Pixlee

SEPTEMBER 21, 2020

One of the most effective ways to diversify your content organically is through user-generated content (UGC). UGC is a powerful, free marketing tool available already at your fingertips if you know how to find it. Alo Yoga’s UGC Integration. KiraGrace’s Brand Story through Customers. million followers on Instagram.

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Pixlee

DECEMBER 11, 2017

Creating a successful social media hashtag campaign takes equal parts creativity, risk, and luck. This year saw its share of social media campaign winners and losers, but here we’ll focus on brands who successfully created engaging hashtag campaigns with the added bonus of boosting brand awareness. Adidas – #ORIGINALis.

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Keyhole.co

MAY 9, 2023

Collect user-generated (UGC) content: Encourage participants to create content relevant to the brand. This can build a library of UGC assets and accelerate your marketing efforts. Ask them to strike a pose with your product This is a fun and interactive way to generate user-generated content (UGC) for product promotion.

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Pixlee

JUNE 14, 2021

A surefire way to engage your audience is through user-generated content (UGC). UGC refers to any form of content created by users/customers and made accessible through social media or other permissioning methods. Use Hashtags Correctly. Using relevant hashtags in each post increases the reach of your posts.

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Pixlee

DECEMBER 2, 2021

Feature User-Generated Content (UGC). UGC, content created by members of your brand community and often shared on social media, is frequently found on TikTok through unboxing videos , tutorials, shopping hauls, or challenges. In order to harness UGC from your fans on TikTok, you’ll need a collection method.

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Pixlee

JULY 3, 2019

The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel. Under Armour. Keeping that in mind, there is a vast number of customers and listings.

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Pixlee

SEPTEMBER 17, 2018

More than 15 million Instagram posts currently carry the #JustDoIt hashtag and much of this User-Generated Content (UGC) can help Nike spur social media followers and comments, additional inquiries into the brand, store visits, and sales. The sports apparel brand can also leverage these photos directly on social media platforms.

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Pixlee

DECEMBER 13, 2021

Incorporate Community Through User-Generated Content (UGC) . UGC is flexible, community-driven content that can be shared across your most impactful marketing channels (like social, emails, and on-site product pages). Employee-generated content, like UGC, works well across your marketing platforms like website pages and social media.

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Pixlee

MAY 11, 2021

Beyond tried-and-true practices, this often missed tool can help you reduce bounce rate – user-generated content (UGC). Ways to Reduce Bounce Rate with UGC. One of the ways to reduce bounce rate is user-generated content (UGC). Share UGC from your happy customers on your homepage and product pages!

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Later

AUGUST 25, 2021

Create a Branded Hashtag . Lululemon , the yoga-inspired athletic apparel company, goes beyond just selling workout clothes and uses Instagram Live as an opportunity to give back to their Instagram community with free yoga classes. . 4: Create a Branded Hashtag. The hashtag alone has garnered nearly 330,000 posts.

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Pixlee

MAY 3, 2021

Harnessing the power of user-generated content (UGC) on your social media profiles is a surefire way to reflect authenticity in your posts. Though yoga apparel brand KiraGrace isn’t verified on Instagram, the brand maintains a strong following by resharing UGC from passionate customers.

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Pixlee

JULY 22, 2020

Social contests are also a practical way to provoke more user-generated content (UGC), real customer photos from your fans and followers. Running a photo contest on social media can be as easy as asking followers to share a post with a campaign hashtag unique to the contest. . Featured in Leonisa’s shoppable gallery of UGC.

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Sprout Social

MAY 11, 2021

For example, some details to consider when it comes to account optimization include: Branding and creative visuals that are consistent with your business’ online presence (logos, fonts, hashtags, taglines and slogans). Not only have they optimized their bio for vegan and cruelty-free terms, but also their hashtags. — R ?

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Buffer Social

NOVEMBER 13, 2023

Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot. You can tie giveaways into this strategy — offer prizes to random winners who have used a certain hashtag or commented on a post.  They even closed their stores and sent their employees home.

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Pixlee

JANUARY 5, 2022

This is why many brands choose to incorporate social commerce on their existing ecommerce websites, showcasing user-generated content (UGC) from real customers that site visitors can shop directly from. Here is an excellent example of how athletic apparel brand Alo Yoga shares shoppable content on Instagram: . With over 2.6

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Pixlee

FEBRUARY 3, 2021

Are you interested in monitoring Instagram hashtag analytics to find the right tags? Not only is UGC 35% more memorable than other media like traditional branded content, but it is also 50% more trusted. This means customers are more likely to engage with UGC shared by your brand on Instagram, leading to more conversions down the line.

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Pixlee

NOVEMBER 20, 2018

Trend#3: UGC Will be King Across all Marketing Channels. UGC performs exceptionally well on social media, but smart brands are starting to use influencer content across all their marketing channels. But what these mega-influencers are only part of the user-generated content (UGC) picture. Cost per conversion from UGC images.

