Remove Aggregator Remove Hashtag Remove Sentiment Remove Video
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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

This feedback can identify customer sentiment (positive or negative), trends and more. Scope the terms, hashtags and keywords to monitor No surprises here. This is where something like social media sentiment analysis can really save the day. This applies to both positive and negative sentiments alike. The reality?

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Role of artificial intelligence in marketing

Sprout Social

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. This allows you to anticipate your customers’ next move and take strategic actions for intended results.

Sentiment 132
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What’s Does the Daily Routine of a Social Media Manager Look Like?

agora pulse

Monitor Hashtags. Then open your social listening dashboard and go over the hashtags and keywords you’re tracking. Start by reviewing branded or campaign hashtags, and respond to or assign important items as necessary. Then look over industry or competitor hashtags and join the conversation or follow relevant accounts.

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In bull or bear markets, social media intelligence makes all the difference

Sprout Social

But those unstructured data points mean nothing in their raw, hashtagged format. Social media intelligence is the result of pulling these disparate points together into something measurable, whether you’re looking at volume, sentiment, content or demographics. When you put out a survey, you’re getting input from your current customers.

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Brand experience: Why it matters and how to build one that works

Sprout Social

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 114
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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

It is a type of content form, including videos, photos, reviews, blogs, and social media posts that users create and features a brand or a product. GoPro The camera company GoPro actively encourages users to share videos taken with their products on social media using specific hashtags. And the most prominent of all is UGC.

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What not to do on social media in 2021

Sprout Social

Clips can be repurposed as Instagram videos and trends can be modified to fit other social networks. Tracking your social content performance in aggregate may sound like a timesaver, but in actuality it can make reporting more complicated than necessary. Don’t lump your content and campaign reports together.