Sprout Social

FEBRUARY 22, 2021

While product demos are great, nothing beats a case study that shows how customers use your product or service to address a need. Tagging companies and individual people brings them into the conversation, boosts visibility of the shared content and invites others to engage with your community. Boost visibility with paid social.

B2B 137

B2B Social Media Hashtag Press Release 137

Oktopost

APRIL 7, 2022

Before leading down to the middle of the funnel (MOFU) for the leads that have shown interest, through downloading white papers, reading testimonials, signing up for a free trial, etc. The top of the funnel (TOFU) pulls its leads in from a wide range of channels, such as through search engines, blog posts, and social media.

Social Media 118

Social Media How To Metrics B2B 118

Convince & Convert

MAY 27, 2010

Let’s say you have a white paper for download on your site. If you use Wufoo to power your forms, you can hook up Flowtown to investigate, score, and sort your form submissions, and then alert you based on custom business rules. Although Flowtown leans toward the B2C mass market culturally, I see monster B2B possibilities here.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Convince & Convert

MARCH 22, 2012

We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. Get a demo.” There’s got to be something between white paper and checkbook. That’s for sure. Eric: That’s really cool. They’re strategic, too.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. Get a demo.” There’s got to be something between white paper and checkbook. That’s for sure. Eric: That’s really cool. They’re strategic, too.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Viper Chill

DECEMBER 2, 2012

They search for release dates, trailers, artwork, and demo versions of the game. Content based for me means content in the form of thought leadership, whether it’s white papers or assessments. “ The billionaire investor said that editors should focus on making the papers “indispensable” to local communities.

Reddit 80

Reddit Wikipedia Aggregator Cost 80

Writtent Blog

APRIL 8, 2013

Employee spotlight or profile: Like executive letters, employee profiles humanize the company and help strengthen the community around your brand. Encourage repeat purchases with valuable discounts, free trials, product demos, and other offers. 7 Places to Find Newsletter Content Ideas from Business to Community.

Newsletter 111

Newsletter Resources Content Press Release 111

Sprout Social

MAY 10, 2023

Twitter is a hub of niche communities, real-time conversations and microblogging. In fact, retweeting content from customers like reviews, mentions and photos with your products can help you build community and connect with your followers. Table of Contents Why should businesses use Twitter?

Twitter 106

Twitter Hashtag Sentiment Trends 106

Convince & Convert

DECEMBER 30, 2015

Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content. White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. Animated GIFs.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content. White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. Animated GIFs.

Types 60

Types Content Diagrams Posterous 60

Buzz Marketing for Technology

OCTOBER 7, 2008

Zones White Papers Editorial Calendar. White Papers. White Papers Read up on the latest ideas and technologies from companies that sell hardware, software and services. ); ); } else { document.write(); }. ); } else { document.write(); }. More Resources. Research E-mail Newsletters. Small Enterprise.

Wireless 268

Wireless Microsoft Applications Web 2.0 268

Webbiquity SMM

NOVEMBER 28, 2011

Facebook (71%) and Twitter (67%) are close behind…Other channels used by B2B marketers include YouTube (48%), blogging (44%) and online communities (22%).” 64% of businesses believe consumers follow them to “feel connected” to the brand, and 61% say it is to be part of a community.

Statistics 219

Statistics Research Social Media B2B 219