked on a campaign for a rather large company who did some video promotion to get individuals to spread the word. As representatives of companies, your personal brand should align at least professionally with your company brand. Companies need to leverage different social media channels if they want buyers.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

MARCH 10, 2010

“What are good companies to target? Overall, the questions were basic and I worried that the individual was looking to target companies for clients before actually understanding the nuances of the culture of Internet marketing as a whole. Should I learn a specific skillset?&# Word travels. You can do better.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

AUGUST 25, 2010

Carefully crafting and leading the consumer experience in-store and virtually, has earned the company trust and admirable loyalty. link] jaybaer It’s a risk that a lot of successful companies run. be today if they wouldn’t have abandoned search as a core competency back in the old days? Time will tell on the pay off.

Facebook 144

Facebook Yahoo Collaboration Social CRM 144

Techipedia: Tamar Weinberg

MARCH 24, 2010

As of January 2010, Craigslist boasts close to 50 million unique visitors per month, according to Compete. For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. For me, it’s just asking, via email, Twitter, or Facebook.

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

Social Media: Which is Better? Social media alone are pointless if not related to a company’s corporate communications strategy. Analysing conversations on the Internet to build-up a social media strategy can lead to many options including SEO. They hire social media marketing experts to do that for them.

SEO 178

SEO Social Media Marketing Digg 178

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Slow Enough to Succeed in Social Media?

Social Media 160

Social Media Strategy Affiliate marketing Company 160