Buffer Social

OCTOBER 3, 2023

Social media should be a vital cog in your marketing machine, but it's not the whole engine. In this article, I’ll share my Instagram marketing strategy for growing your business, even when your follower count is modest. So, when I curate my content, I keep these women in mind. Well, here it is.

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Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. Shouldn’t brands be focusing on social media as part of a bigger marketing funnel instead?

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Ignite Social Media

AUGUST 2, 2022

Here are 7 surefire TikTok Marketing strategies. Before you dive head-first into TikTok’s marketing strategy, it’s important to determine whether a presence on the platform and the subsequent time and money invested, makes business sense for your brand. You need to have a solid strategy in place, which is where we come in.

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The Realtime Report

APRIL 24, 2024

” Building Real Relationships In our increasingly digital world, authentic human connections are more precious than ever. When gratitude is authentic, it fosters affection and loyalty. It’s like giving their brains a giant hug and saying, “Hey, remember all that awesome stuff you learned? Don’t let it go!”

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Buffer Social

DECEMBER 6, 2023

  Since then, I’ve been posting, engaging, commenting, sharing, messaging, and interacting on a near-daily basis — slowly but steadily attracting my tribe of B2B marketers.  You are the head of marketing -- the CEO asks: "what's our website conversion rate?" " Pause. Here are some key takeaways.

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Sprout Social

DECEMBER 19, 2019

We’ve all heard that change is the only constant, and that’s never rung more true than in the digital marketing world. Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. Tweets and memes are taking over Instagram. IGTV takes center stage.

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Keyhole.co

DECEMBER 19, 2023

Gymshark’s marketing strategy is one of the key reasons for its rapid success. Let’s dive into Gymshark’s marketing strategy. So, Gymshark’s marketing strategy makes use of these phrases as hashtags. From this Twitter post above, you can see how Gymshark uses funny memes to connect with younger audiences. Instagram: 6.7

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Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Instagram Carousel Posts and Memes Will (Continue to) Go Viral.

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Keyhole.co

OCTOBER 30, 2023

Burger King’s social media strategy is an all-out, no-holds-barred bonanza of menu promotions, seasonal campaigns, mouth-watering advertisements, interactive posts, big-name collaborations, holiday-themed narratives, classic memes, spicy burger-brand wars, and loads of delicious photographs of their many offerings. And it works!

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Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Instagram Carousel Posts and Memes Will (Continue to) Go Viral.

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Keyhole.co

MARCH 18, 2024

The Swiss giant has consistently maintained high standards, ran revolutionary marketing campaigns, and become a household name. Nestlé’s marketing strategy for products has always been strong. Plus, it uses a host of other clever marketing and content strategies.This blog will go into the details of how.

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Later

DECEMBER 11, 2019

Wondering what big influencer marketing trends are coming in 2020? . We’ve rounded up predictions and the top influencer marketing trends in 2020, according to social media experts: Influencer Marketing Will Be Bigger Than Ever in 2020. Influencer Marketing Trend #1: Video Content Will (Continue To) Be King. “The

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Hootsuite

MAY 6, 2020

With more than 145 million active daily users , Twitter should be a part of your marketing strategy. We’ve got everything you need to create and implement a highly effective Twitter marketing strategy that gets results. How to create a Twitter marketing strategy. 11 Twitter marketing tips, ranked from easiest to most advanced.

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Buffer Social

OCTOBER 23, 2023

Verified for Business Onboarding Meta revealed the onboarding steps for its Verified for Business program, aimed at authenticating business identities. Community Membership Qualification Entry questions rollout on Twitter/X aims at qualifying users for community membership, fostering a more curated community experience.

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Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Rachel Karten echoes Mitchell’s sentiment that for social media marketers, brainstorming isn’t only about coming up with off-the-cuff post ideas.

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Hootsuite

JULY 26, 2023

Here are the Instagram features that every marketer should know in 2023 — take notes. This feature helps you engage your audience and can give you a major step up when it comes to brand authenticity. Instagram Guides The Instagram Guides feature allows you to curate content around a particular theme or goal.

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agora pulse

MARCH 24, 2020

More info about algorithms: Google’s BERT Update: Embracing Customer-Centric Conversational Marketing. Brand authenticity. Brand authenticity is the “realness” of a brand. Brand authenticity includes a brand voice (how your brand “sounds”) and brand engagement (how a brand interacts with its audience).

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Hootsuite

OCTOBER 20, 2021

Like any social media algorithm, TikTok curates content for its users by recommending videos similar to the ones they’ve already engaged with. When you post a video, the app surfaces it on a small curated group of users’ FYP. It’s aggressively trend-driven, pushing memes and video formats into the spotlight. Understand trends.