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Convince & Convert

MAY 30, 2013

Using the #coachfromabove hashtag, fans are asked to share photos of their Coach shoes on Instagram or Twitter for a chance to be featured in a gallery on the company’s website. With the temperatures increasing, Coach is asking its customers to take a minute and admire the view from above – of their shoes, of course!

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Sprout Social

OCTOBER 23, 2018

Tracking what’s trending: Keep an eye on customer and influencer profiles in your space and find out what #hashtags they’re using, or trends they’re following. Hack your hashtag strategy. Hashtags are easily one of the most important parts of achieving Instagram organic growth, and can drive engagement on your posts.

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Pixlee

DECEMBER 18, 2018

To convert these engagements into sales, brands should leverage the content generated by their Instagram community on channels other than Instagram (UGC). UGC can be gathered on Instagram in a variety of ways. HYLETE, a community-backed performance apparel brand takes value-driven social media to the next level.

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Pixlee

SEPTEMBER 13, 2021

Workout apparel brand HYLETE sponsors influencers with discounts and free products they can promote in their social media posts. Skyscanner consistently reshares UGC from customers to inspire its followers to plan their next vacation. 3) User-Generated Content (UGC). How to Get the Most Out of Ambassador Marketing .

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Pixlee

SEPTEMBER 13, 2021

Workout apparel brand HYLETE sponsors influencers with discounts and free products they can promote in their social media posts. Skyscanner consistently reshares UGC from customers to inspire its followers to plan their next vacation. 3) User-Generated Content (UGC). How to Get the Most Out of Ambassador Marketing .

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Buffer Social

NOVEMBER 12, 2019

We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Outdoor apparel retailer REI has taken a rather unique approach to its Black Friday marketing. The hashtag campaign “Opt Outside” has been a hit. .

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Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. One of its branded hashtags is “#beagoddess,” and the brand keeps it consistent with products names such as “high waist goddess legging.” Clear Evergreen Hashtags. Real Customer Photos on Its Site.

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Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. One of its branded hashtags is “#beagoddess,” and the brand keeps it consistent with products names such as “high waist goddess legging.” Alo Yoga always, always uses its branded hashtags when sharing on social media.

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Apparel Marketing Hashtag UGC 40

Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. One of its branded hashtags is “#beagoddess,” and the brand keeps it consistent with products names such as “high waist goddess legging.” Clear Evergreen Hashtags. Real Customer Photos on Its Site.

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Apparel Marketing Hashtag UGC 40

Pixlee

OCTOBER 24, 2018

Take Advantage of User Generated Content (UGC). The best way to do this is to encourage customers to share in the first place by creating your own business user handle and branded hashtag. You can also ask customers to send you their photos or simply do a manual search for posts with mentions and branded hashtags.

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Pixlee

DECEMBER 31, 2018

Successful influencer-driven marketing in 2019 starts on social media, and 4 million #underarmour hashtags include posts from The Rock, Vin Diesel, Steph, and thousands of loyal Under Armour fans. Cole Haan uses UGC to keep an audience focus on their website and to help drive more sales. . Lululemon Athletica. Yoga pants wearers unite!

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Sprout Social

MARCH 13, 2024

Let’s take a look at Gymshark , a fitness apparel store. Consumers trust user-generated content, with 86% saying they trust UGC over influencer content and are more likely to buy from a brand sharing UGC. Or, you might even look into hiring a UGC creator to help you compile some great content.

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Social Media Strategies Summit

NOVEMBER 18, 2020

For instance, if you own an apparel brand, hiring a fashionista blogger as an affiliate would be natural and profitable. Include user-generated content (UGC) as social proof in ads. UGC is more believable and authentic, not to mention FREE. 79% of social-savvy shoppers say that UGC helps them make purchase decisions.

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Sprout Social

OCTOBER 13, 2021

With Social Sprout, you can identify what posts, hashtags and topics resonate with your audience (based on historical performance). Shoppable UGC. Feature shoppable UGC gathered from customers, showcasing them on your own social feeds, website homepage and product pages. Aerie, the apparel retail giant, is one of them.

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Convince & Convert

DECEMBER 14, 2015

But it’s not just influencers: Everyday people are just as into the platform and are creating user-generated content (UGC) around the products they buy. Customers who view or engage with a piece of UGC featuring the brand’s products are more likely to purchase an item. Courtesy of: The Shelf.

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Keyhole.co

DECEMBER 29, 2022

The results: Beginning from the first post on September 14th, the hashtag #DSNYStateOfMind gathered 100.7 Pro Tip: If your campaign is gathering a lot of UGC content, you are doing something right. However, make sure that you are monitoring UGC to spot negative posts that could go viral and hurt your brand. Book A Demo.

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