Social Media Strategies Summit

APRIL 15, 2021

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one?

Process 161

Process Communities Brands How To 161

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. It’s time for B2B brands to embrace the power of influencers. What is B2B influencer marketing?

B2B 119

B2B Influencer Brands Marketing 119

Social Media Strategies Summit

JANUARY 26, 2023

Facebook Pages used to be a lucrative way for brands to connect with customers on Facebook. Another way to reach and engage audiences on Facebook is through Community Groups. Another way to reach and engage audiences on Facebook is through Community Groups. What Is a Facebook Community Group (& Why Should You Care)?

Groups 237

Groups Groups Communities Engagement 237

Social Media Strategies Summit

NOVEMBER 30, 2022

In this new reality, brands must humanize and connect with their audiences more meaningfully. Enter brand storytelling. Brand stories help otherwise faceless organizations build an emotional connection with their audience, leading to higher engagement, loyalty, and sales. hours on social media. Image source.

Campaign 304

Campaign Brands Influencer Collaboration 304

Ignite Social Media

NOVEMBER 27, 2023

As a social media marketer, it can be tempting to jump on every viral trend in hopes of riding that wave of engagement. However, not all trends are created equal when it comes to brand marketing. Choosing Trends That Align With Your Brand Goals The key to successfully using trends for your brand is relevance.

Trends 167

Trends Social Media Brands Meme 167

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem. Twitter communities Join the Twitter Community.

Strategy 52

Strategy Twitter Tips Marketing 52

Hootsuite

DECEMBER 1, 2022

A well-thought-out LinkedIn marketing strategy is the best way for you to stand out in that crowd. Read on to find out how to build a LinkedIn strategy that will help you build an engaged community and effectively promote your business on the platform. What is a LinkedIn marketing strategy? General LinkedIn marketing tips.

LinkedIn 139

LinkedIn Strategy Tips HootSuite 139

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Two out of every three customers will choose to purchase from a company where they feel they have brand loyalty.

B2B 121

B2B Communities Brands Loyalty 121

Sprout Social

AUGUST 30, 2022

Discord is the future of online communities. Gen Z, in particular, is opting to spend time in smaller, private online communities. Marketers, creators and community builders looking to future proof themselves should take a moment to reflect—are you part of that “digital campfire?” ” The answer is likely…no.

Communities 82

Communities Brands Template Templates 82

The Realtime Report

APRIL 4, 2022

Short Links on TikTok: Tips Marketers Need to Know. For marketers, influencers, brands, and businesses, TikTok has become the go-to social app for connecting with Gen-Z audiences and engaging them in playful, quirky, fun, and innovative videos via dance crazes or viral challenges. Desiree Johnson.

Tips 172

Tips Marketing Authentication Collaboration 172

Social Media Strategies Summit

FEBRUARY 27, 2024

Unfortunately, negative comments are a fact of life for any brand with a social media presence because you can’t please everyone all the time. In fact, 83% of customers say they feel more loyal to brands that respond to and resolve their complaints. Read on for our top tips on navigating negativity on social media.

Social Media 179

Social Media Tips Guidelines Policies 179

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Those people are engaging with retail brands on social. Nearly a quarter ( 23% ) of social media users follow a brand or company they already purchase from. follow companies and brands they’re thinking of purchasing from.

Retail 104

Retail Social Media Brands Tips 104

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

Marketing 240

Marketing Education Forums LinkedIn 240

Keyhole.co

MARCH 24, 2024

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. But how did they hit the marketing bullseye with their social handles? Let’s find out.

Communities 59

Communities Social Media Strategy UGC 59

Socialized

JANUARY 31, 2021

Restaurateurs used to market their restaurants by distributing pamphlets and by promoting their restaurants through shopping malls or by providing offers via other brands. So brand owners are shifting their focus in marketing their brands through social media. Come, find for yourself! Now, this is a great campaign!

Social Media 130

Social Media Tips Marketing Discount 130

Buffer Social

NOVEMBER 14, 2023

It felt like advertising or brand sponsorships would water down the content.   That’s just one of the reasons I fell into the world of paid membership communities as a way to build a sustainable business around a social media audience. Tiffany Yu ’s membership community is a great example of that.

Communities 97

Communities Social Media Tips Education 97

Sprout Social

OCTOBER 4, 2023

But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. Sprout’s Tagging feature has changed the reporting game for many brands. One of their stand-out use cases is how they use their Tagging strategy for marketing campaign reporting. Let’s dive in.

Strategy 123

Strategy Brands UGC Marketing 123

Buffer Social

OCTOBER 11, 2023

This is especially true of its newly minted Top Community Voices tier — a badge a whole lot easier to nab and just as impressive. Now, however, there are two different ‘tiers’ of Top Voice badges: Top Voice (1) and Community Top Voice (2). LinkedIn, however, has gone the other way.

LinkedIn 116

LinkedIn Badge Communities How To 116

Social Media Strategies Summit

FEBRUARY 8, 2023

We were lucky to have Moriah Walker , Social Media Manager at UNC Charlotte, give us her un-Googleable tips for social media in the world of higher education at our annual summit. Create Graphic Templates for Your Team Accessing high-quality visual assets is a common headache for higher ed social media marketers.

Social Media 200

Social Media Google Tips Template 200

Ignite Social Media

DECEMBER 16, 2022

Brands know by now that their presence on social media is more important than ever — 2022 proves that fact. The social media landscape is seen as an ever-changing field, not to mention a growing market of $221.29 It’s essential for brands to stay on top of the ever-evolving trends to get an edge over their competitors. .