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Buffer Social

MAY 30, 2023

It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. Audiences gravitate towards authenticity and transparency – they love connecting or finding points of similarity and shared identity.

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Later

DECEMBER 23, 2020

For example, if you’re hoping to expand into a Gen Z market , you might want to think about TikTok. From their Instagram content to their email marketing, they’re continuously keeping their audience in the loop on their mission and practices. Social Media Predictions #6: Meme Culture is Here to Stay (at Least for 2021!).

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Keyhole.co

FEBRUARY 1, 2024

These tips, carefully curated and backed by years of experience, will empower you to craft impactful content that not only resonates with your followers but also sets you apart from the rest. “In the realm of social media marketing, it’s not just about being seen, but being remembered. Make decisions, for improvement.

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Later

JULY 3, 2020

Instagram Live broadcasts are one of the best ways to connect with your followers in a direct, transparent, and authentic way — especially when real-life get-togethers are impossible. Influencer marketing on IGTV is definitely a trend we expect to see more of in the future. Instagram Trends 2020 #5: Memes are Taking Over.

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Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. It helps with market differentiation A unique brand experience separates you from the competition. But an ever-crowded space filled with brands and creators means your relevancy is always at risk.

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Keyhole.co

DECEMBER 15, 2023

” Why we love this: Influencer collaboration posts during Christmas offer the best of both worlds – festive joy and authentic experience. Funny Christmas Meme Create a funny or relatable Christmas meme or GIF related to your industry or brand. Enter now for a chance to win amazing prizes!”

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Hootsuite

OCTOBER 12, 2023

Doing this will help you fine-tune your social listening process and marketing efforts. Or, maybe they’ll inspire content for your next marketing campaign. Track phrases or topics prospective customers may use when they’re in the market for your offering. Here are some of the details you should keep in mind: 1.

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Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? Want to easily find and curate user-generated content for your feed? From the “how it started, how it’s going” meme to the Dolly Parton challenge, there were so many trends to get creative with. View this post on Instagram.

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agora pulse

JULY 16, 2019

Consumers don’t care about your brand or your marketing message—unless it resonates. the Charmin Bears, Tony the Tiger, and the Keebler Elves) in their marketing messages and for good reason. This type of ephemeral marketing is super popular especially with millennials. Curate user-generated content. Create memes.

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Hootsuite

DECEMBER 2, 2019

With these 11 simple social media marketing tips, businesses of any size can reach new markets, build brand awareness, and drive sales. Here are some strategic social media tips from our guide to creating a social media marketing plan : Set social media goals and objectives. 11 essential social media tips for business.

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Later

DECEMBER 23, 2020

For example, if you’re hoping to expand into a Gen Z market , you might want to think about TikTok. From their Instagram content to their email marketing, they’re continuously keeping their audience in the loop on their mission and practices. Social Media Predictions #6: Meme Culture is Here to Stay (at Least for 2021!).

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Sprout Social

OCTOBER 25, 2021

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. Orkney Library’s unstructured, hyper-organic attitude toward social is a clear deviation from that of a traditional marketing department. We don’t operate like that at all. Remember: size doesn’t matter.

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Pixlee

JULY 3, 2019

Top brands are leading the way by utilizing the latest technology to market their content. This makes Under Armour more relevant to their customers and encourages more UGC that the company can then use later to market their products. Old Navy curates this content from various social media platforms and displays it on its website.

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Buffer Social

MARCH 5, 2021

The best marketers today are building loyal fans by engaging with their audience in the comments and in messages. One marketer that has mastered the art of social media to drive a better customer experience is Bryanna Evans. How do you learn from your community to help guide your marketing and product development strategy?

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agora pulse

DECEMBER 13, 2018

Organic social media marketing remains largely unaffected by GDPR but paid social media marketing methods will continue to evolve. Marketers relying heavily on paid ads will need to keep an eye on the latest rules regarding customer consent and data protection. Live Streaming Gets Authentic. Augmented Reality.

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Later

NOVEMBER 13, 2019

From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Check out how Later’s Marketing Campaign Lead, Lexie Carbone uses VSCO to get the look: . Instagram Aesthetic Trends #3: A Curated UGC Feed . View this post on Instagram.

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Later

DECEMBER 23, 2020

For example, if you’re hoping to expand into a Gen Z market , you might want to think about TikTok. From their Instagram content to their email marketing, they’re continuously keeping their audience in the loop on their mission and practices. Social Media Predictions #6: Meme Culture is Here to Stay (at Least for 2021!).

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Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Let’s get started!

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Buffer Social

JANUARY 20, 2022

For example, we had a variety of posts for Black History Month, including a spotlight on Black-owned businesses and a call for followers to share their favorite Black social media marketers. You can post a meme of an animal smiling, or showcase team members smiling big! Day February Black History Month (U.S.) What are your values?

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