Later

OCTOBER 17, 2018

If you’re still on the fence about IGTV, struggling to find inspiration on what to film, or aren’t sure how to incorporate the new platform into your social strategy, we’re sharing 10 brands who are finding creative ways to use IGTV for business: Getting Started with IGTV For Business. TIP: Create a branded space for filming your IGTV videos.

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Buffer Social

NOVEMBER 1, 2018

If they place IGTV in the Stories feed, it’d instanrk increase viewership. Jack Appleby (@JuiceboxCA) September 5, 2018. If your videos are filmed in a way that is suitable for cropping into vertical videos, you could try using tools like Kapwing and crop.video to help you with the cropping.

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Small Business Instagram Film Mobile 101

Later

NOVEMBER 14, 2018

While high-quality promotional videos look great on your feed, content that’s more human and spontaneous can really help you resonate with your audience. Not sure where to start when it comes to filming and editing vertical video for IGTV and Instagram Stories? Tip #3: Create a Custom Hashtag for Black Friday or Cyber Monday.

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Instagram Tips Marketing UGC 58

Hootsuite

OCTOBER 24, 2022

These are quick to film and a great way to market yourself with your own personality and presence. We are working hard to ensure… Posted by Paula Fiteni PREC Royal Lepage Wolstencroft on Monday, November 5, 2018. If it fits your brand, bring humor into your social feed with relatable memes. Tips for buyers.

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Real Estate Social Media HootSuite Instagram 79

Later

MARCH 30, 2020

This week’s episode looked a little different — @taylor.loren filmed this on her own, in her city apartment, now turned video studio. With Instagram Stories , Instagram Live , IGTV , and posting Instagram video posts to your feed, there’s endless ways to get more engagement ( twice as much to be precise!) View this post on Instagram.

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Statistics Social Media Marketing Instagram 67

Later

SEPTEMBER 18, 2020

A post shared by Deaf Twins • Hermon & Heroda © (@being__her) on Dec 22, 2018 at 4:25am PST. You can generate captions directly as you record footage, or add them to pre-filmed video content from your camera roll. Similarly, if you pin a comment or question to your Instagram Live feed, it’s a good idea to read it aloud.

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Instagram Hashtag Tips Communities 85

Unmetric

MAY 31, 2018

In December 2017, the movie critic Eric Kohn asked Wendy’s to name their favourite film of 2017. A post shared by Wendy’s (@wendys) on Feb 16, 2018 at 10:25am PST. Most of the times, brands online are just force-feeding their latest value proposition to their audience. The race for Retweets is on!

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Social Media Comparison Campaign Instagram 103

Buffer Social

FEBRUARY 19, 2019

While we know that square video (1:1) results in 30-35 percent more video views and an 80-100 percent increase in engagement compared to landscape video (16:9), we wanted to know how vertical video stacks up on Instagram and Facebook (both within the News Feed and Stories). Facebook News Feed: Use vertical video to drive traffic.

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CPC Video Cost CPM 111

Buffer Social

FEBRUARY 19, 2019

While we know that square video (1:1) results in 30-35 percent more video views and an 80-100 percent increase in engagement compared to landscape video (16:9), we wanted to know how vertical video stacks up on Instagram and Facebook (both within the News Feed and Stories). Facebook News Feed: Use vertical video to drive traffic.

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CPC Video Cost CPM 85

Hootsuite

JANUARY 28, 2020

Launched in June 2018 , IGTV has a few different elements that make it stand out: Longer than Instagram stories. In early 2019, Instagram let their content creators share one-minute previews of their IGTV videos on their feeds. Tap on the cross button at the bottom of your home feed. A preview of it will appear on your feed.

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Later

MARCH 3, 2019

Instagram’s native in-app filters have been out for a while, and 2018 saw an increase in both the everyday user and brands applying Lightroom presets to their feeds. The Unfold app exploded onto the scene in 2018 and kicked off the collage trend with its library of clean and modern templates for Instagram Stories.

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Trends Instagram Template Templates 95

Hootsuite

JUNE 18, 2020

Remember when the feed was full of heavily-filtered, square-cropped photos? To maintain the throwback appeal of this format, consider enhancing the graininess in a tool like Adobe Lightroom to add the kind of texture that’s characteristic of film. A post shared by Travis Curry (@radtrav) on Jul 30, 2018 at 1:22pm PDT.

