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17 Pop Culture Moments That Blew Up on Social Media in 2023

Buffer Social

As the year winds down, it's time to stroll down memory lane and revisit the moments that defined 2023 on social media. The big screen 2023 was a landmark year for cinema, with the big screen offering a mosaic of storytelling that captivated audiences worldwide. So many memes. So many memes

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Unraveling Meta Threads: What we learned from our first 30 days on the network

Sprout Social

Sure, there was some stress—expressed mainly in the form of overworked social media manager memes—but most seemed excited about the novelty and potential of a new platform. The platform received 100 million sign-ups less than a week after its launch on July 5, 2023, making it the most rapidly downloaded app ever.

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Instagram Hashtag Guide- How To Find & Use Instagram Hashtags

Keyhole.co

For example, #Barbenheimer represents a cultural phenomenon related to the two massive hits of 2023 — Barbie and Oppenheimer. Sprout Social also lets you add hashtags to monitor within social media feeds to assess their usage. Hashtag spam may even cause shadowbanning and prevent your content from showing up on feeds.

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What marketers need to know about managing social media through an economic downturn

Sprout Social

In 2023, amidst recession talk, a cost of living crisis and a seemingly never-ending flood of layoff announcements, it feels a bit like the obstacle course is on fire. If you want to upgrade your toolkit or expand your team in 2023, your request should focus on how social can support your entire organization.

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The ‘Creative Desert’: Brainstorming Social Content Ideas During Slow Days

Social Media Strategies Summit

She stresses that marketers shouldn’t worry about trying to curate an aesthetically flawless feed. The imperfect feed is what’s perfect. People are posting memes, people are posting selfies, they’re posting Reels and TikToks, and there’s such a mishmash of stuff. Bari agrees: “Your iPhone is your best friend.”

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Super Bowl LVIII Breakdown: A Recap In Numbers [Plus Taylor Swift Effect Captured]

Keyhole.co

Whether you watched it live with chicken wings and chips, or scrolled through social media to find irresistible memes, the Super Bowl got everyone talking. In 2023, when Taylor Swift attended a Kansas City Chiefs game, it set off a whirlwind of activity. million viewers! This was up 7% from last year’s record-setting viewership.

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Brand experience: Why it matters and how to build one that works

Sprout Social

According to The 2023 State of Social Media Report , 91% of business leaders say social listening impacts their critical customer insights. They also leaned into social listening to draw inspiration for relatable content and create unique, ownable moments on social (Netflix memes).

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