B2B, Conversation, Microblogging and Social Networking

Social Media Listening for B2B Marketing

Buzz Marketing for Technology

MARCH 11, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Tweet This! Share this on Facebook.

B2B

B2B Social Media Radian6 Tweetdeck

Any Publicity is Good Publicity in Social Media, right?

Buzz Marketing for Technology

JANUARY 26, 2011

It’s the interconnected nature of today’s social networks like Facebook or microblogs like Twitter and the way they broadcast their messages to the world but also in the process creating permanent search friendly records that make them so powerful and also potentially dangerous.

Social Media

Social Media Microblogging B2B Journal

Social Media for the Boardroom

Buzz Marketing for Technology

SEPTEMBER 29, 2010

They identified around 60 Million conversations (per year) across blogs, microblogs such as Twitter, discussion forums and social networks like Facebook and other enabling technologies such as YouTube, Vimeo and Flickr relating to Energy. Email this to a friend? Subscribe to the comments for this post? Tweet This!

Social Media

Social Media SM2 Energy Microblogging

11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Social Media Advertising Building your personal brand is about interacting with others and establishing your credentials. Logging onto social networks only to propagate self aggrandizing propaganda will turn off potential clients. To get social media success you should first gain the trust of your followers.

Brands

Brands Handbook MySpace Construction

The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

JUNE 27, 2008

The blog, like the conference series, aims to drive and deepen conversation about how todayâ??s Microblogging. Social Computing. Social Media. Social Media Summit. Social Networking. Social Objects. Social Work-net-ing. opportunities and challenges. Lee Lefever. Les Siegel. Measurement.

SocialText

SocialText News Sharepoint Web 2.0

Measuring the Impact of Social Media in B2B Marketing

Webbiquity SMM

OCTOBER 27, 2010

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Open, public social networks (e.g.,

B2B

B2B Social Media Marketing Microblogging

Three Ways Users Can Help Keep Twitter Vibrant

Webbiquity SMM

JANUARY 2, 2018

. “Dying” may be too strong a word, but the microblogging social network is clearly struggling. Adrian Segar recently wrote, “The effectiveness of Twitter as a connective social media channel is declining…the rate at which users follow established accounts has slowed dramatically.

Twitter

Twitter Paper.li B2B Microblogging

Koka Sexton dot Com

Koka Sexton

DECEMBER 20, 2009

How Companies Use Twitter to Bolster Their Brands From BusinessWeek: Good article that is part of Business Week’s CEO Guide to Microblogging. Superlist of What Not To Do In Social Meda From our own collection of casestudies and articles about what not to do in social media- mistakes, blunders, failures, etc.

Case Study

Case Study Wiki Software List

Corporate Social Media Reading List

Koka Sexton

DECEMBER 20, 2009

How Companies Use Twitter to Bolster Their Brands From BusinessWeek: Good article that is part of Business Week’s CEO Guide to Microblogging. Superlist of What Not To Do In Social Meda From our own collection of casestudies and articles about what not to do in social media- mistakes, blunders, failures, etc.

List

List Social Media Case Study Wiki

Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

MAY 28, 2010

That’s why you need to paint a picture that’s more meaningful and encompasses what “social media&# as a label really is. Some of us have been thrust into social media simply because the online landscape showed potential for online conversations. These are conversations, not broadcasts. Be responsive.

Social Media

Social Media Strategy Yahoo Communities

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing

Marketing SEO Journal Engineering

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity SMM

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general.

Tools

Tools Twitter Tips Statistics

Best Twitter Guides, Tips and Tools of 2010

Webbiquity SMM

JANUARY 31, 2011

Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. As adoption skyrockets, marketers are striving to optimize their use of the world’s most popular microblogging platform. by Sexy Social Media.

Tools

Tools Twitter Tips Hubspot

20+ Cool Social Media and Web Tools

Webbiquity SMM

SEPTEMBER 15, 2010

A powerful real-time social search engine that not only displays results for a specified term or phrase, but lets you filter results by source (e.g., A real-time search engine that displays results from blog posts, articles, blog comments, microblogging sites (e.g., Twitter) and social content sharing sites. ** 5 stars.

Tools

Tools Social Media Radian6 CoTweet

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics

Statistics Research Social Media B2B

Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

APRIL 14, 2010

Your best bet is to consider an integrated marketing plan that consists of social media and other marketing tactics, because the act of just being nice to people online won’t bring you conversions. People Want More If the chart above is any indication, it’s without question that social media has grown by leaps and bounds.

Social Media

Social Media SEO Blogger Communities

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

APRIL 8, 2010

Those ten B2B leads you get after the first few months are ten leads you would not have gotten otherwise. Social Media is More than Just Twitter and Facebook Hopefully, if you’re participating in social media marketing, you’re using more than just the tools everyone else is using. It really does take some effort.

Social Media

Social Media Marketing Policies Sysomos

Best Internet Marketing Blog Posts of 2007 Â» Techipedia | Tamar.

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing

Marketing StumbleUpon SEO Reputation

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity SMM

SEPTEMBER 8, 2010

Which social networking site is used by 92% of senior marketing executives? What social media tool helps small business double their reach on Twitter? How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different.

Research

Research Social Media B2B Statistics

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

B2B correspondence should be polite and respectful foremost. In fact, this entire parallel was actually mentioned to me in passing by someone who was aware of the conversation that was happening there. Reply Heather Villa February 11, 2010 at 10:44 am Being polite and respectful should be a common courtesy.

Blogger

Blogger Press Release Advertising Review

The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Publicizing a private conversation on a wall post. Using your Twitter feed as a chat room for conversations that are exclusive in nature and not as a broadcast medium. As a friend recently said to me, “I’m tired of my Twitter feed being a [private] conversation between person X, person Y, and person Z.&#

Handbook

Handbook Social Media Web 2.0 StumbleUpon

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

MARCH 24, 2010

“Hit and run” guest posts are of little interest to us, for two reasons: (1) there’s a certain amount of work involved in getting someone set up as a new author and showing them the ropes; and (2) the community responds much much better to those they get to know and converse with regularly. Great reading! Thanks for the information.

Influencer

Influencer How To Press Release Blogger

An Open Letter to Facebook

Techipedia: Tamar Weinberg

APRIL 28, 2010

Facebook’s goal to be the social network of choice for all was a lofty one, but I gotta hand it to you, Facebook — it was a big deal, and let’s be honest here, it made lots of sense. I just want to control the flow of information coming to me from my social network. Where Did My Facebook Page Go?

Facebook

Facebook Issues MySpace Privacy

Social Media Informer

Social Media Listening for B2B Marketing

Any Publicity is Good Publicity in Social Media, right?

Trending Sources

Social Media for the Boardroom

11 Common Mistakes That People Make With Their Personal Brands.

The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Measuring the Impact of Social Media in B2B Marketing

Three Ways Users Can Help Keep Twitter Vibrant

Koka Sexton dot Com

Corporate Social Media Reading List

Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

Best Internet Marketing Posts of 2009

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Best Twitter Guides, Tips and Tools of 2010

20+ Cool Social Media and Web Tools

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Is Social Media Becoming Boring?

7 Truths About Social Media Marketing

Best Internet Marketing Blog Posts of 2007 Â» Techipedia | Tamar.

Best Social Media Stats and Market Research of 2010 (So Far)

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

The Ultimate Social Media Etiquette Handbook

How to Get an Influencer's Attention

An Open Letter to Facebook

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