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Socially Sorted

FEBRUARY 27, 2017

Film someone else giving a testimonial about your business. Here are some stats for you: 84% of all communication will be visual by 2018 (Reuters/Cisco, 2014). Here’s an example of my Influencer feed on Post Planner. The best part about Facebook Live is that Facebook will push your feed out to your fans for free.

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Facebook Video Eventful Engagement 40

Sprout Social

JULY 27, 2021

In 2018, Missguided boasted a 40% sales increase every night the show was on. Jo Booth is the Owner and Managing Director of Social Media Makes Sense , the only UK agency specialising solely in TV and film. It’s undeniable that many of the contestants do go on to promote all sorts of brands on their Instagram feeds.

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Trends Strategy Tips Meme 122

Later

APRIL 3, 2019

With Instagram video taking over our feeds and stories, it’s the perfect time to get to know some of the best video editing apps around! For example, Instagram Stories is 9:16, but if you’re creating a video solely for your feed, you may want to cut it to a square aspect ratio so it fits your grid perfectly. Free on iOS and Android. #4:

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Mobile Video Instagram Feed 89

Later

APRIL 17, 2019

Beautifully designed Instagram collages are taking over both stories and your feed, and they’ve come a long way from the cheesy collages that your mom might post. . You can find collages everywhere on Instagram right now, and what started as an Instagram Stories trend is trickling down into the Instagram feed now too.

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Instagram Template Templates Feed 67

Hootsuite

FEBRUARY 26, 2020

A post shared by Lay's (@lays) on Sep 10, 2018 at 12:30pm PDT. A post shared by Lay's (@lays) on Dec 26, 2018 at 10:00am PST. From vintage film borders to florals and punchy graphics, here are a few examples. A post shared by Glamour (@glamourmag) on May 27, 2018 at 8:39am PDT. Or, spread it across your feed.

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Instagram Tools Template Templates 139

Sprout Social

JULY 26, 2022

This guide answers all the burning questions on the biggest shift in social media since the algorithmic feed. I can usually knock out filming in a few hours or so.”. I do full days of filming and I also schedule livestreams to create a stronger connection with my audience.”. You just have to know what you’re looking for.

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Brands Content Project Social Media Management 76

Buffer Social

OCTOBER 1, 2018

This exciting announcement gives businesses a brand new way to connect with their community on Facebook in 2018 and beyond. Plus, Instagram is rolling out lots of great shopping features in the feed, Stories , and explore making it a great platform to be on for ecommerce brands. Brian : Great point Hailley.

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Video Facebook Instagram Groups 84

Sprout Social

FEBRUARY 11, 2020

You can turn off the Twitter algorithm in your own feed display, if you want. While recency is still a major factor, since a large chunk of the feed is still presented chronologically, the Twitter algorithm does share some common themes with other social algorithms. ." — Netflix Film (@NetflixFilm) February 10, 2020.

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Later

SEPTEMBER 27, 2018

A post shared by Teela (@everytuesday) on Sep 24, 2018 at 7:31am PDT. If you look at Minimalist Baker’s feed, you might think that an appropriate course would be on plant-based nutrition, cooking, or something along those lines. . A post shared by Andrey Adison (@andreyadison) on Jan 4, 2018 at 9:13am PST.

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Course Instagram How To Discount 42

Later

JULY 25, 2019

While creating beautiful content for your feed is ultra important, if you want to get more engagement on your posts, and maybe even reach new audiences, writing good Instagram captions that drive engagement is a great strategy. Watch the full film via the link in bio. My business looked A LOT different then. You just DO.?? ??

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Instagram Hashtag Engagement Feed 86

Buffer Social

AUGUST 6, 2018

So like we talked about in a previous episode, in June 2016 they decided to ditch the reverse chronological feed in favor of an algorithmic one, yet the change wasn’t exactly received by users with open arms at first. But today a lot of those same brands are just going straight to vertical filming.

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Influencer Campaign Instagram YouTube 61

Sprout Social

OCTOBER 26, 2021

Job posts can also be boosted for a fee to appear in the news feeds of your target audience based on location, education and work experience. While Inside Zappos is still active on Twitter and Facebook , the YouTube channel eventually migrated back to Zappos’ main YouTube account, and Inside Zappos’ last Instagram post was in 2018.

