Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? The answers to these questions will define how people perceive your brand in 2022 and beyond.

Strategy 52

Strategy UGC Brands Apparel 52

Sprout Social

FEBRUARY 15, 2022

Do you have what it takes to be a social media consultant? Let’s break down ways to become a successful social media consultant and how to get started. If you need writing, social, or marketing/comms help, I’m taking clients! What do social media consultants do? This career takes time and work.

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Consultant Social Media How To Insurance 106

Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. TikTok’s technology and tools may significantly improve brand recall and social media engagement. Feature User-Generated Content (UGC).

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Campaign UGC Hashtag Influencer 52

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022.

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Examples Campaign Tips UGC 142

Sprout Social

JANUARY 19, 2022

We’ll help you lay the groundwork for a smooth product launch using the power of social media to inform every step. And the best way we know how to research an audience is through social listening. What is social listening? If your goal is brand awareness, social media can provide a goldmine of data.

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Products Social Media FAQ Sentiment 135

Sprout Social

SEPTEMBER 14, 2023

Customer marketing examples from 7 brands getting it right Your social channels are a direct line to your customers. And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators. And businesses are catching on.

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Strategy Brands Content UGC 123

Social Media Strategies Summit

JANUARY 5, 2022

This article will break down how to use Instagram for your small business in 2022 and beyond. Instagram is one of the fastest-growing social media platforms, with an estimated 1.3 Next, connecting your Instagram account to your brand’s accounts on other social media platforms helps drive more traffic to your Instagram account.

Small Business 202

Small Business Instagram Platform How To 202

Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . Convenience in Social Shopping. Beyond Social: The Deeper Value of Shoppable Video Content. Shoppable TikTok With Shopify.

Social Media 52

Social Media Video Content UGC 52

Social Media Strategies Summit

JANUARY 5, 2023

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 billion in 2022. But not all social networks enjoyed equally strong years in 2022. Smaller Social Teams Leveraging UGC Creators.

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Trends Social Media UGC Marketing 297

Buffer Social

NOVEMBER 13, 2023

  “Black Friday deals may satiate momentary desire, but their impact on the planet is a lot more long-lasting,” said the company in a release. pic.twitter.com/fStgftcBJE — Katelyn Bourgoin 🧠 (@KateBour) November 19, 2022 In 2015, they made headlines for charging customers $5 for… absolutely nothing.

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Examples Campaign Discount Marketing 92

Sprout Social

JANUARY 12, 2022

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Here are the most common types of word of mouth marketing that consumers encounter in the wild: Social shout-outs. Either on-site, social media, Google or third-party review aggregators.

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Conversation Review Marketing How To 136

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. If you want to know the best sizes for content on every platform, check out our social media size guide. View this post on Instagram A post shared by Emilse Mayer (@emilsemayer) 2.

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Video HootSuite How To UGC 112

Sprout Social

OCTOBER 19, 2022

Whether it’s an email newsletter, a video on TikTok, the words on a billboard or a photo on social media, it’s what drives customers to either make a decision about your brand or, at the very least, makes your brand memorable. — Sprout Social (@SproutSocial) July 27, 2022. pic.twitter.com/5fPFA6fG2S.

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Campaign Content How To Influencer 105

Pixlee

FEBRUARY 23, 2018

million by 2022. Companies that don’t keep up with the latest trends will have difficulty reaching their goals. Social Media. Not surprisingly, social media platforms will continue to play an important role in customer acquisition. Social responsibility for brands needs to feel authentic to consumers.

Retail 55

Retail Trends UGC Authentication 55

Social Media Strategies Summit

MAY 19, 2022

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Creating Social Media Content Vs. Finding It.

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Social Media Content UGC Curation 264

Sprout Social

JANUARY 19, 2023

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. And with metaverse investments surpassing $120 billion dollars in early 2022—more than double the investment in 2021—brands can’t afford to avoid resolution.

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Brands Avatar How To Privacy 117

Hootsuite

JULY 4, 2022

You’re probably already managing several social media platforms for your brand. Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them. Definitely.

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Questions Banking Insurance HootSuite 104

Keyhole.co

NOVEMBER 2, 2022

billion by 2022, Tiktok is undoubtedly the most powerful platform for brands to build a loyal and engaged audience. Engagement Rate (ER) is a social media metric that allows you to measure the effectiveness of your content and understand how engaged your audience is with your content. . With over 1.2

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Engagement Hashtag UGC Trends 52

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Let’s get into it.

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Social Media Strategy Influencer LinkedIn 240

Hootsuite

MAY 16, 2023

In the age of social media visibility and virality, what people say about you can speed its way to millions of people. And that’s why social media reputation management is so important. Over 2,000 executives surveyed attribute 63% of their companies’ value to their online reputations. The stakes are high.

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Reputation Social Media HootSuite Sentiment 108

Sprout Social

SEPTEMBER 7, 2021

Of the billions (maybe trillions) of forgettable posts that are published on social every day, there are always a few social media campaign ideas that we can’t seem to forget. That successful social media campaign that goes viral for days and inspires a slew of copycats who wish they thought of the idea first.

