Remove Authentication Remove Influencer Remove Mobile Remove Trends
article thumbnail

Top Video Marketing Trends of 2024

Social Media Strategies Summit

To make your life easier, we’ve rounded up ten essential video marketing trends for 2024, covering everything from AI video tools to user-generated content. Shift Toward Vertical Video Over the past five years, mobile devices have accounted for more than half of global internet traffic , peaking at almost three-fifths of traffic in mid-2022.

Video 229
article thumbnail

10 Gen Z Trends to Use in Your Boomer Strategy

Ignite Social Media

Ignoring Gen Z trends and perspectives could mean losing relevance with this powerful consumer segment in the years ahead. Additionally, their values and tendencies are likely to trickle up and influence the behaviors and expectations of older generations over time. They can smell inauthenticity from a mile away and will call it out.

Trends 92
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Brands also need influence in order to directly affect the behavior of their customers and make them more likely to identify with, relate to, or define themselves by the brand. The more influencing power a brand has, the easier it will be for it to guide its audience on how they shop, interact, and behave.

article thumbnail

UK fashion influencers redefining style

Sprout Social

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with.

Fashion 90
article thumbnail

TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Industries that target an audience in the age range of teens to mid-twenties are experiencing the best marketing performance on TikTok, and this trend is expected to continue. Here’s why: Of TikTok’s 1.1

Trends 147
article thumbnail

The Top 9 Social Media Trends of 2019

Social Media Strategies Summit

While we may not have a crystal ball, we can already start to see what the big trends in social media will be. Here are our top 10 trends for 2019. Social Media Trends of 2019 #1. According to a recent report from Statista , more than 50% of digital videos are now viewed on mobile in vertical format. The Year of Stories.

Trends 142
article thumbnail

9 YouTube trends for your content strategy in 2022

Sprout Social

In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy. Current and emerging YouTube trends. But like on all social networks, trends on YouTube come and go. Brand bringing this trend to life: Spotify.

YouTube 133