Convince & Convert

JULY 15, 2010

When it comes to creating a social media strategy , there is one, often overlooked piece of the puzzle that falls through the cracks. I work with clients to create communication plans and digital strategies that usually include some form of social media. The who is doing what piece of the puzzle.

Social Media 141

Social Media Consultant Strategy Organization 141

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I try to follow the trends and news around social media as best I can. I would have loved to get a job in something social media related but that quest always evaded me.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

APRIL 23, 2009

There were several variations of this viral batman picture of a fake conversation between the Dark Knight and the Joker. How NOT to use your Social Media Marketing Manager! Knowing that I was a fan of the Batman he gave me a good laugh. I guess this is one of the templates that made it around. Use wp_list_categories() instead.

CoTweet 40

CoTweet CoTweet Foursquare Template 40

Koka Sexton

DECEMBER 18, 2008

Both small and large companies can benefit from the additional branding and communication outlet Twitter offers. Embracing the internet through social media seems like common sense for businesses looking to add to their exposure and have additional interaction with their customers for both comments and suggestions.

Twitter 45

Twitter API Foursquare CoTweet 45

Koka Sexton

APRIL 23, 2009

There were several variations of this viral batman picture of a fake conversation between the Dark Knight and the Joker. How NOT to use your Social Media Marketing Manager! Knowing that I was a fan of the Batman he gave me a good laugh. I guess this is one of the templates that made it around. Use wp_list_categories() instead.

CoTweet 40

CoTweet CoTweet Foursquare Template 40

Koka Sexton

MARCH 26, 2010

Yes, I learned how to reconfigure the wpconfig.php to make sure the blog had a conversation with the database. But for some reason, that didn’t work so the site looks like a brand new site with nothing but a “Hello World&# post. How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Hosting 45

Hosting Foursquare CoTweet CoTweet 45

Koka Sexton

JANUARY 25, 2009

In the conversation we started talking about Twitter Karma and how a good Twitter Follow/Follower ratio matters. have a lot of conversations in the office about Twitter followers. How NOT to use your Social Media Marketing Manager! I never had given much thought to it but on a base level it makes sense.

Twitter 49

Twitter API Foursquare WordPress 49

Koka Sexton

JANUARY 25, 2009

In the conversation we started talking about Twitter Karma and how a good Twitter Follow/Follower ratio matters. have a lot of conversations in the office about Twitter followers. How NOT to use your Social Media Marketing Manager! I never had given much thought to it but on a base level it makes sense.

Twitter 49

Twitter API Foursquare WordPress 49

Jeff Esposito

SEPTEMBER 1, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading Don’t burn bridges Written on September 1, 2010 by Espo in Company , social media I recently read a blog post from Dave Fleet that really put words to something that I had been pondering for a bit. The piece was entitled Are you creating social media scorched earth?

CoTweet 36

CoTweet CoTweet Press Release Company 36

Convince & Convert

MARCH 18, 2010

It includes a dozen letters written to C-level executives (in general) about what they need to do to take social media to the next level. Sure, social media differs from the marketing we’re used to in that it puts the company and our customers on the same – rather than opposing – teams.

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

AUGUST 10, 2010

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Koka Sexton

JULY 27, 2009

Why not just have a conversation, see where it goes and then pull from it for the piece. Sure, it’s all about me but considering Andre and I spoke for about an hour, he pulled pieces from the conversation that were scattered through the time line and wrote them all out as if in a chronological order. That made me smile.

Foursquare 45

Foursquare WordPress CoTweet CoTweet 45

Koka Sexton

DECEMBER 13, 2008

Every hour or so they will scan twitter to find any new people that you can join in the conversation with. Author: Koka Sexton Comments: 7 comments Date: 14 Dec 2008 Categories: Social Media Tags: apps , hacker , imaginations , interface , killer_app , Twitter , twitter_api , twollo There are 7 comments. What do you think?

Applications 40

Applications Wiki Foursquare WordPress 40

Koka Sexton

DECEMBER 13, 2008

Every hour or so they will scan twitter to find any new people that you can join in the conversation with. Author: Koka Sexton Comments: 7 comments Date: 14 Dec 2008 Categories: Social Media Tags: apps , hacker , imaginations , interface , killer_app , Twitter , twitter_api , twollo There are 7 comments. What do you think?

Applications 40

Applications Wiki Foursquare WordPress 40

Koka Sexton

JULY 12, 2009

I use Monitter to see what is being said in my city by specifying the distance of search and I open it up for every conversation when I look for information about news topics or when i want to see what is being said about the company I work for. How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Twitter 40

Twitter Applications iPhone API 40

Koka Sexton

JULY 12, 2009

I use Monitter to see what is being said in my city by specifying the distance of search and I open it up for every conversation when I look for information about news topics or when i want to see what is being said about the company I work for. How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Twitter 40

Twitter Applications iPhone API 40

Koka Sexton

JANUARY 24, 2009

The best part is that these larger news agencies are more than willing to have a short conversation with you as well. They understand and appreciate the social aspect of Twitter and know that building a following is important. How NOT to use your Social Media Marketing Manager! Use wp_list_categories() instead.

