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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. And for another, the business community seems to like it too. Strive Masiyiwa is a Zimbabwean businessman and philanthropist who founded the telecommunications firm Econet Global.

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What is hashtagging and how to use it effectively

Sprout Social

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. The term was first used in 1971 when telecommunications companies introduced the # symbol to the touch-tone dialing keypad. Hashtags group together similar conversations to help people find content that matters to them.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Financial Services. • Ken Hittel – Vice President, Corporate Internet Dept.

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B2B Testimonials: Seven Things to Do When Clients Won’t (or Can’t) Talk

Webbiquity SMM

Blind case studies: write those case studies, just use generic descriptors (e.g., “a large telecommunications firm”) in place of the actual client name (e.g., Create a private customer community: again, clients who can’t speak publicly may be much more open within a controlled environment. AT&T or Verizon).

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

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B2B Testimonials: Seven Things to Do When Clients Won’t (or Can’t) Talk

Webbiquity SMM

Blind case studies: write those case studies, just use generic descriptors (e.g., “a large telecommunications firm”) in place of the actual client name (e.g., Create a private customer community: again, clients who can’t speak publicly may be much more open within a controlled environment. AT&T or Verizon).

B2B 101
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Social Media the One Bright Spot for PR Hiring

Proactive Report

Executives polled in the The Creative Group Hiring Index for Marketing and Advertising Professionals said PR and marketing research top their list of new hires they plan to add in the next year. 98% of U.S. companies say they plan to award base salary pay increases in 2011. How is PR faring? Expertise with the technology.