Sink or Swim? How SMBs Can Overcome Digital Marketing Challenges
The Realtime Report
APRIL 13, 2023
In the year following March 2019, 1 million small businesses started, and 993,809 closed, leaving a net gain of only 42,650. However, successful business-to-consumer (B2C) companies spend between 14% and 17% of their gross revenue on marketing, while business-to-business (B2B) companies spend between 8% and 12%. of all U.S.
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