Social Media 161

Social Media Brands Fair Use Marketing 161

Later

MAY 28, 2021

With over 756 million users , it’s full of opportunities for brand marketing. In this blog post, we’re sharing five ways you can use LinkedIn to market your brand and reach relevant audiences. How to Use LinkedIn for Marketing Your Brand . Share Your Brand Voice. Ready to get started? Let’s dive in!

LinkedIn 100

LinkedIn Brands Marketing Airlines 100

The Realtime Report

NOVEMBER 25, 2022

How to Promote Your Sports Club: Tips for an Effective Sports Team Marketing Strategy. We all know that sports clubs provide significant benefits for the local community, and we know this because of great sports team marketing. Marketing for sports teams doesn’t have to be expensive either.

Sports 91

Sports Team Strategy Tips 91

agora pulse

JANUARY 25, 2021

What’s a community manager? And why should community managers have their own special day? Find out more about this special social media role and tips for celebrating Community Manager Day. We’ll look at the role of the community manager throughout history and how it has evolved. Pre-Internet.

Communities 112

Communities Forums Disqus Social Media Management 112

Sprout Social

JUNE 21, 2022

Because recent data highlights how there’s so much potential for brands to blow up on Tiktok. 7 actionable tips to make your TikTok go viral. Remember that viral marketing only works when it’s organic, authentic and totally unexpected. Stuck on how to go viral on TikTok? Think about it. Now we’re talking!

Tips 106

Tips Brands How To Hashtag 106

Sprout Social

MARCH 25, 2024

The short-form video format has quickly become a favorite of both brands and consumers. We’ll also talk about the value of using Reel hashtags for Instagram and share tips for finding the best hashtags for your brand. This not only gets you more exposure, but also positions your brand as relevant and up-to-date.

Hashtag 90

Hashtag Instagram Engagement Brands 90

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022.

Examples 142

Examples Campaign Tips UGC 142

Pam Moore

MARCH 16, 2018

Many marketing and business leaders spend months developing an integrated online platform, brand architectures, message platforms, social media strategies and plans, logos, and more. There could be many different reasons why your communities are reluctant to engage with you. 10 Tips to Establish Credibility and Trust.

Brands 167

Brands Tips Engagement Training 167

Buffer Social

OCTOBER 23, 2023

Engage with your audience for community building We all know that engaging with your community on social media is one of the many keys to success. Use the Community tab to post updates, create polls, or share behind-the-scenes content. Speaking of the Community tab – it isn't just for long-form YouTube creators.

YouTube 113

YouTube Tips Collaboration Trends 113

Later

AUGUST 10, 2021

Looking for some expert Instagram marketing tips? Here are our top 13 Instagram marketing tips — backed by social media experts: Tell Your Story. Use Content from Your Community. Plus, captions can be up to 2200 characters — which is plenty of space to let your community in. Share Carousel Posts.

Instagram 92

Instagram Social Media Tips Meme 92

Later

JUNE 21, 2021

LinkedIn offers a vast array of marketing opportunities to establish your brand as a thought leader, boost visibility, and drive sales. We spoke to three social media managers — with impressive engagement levels — to share their top LinkedIn tips! LinkedIn Marketing Best Practices from the Experts .

Social Media Management 81

Social Media Management LinkedIn Tips Social Media 81

Ignite Social Media

DECEMBER 7, 2020

This focus stemmed from users wanting to have more of a community feel around topics and interests they care about. This was something Facebook lost ground on in more recent years and saw users spending time on other platforms to have these experiences with both people they know and brands. Branded Collabs Manager.

Groups 200

Groups Groups Tips Facebook 200

Pam Moore

APRIL 28, 2017

Influence marketing is helping brands big and small ignite their online and offline communities, increase brand awareness and nurture powerful relationships when done right. There are also agencies who are claiming to help brands big and small build relationships with an influencer marketing program.

Influencer 167

Influencer Brands How To Marketing 167

Pam Moore

AUGUST 17, 2020

SocialZoomFactor · LinkedIn Power Tips to Ignite Your Business and Brand. LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. Top 10 LinkedIn Power Tips to Grow Your Business with LinkedIn.

LinkedIn 78

LinkedIn Tips Brands Training 78

Keyhole.co

NOVEMBER 22, 2023

Today, social media has become an integral part of our lives, and Facebook stays dominant in the marketing landscape. With over 3 billion monthly active users, Facebook provides a vast pool of potential customers for businesses and brands. Why Facebook Marketing? It should be concise and relevant to your brand.

Brands 52

Brands Facebook Marketing Advertising 52

Sprout Social

FEBRUARY 15, 2024

Audience engagement is all about the connection your audience feels with your brand and the actions they take as a result of it. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following. This action furthers their connection with your brand.

Engagement 106

Engagement Tips Loyalty Metrics 106

Pam Moore

APRIL 2, 2024

Top 10 AI Marketing Strategies You Need to Know In today's digital age, innovation is at the forefront of every successful marketing strategy. Understanding the Power of AI Before diving into specific strategies, it's essential to grasp the transformative power of AI in the marketing realm.

Strategy 78

Strategy Marketing Analysis ROI 78

Ignite Social Media

JULY 16, 2020

Social media groups have become a popular way for communities to stay connected, and with the rise of branded Facebook Groups and LinkedIn Groups (along with new features), brands have new opportunities to connect with their audiences. Creating Branded Group Content. Laying The Framework for Your LinkedIn Group.

Groups 197

Groups Groups LinkedIn Tips 197