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Campaign Social Media Collaboration Apple 136

Sprout Social

JULY 18, 2023

These experiences extend to all customer interactions, especially those on social media. New generations of consumers choose social as their communication channel of choice, and turn to their favorite networks to plan everything from their next restaurant reservation to a complete travel itinerary.

Social Media 98

Social Media Brands Hotels Loyalty 98

Oktopost

JUNE 28, 2023

Putting yourself out there is never easy, particularly when driving engagement on social media feels like a game of part luck, part guesswork. Don’t get us wrong – social media will always be something of a mystery. At Oktopost, we’ve got the eagle-eye view on social media – and how best to use it.

Social Media 62

Social Media Engagement Strategy B2B 62

Sprout Social

NOVEMBER 14, 2023

“Authenticity”—there’s no question that it’s one of the biggest social media buzzwords. According to this year’s Sprout Social Index™ , the number one reason consumers follow brands on social is to stay informed about products and services. In fact, it should be added to your list of social media best practices.

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Authentication Tips Marketing UGC 122

Hootsuite

JUNE 29, 2023

But in 2023, social media gives brands a unique opportunity to manage their reputations on the front lines. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. candidates won’t work for a company with a bad rep. Here’s how. The good news?

Reputation 106

Reputation Strategy Brands HootSuite 106

Sprout Social

OCTOBER 13, 2022

social media managers. other than "make it go viral" — Matt Navarra (@MattNavarra) September 22, 2022. Soon after sharing, delight ricocheted across social media. Every platform serves a vital role in the social media ecosystem. pic.twitter.com/KgYWsp5VQD. The original post received 3.7

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How To UGC Authentication Campaign 142

Pixlee

FEBRUARY 3, 2022

The best email mockups go beyond simple text content or typical brand photos; instead, community-driven brands like HYLETE feature user-generated content (UGC) from fans in their brand community to help email readers visualize themselves owning the brand’s products and contextualize individual items. . Thank You Email Mockups.

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UGC Discount Curation Influencer 74

Hootsuite

JUNE 7, 2022

Bonus: Get the Instagram advertising cheat sheet for 2022. And 23% of users say they use social media to see content from their favorite brands. That makes Instagram a natural social platform for building brand awareness. Instagram has much higher engagement rates than other social media platforms.

Campaign 145

Campaign Instagram HootSuite UGC 145

Sprout Social

JUNE 12, 2023

Now, enter social media — your secret weapon. Get to know your customers and audience In 2022, jewelry brand Signet saw a 50% growth in sales — including a 27% increase in online sales — by improving their customer experience. Customer experience (CX) is all about how your customers perceive their interactions with your brand.

Strategy 133

Strategy How To Metrics Loyalty 133

Hootsuite

NOVEMBER 28, 2022

CEM uses data gathered at every interaction to improve customers’ perception of your company. Companies that provide a great customer experience will always have a competitive edge. But while CRM focuses on the company’s view of a customer, CEM looks at the customer’s view of the company. Source: Heyday.

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Tips HootSuite Survey FAQ 123

Hootsuite

JULY 13, 2022

Customer experience (CX) is your customers’ perception of their interaction with your company. One popular form of this social proof is user generated content (UGC). It comes from one simple question, “on a scale from 0 to 10, how likely are you to recommend this product/company to a friend or colleague?”

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Tips HootSuite Survey Template 107

Sprout Social

MARCH 27, 2023

Creating a social media campaign is an intricate process that requires deeply understanding your audience, brand, products and competitors. Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals.

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Campaign Social Media UGC Metrics 130

Hootsuite

DECEMBER 15, 2022

We’ll also help you figure out whether there’s any marketing potential on this newly trending alternative social media platform. Download our Social Trends report to get all the data you need to plan a relevant social strategy and set yourself up for success on social in 2023. What is Mastodon? At least not yet.

UGC 98

UGC Affiliate marketing Open Source Social Networking 98

Hootsuite

JUNE 29, 2021

What are the benefits of using social media for business? billion active social media users across the globe. If you’re not taking advantage of social within your digital marketing strategy, you’re missing out on a fast, inexpensive, and effective way to reach almost half the world’s population. Stay top of mind.

Social Media 145

Social Media HootSuite Real Estate Sentiment 145

agora pulse

NOVEMBER 25, 2020

Fortunately, we’ve got tips to help you strengthen your SEO writing for social media starting right away. But what about social media? Can your social media channels get picked up on search engines? In this article, I’m going to show you my tried and tested SEO writing hacks to boost your social media.

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SEO Social Media Reddit Hashtag 190

Hootsuite

JUNE 21, 2022

For a social media company, you could argue we were a bit late to the TikTok game. We watched, we followed, we learned the language, and then we took the plunge into the most exciting thing to happen to social media since the invention of the selfie. original sound – Hootsuite. What didn’t work for us.

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HootSuite Trends UGC Authentication 84