Web 2.0 45

Web 2.0 Foursquare WordPress RSS 45

Koka Sexton

JANUARY 8, 2009

Get involved in the conversation Sure you can just lurk around with all the people you are following and just keep track of what they are doing but thats boring. Most people are too busy to have a full conversation with you but if someone you are following says something interesting, respond. Just don’t break etiquette.

Badge 76

Badge WordPress SMS OpenID 76

Koka Sexton

JANUARY 24, 2009

The best part is that these larger news agencies are more than willing to have a short conversation with you as well. They understand and appreciate the social aspect of Twitter and know that building a following is important. How NOT to use your Social Media Marketing Manager! Use wp_list_categories() instead.

Web 2.0 40

Web 2.0 Foursquare WordPress RSS 40

Koka Sexton

NOVEMBER 5, 2008

Joining the conversation was easy and everyone got a say. link] Connecting to the youth of America through the internet using social media tools like Twitter is new ground for Presidential candidates and Obama PWNED his competition. How NOT to use your Social Media Marketing Manager! Leave a comment!

Twitter 45

Twitter Foursquare WordPress CoTweet 45

Koka Sexton

OCTOBER 6, 2008

In public places, for example, criminals may engage in “shoulder surfing&# ­ watching you from a nearby location as you punch in your telephone calling card number or credit card number ­ or listen in on your conversation if you give your credit-card number over the telephone to a hotel or rental car company.

Banking 40

Banking Foursquare WordPress Real Estate 40

Koka Sexton

NOVEMBER 5, 2008

Joining the conversation was easy and everyone got a say. link] Connecting to the youth of America through the internet using social media tools like Twitter is new ground for Presidential candidates and Obama PWNED his competition. How NOT to use your Social Media Marketing Manager! Leave a comment!

Foursquare 40

Foursquare WordPress CoTweet CoTweet 40

Koka Sexton

AUGUST 28, 2010

The Best of the Blogosphere: January 18, 2008 ¬ Beauty Blog #205 January 19th, 2008 at 11:19 pm You are so right about the commenluv plugin encouraging comments as well as the conversation. Things that can get the conversation going are always welcome. How NOT to use your Social Media Marketing Manager!

Comments 40

Comments Domain Name NoFollow Adsense 40

Koka Sexton

JANUARY 1, 2009

Employers switching to interrogation tactics | Bizhack Marketing: Decline And Fall Of The Business Memes Catherine Lawson There Will Be Water 25 Visionaries Who Created Empires From Virtually Nothing | Business Pundit Car Brands: Who Owns What? Top 6 Questions You Should Ask 17 Tips For Getting Bloggers To Write About You Interview 2.0:

StumbleUpon 55

StumbleUpon Flickr iPhone Social Bookmarking 55

Koka Sexton

JANUARY 1, 2009

Employers switching to interrogation tactics | Bizhack Marketing: Decline And Fall Of The Business Memes Catherine Lawson There Will Be Water 25 Visionaries Who Created Empires From Virtually Nothing | Business Pundit Car Brands: Who Owns What? Top 6 Questions You Should Ask 17 Tips For Getting Bloggers To Write About You Interview 2.0:

StumbleUpon 49

StumbleUpon Flickr iPhone Social Bookmarking 49

Webbiquity SMM

SEPTEMBER 15, 2010

Looking for a way to monitor social media activities and results on a tight budget? Want to show the world how social you are with a cool widget on your website or blog? Social Mention. ** 5 stars. A social media monitoring tool that combines powerful features (e.g., Social Website Analyzer.

Tools 188

Tools Social Media Radian6 CoTweet 188

Convince & Convert

JULY 8, 2010

philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. In fact, it’s quite telling that every single social network still requires members to sign-up with an email address. One might even argue that social media isn’t email’s Van Helsing, but rather it’s Bella or Sookie.

RSS 129

RSS Research B2B Consultant 129

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. to be larger than email by 2012 doesn’t hurt, either.

CoTweet 117

CoTweet CoTweet Analysis Consultant 117

Koka Sexton

SEPTEMBER 29, 2008

It is so very nice to have a boyfriend that I can actually have an intelligent conversation with, and since we are both nerds, we will have successful careers. How NOT to use your Social Media Marketing Manager! For all the geek men and women out there, don’t lose heart! Use wp_list_categories() instead.

Types 99

Types List Comments Posterous 99

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Social CRM 147

Social CRM Twitter B2B CoTweet 147

Convince & Convert

SEPTEMBER 21, 2010

There seems to be a distinct collection of sessions, parties, and hang-outs for the social media crowd, and then a completely separate collection for developers, entrepreneurs (and of course film attendees). More so than any other event I attend, SXSW is conference roulette. I’ll write about that soon.

Social Media 127

Social Media Strategy Conference Eventful 127