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Applications Cost Team LinkedIn 114

Hootsuite

JANUARY 6, 2020

Asking a question can be a great way to get people involved, like Kylie Jenner did in this post: Planning on filming more YouTube videos soon. Since videos start to play automatically in the News Feed, even a clip that’s only a few seconds long can be a great way to catch someone’s eye. They live at the top of the News Feed.

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Facebook How To Marketing HootSuite 145

Hootsuite

MARCH 4, 2020

Share posts from the feed on Stories. Instagram’s algorithm breaks up multiple posts from accounts to ensure users see diverse content in their feed. Posting in the feed is still ideal if you’ve got a longer caption to share, whether that’s an announcement or a testimonial. Pump up a photo Story. Connect with your biggest fans.

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Instagram HootSuite Feed Feedly 145

Later

OCTOBER 13, 2018

To help you out, we put together this Instagram image size and dimensions guide, updated for 2018. A post shared by Sophie Loghman (@sophlog) on Oct 12, 2018 at 8:04am PDT. A post shared by Architectural Digest (@archdigest) on Oct 10, 2018 at 4:02pm PDT. A post shared by WeWork (@wework) on Oct 11, 2018 at 3:59pm PDT.

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Instagram Guidelines Video Film 95

Hootsuite

SEPTEMBER 30, 2019

In 2018, more than 580,000 Mini Programs were created a year within its launch, attracting more than 170 million daily active users. More than 12 Mini Programs had more than one million daily active users in 2018. Transaction value of WeChat Pay in Hong Kong increased more than 10x in 2018. WeChat Mini Programs stats.

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Vimeo How To Marketing Template 111

Later

FEBRUARY 13, 2019

The brand has nearly doubled its following in a year and developed quite the cult-following: Their feed and Instagram Stories are filled with customer reviews, skincare tips from the pros and product demos. If you’ve ever experienced plant envy while scrolling through your feed, you’re not alone. View this post on Instagram.

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Instagram Brands UGC Delicious 47

Later

AUGUST 21, 2020

Brands with purpose also see a boost internally — a study in 2018 found that thriving employees are 3x more likely to work for a company with a strong sense of purpose. Their Instagram feed is full of colorful backgrounds and fun shots of their beverages, along with graphics that speak to their purpose. nolaskinsentials.

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Instagram Brands Communities Loyalty 104

Sprout Social

FEBRUARY 18, 2020

If you’ve ever seen a brand’s social feed and it looks and feels like it’s managed by 10 different people, chances are they don’t have a style guide in place. Listen to #OnlyTheYoung from her #MissAmericana film now. Their feed is colorful, simple, and uniform. — Wendy's (@Wendys) June 11, 2018. Link in bio.

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Social Media How To Hashtag Guidelines 144

Hootsuite

OCTOBER 15, 2020

A 2018 survey of Facebook users in 50 countries found that more than 30% of people report difficulty with at least one of the following: seeing, hearing, speaking, organizing thoughts, walking, or grasping with their hands. Some examples: — Robot Hugs (@RobotHugsComic) January 5, 2018. Include video captions.

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Social Media Tips Guidelines Hashtag 145

Later

DECEMBER 13, 2019

Later chatted to Sarah Nicole on how she naturally started to integrate long-form captions into her Instagram feed: . As part of their campaign to highlight the issues around fish farming, Patagonia released an IGTV and film series that discusses the challenges the environment faces: . View this post on Instagram.

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Instagram Strategy Collaboration Influencer 75

Hootsuite

JULY 22, 2020

Even before the Coronavirus hit Twitter news feeds, the platform was under pressure to deal with the spread of misinformation. Suggestions for Topics to follow show up sporadically in Twitter feeds. Within categories like Entertainment, people can follow everything from their favourite film genre to their favourite celebrity.

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Trends Twitter Sports HootSuite 145

Hootsuite

OCTOBER 29, 2019

Air France’s Instagram feed, for example, includes a combination of destination shots and airplane photos. — John Burn-Murdoch (@jburnmurdoch) February 7, 2018. A post shared by Glamour (@glamourmag) on May 27, 2018 at 8:39am PDT. They can range from high-production IGTV films, to subtle photo animations, a.k.a

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Social Media Engagement Tips Content 110