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Instagram 101: How to Get Your Small Business Started on the Platform

Social Media Strategies Summit

You can link to your homepage, your newest product, or your latest blog post. Take a look at the way the apparel brand, Knix, supports visuals of its new store with a heart-warming caption: Image via Instagram. Simply put, Instagram Guides are like blog posts. Leverage the Right Hashtags. Establish Your Identity and Look.

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7 Brands With a Killer Social Media Campaign

Later

In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. And using a unique hashtag is key for aggregating the posts and measuring results. Spotify’s Data Storytelling.

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Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. million Their football-specific and apparel accounts also have millions of followers. But, it’s interesting to note Adidas Originals, their spinoff apparel venture, has more followers on Instagram than their main account.

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How Brands Can Collect Higher-Quality UGC

Pixlee

HYLETE, a fitness and apparel company, has a place on their website in the “Community” section for consumers to upload content. . Here’s an extra tip: Have each participant utilize your official contest or campaign hashtag to join. Create Powerful Hashtags. Use hashtags to automatically grow the quantity and quality of UGC.

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Why Brands Should Invest in a TikTok Strategy

Pixlee

Trend-based videos (dances, hashtag challenges, etc.). Jolyn clothing’s team nails hashtag challenges by participating in trends like the viral “Blinding Lights” dance while featuring their apparel. Use popular TikTok hashtags, filters, stickers, emojis, and language. Video commentaries. Add some personality.

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5 Offline-to-online Marketing Tactics to Bring Your In-store Experience Online

Later

Create a Branded Hashtag . Lululemon , the yoga-inspired athletic apparel company, goes beyond just selling workout clothes and uses Instagram Live as an opportunity to give back to their Instagram community with free yoga classes. . 4: Create a Branded Hashtag. The hashtag alone has garnered nearly 330,000 posts.

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The 5 Best Ways to Get Instagram Followers for Your Business

agora pulse

Peruse the blogosphere or YouTube, and you’ll uncover common tips like: Use hashtags like #f4f (follow for follow) or #followme in comments of popular users. Like at least 1,000 photos with a popular hashtag. Monitor a hashtag in your niche to find those who fit your buyer persona. An Even Faster Way .