agora pulse

DECEMBER 13, 2018

Storytelling emerged in 2018 as a core technique for engaging consumers. Studies show that 92% of consumers have a more positive image of a company when it supports a social or environmental issue. Shape your social media stories around your supported charities, community activities and local causes. Watch the video.

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Ignite Social Media

MAY 4, 2020

The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. While the interface is a bit different than that of its daughter company, Facebook and Instagram Stories’ features are nearly identical. Here’s what you need to know about Snapchat Stories.

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Social Media Brands Content Real Estate 121

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Building a loyal fan base and community around your brand.

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Sprout Social

FEBRUARY 27, 2020

Many B2C brands rely on user-generated content, or UGC, to supply them with a real-life look at how consumers are interacting with the brand and its products. Adobe realized that the key was to focus not on its products as the highlight of UGC, but rather what its products enabled its users to create, achieve and celebrate.

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UGC B2B How To Software 78

Sprout Social

OCTOBER 16, 2018

A post shared by Sephora (@sephora) on Oct 7, 2018 at 5:06pm PDT. A post shared by oVertone (@overtonecolor) on Aug 17, 2018 at 3:16pm PDT. A post shared by SAVANNAH PEÑA (@vmariexoxo_) on Oct 5, 2018 at 1:01pm PDT. In short, hashtags and UGC are crucial to creating a much-needed sense of advocacy and community.

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Industry Social Media Hashtag Instagram 102

Pixlee

APRIL 8, 2019

According to Realtor.com, “79% of pet-owning homebuyers who closed on a home in 2018 said they would pass up an otherwise perfect home if it didn’t meet the needs of their pets.”. With UGC, brands can highlight the ways pet lovers use products or services, whether the products are meant for pets or not. The secret is in the content.

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Hotels UGC Brands Travel 72

Pixlee

JANUARY 25, 2018

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. According to a report from Adweek , 85% of users surveyed found visual UGC to be more influential than content made by the brands directly. Stuart Weitzman.

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Campaign UGC Content Tourism 43

Convince & Convert

JANUARY 15, 2018

Remember this: Facebook is a public company. Further, it is also true that many company posts do not succeed on Facebook today. Get Serious About User-Generated Content (UGC). They will likely have a better chance at Facebook engagement than will your company account. Engage Your Community with Facebook Groups.

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Facebook Press Release Feed Feedly 167

Sprout Social

AUGUST 12, 2020

To help us answer that question, let’s take a deep dive into a company with arguably the greatest brand recognition in history. Sure, it’s the largest and most profitable athletic footwear and apparel company in the world. Take a page from Nike’s book and make use of UGC and on-screen text. So what’s their secret? Memorable.

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How To Apparel Influencer YouTube 134

Sprout Social

OCTOBER 23, 2018

In Summer 2018, Instagram finally smashed the 1 billion users milestone. Companies tap into the $6.48 At the same time, paying for followers also goes against the IG community guidelines, which means you could risk an account purge. Today, Instagram is one of the most popular social platforms on the web.

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Buy Instagram How To Geotagging 111

Later

JUNE 12, 2019

To help spark some creativity, we’re looking at 7 strategies for what to post on Instagram when you’re fresh out of ideas, as well as tips for keeping your filler content on-brand: What to Post on Instagram #1: Share Highlights From Your Community. What’s really great about this strategy is that your posts can be about anything.

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Instagram UGC Feed Feedly 73

Buffer Social

NOVEMBER 12, 2019

We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Thanksgiving Day, then there’s Black Friday, Small Business Saturday, and Cyber Monday, which some companies extend for the whole next week. . Focus on user-generated content (UGC).

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Social Media SMS UGC Marketing 67

Pixlee

FEBRUARY 8, 2019

In 2018, AI became better at learning language, processing speech, and assisting workers in various industries. With AI juggernauts sharing research and technology, it became more accessible to people, companies, researchers, and governments. Processing Power.

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Trends Marketing UGC System 66

Pixlee

AUGUST 29, 2019

Their agenda, found in their mission statements and UGC, is to make life better – not just through the retail bliss of buying something, but through purchasing from a brand that aligns holistically with their beliefs. . The business practices are elementary – as the companies find success, they aim to expand. Good Marketing?

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Brands UGC Comparison Retail 40

Later

DECEMBER 18, 2020

Check out how skincare company Saltyface sums up their brand in three succinct lines in their bio: Another way to attract your ideal audience? Focus your Instagram bio copy on how you help or inspire your community — making it more about them than it is about you. and clothing company ThunderVoice Hat Co. Let’s make it sweeter.”

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Instagram How To URL Hashtag 52

Later

DECEMBER 18, 2020

Check out how skincare company Saltyface sums up their brand in three succinct lines in their bio: Another way to attract your ideal audience? Focus your Instagram bio copy on how you help or inspire your community — making it more about them than it is about you. and clothing company ThunderVoice Hat Co. Let’s make it sweeter.”

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Instagram How To URL Hashtag 52

Pixlee

DECEMBER 6, 2018

This data comes at the heels of the nearly $8 billion spent during the 2018 Black Friday Cyber Monday season in the US alone. The company put an emphasis on their core values first and foremost. Munchkin’s storefront places a heavy emphasis they place on user-created content (UGC) to help the shopper connect with their products.

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Posterous UGC Yahoo Sports 41

Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. In this blog post we’re sharing how and why you should build an Instagram community, as well as 6 tips to help you get started: Why Build an Instagram Community.

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Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. In this blog post we’re sharing how and why you should build an Instagram community, as well as 6 tips to help you get started: Why Build an Instagram Community.

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Communities Instagram UGC How To 60

Later

SEPTEMBER 19, 2018

Using Instagram for small business is a powerful (and affordable) way to grow your company. . Every post, caption, and Instagram story you produce goes towards building that relationship as you share more about your brand, products, and company ethos! A post shared by Pink House (@pinkhouseorganics) on Jul 11, 2018 at 3:35pm PDT.

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Small Business Instagram Strategy Hashtag 61

Later

JANUARY 30, 2019

The Ultimate Guide to Instagram Hashtags in 2019 will help you understand everything you need to know about using Instagram hashtags to get more followers, improve your posts’ engagement rates and build a community around your business. . A post shared by Nordstrom (@nordstrom) on Jun 15, 2018 at 5:52pm PDT. We bet you are!

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Hashtag Instagram Travel Communities 111

Social Media Strategies Summit

JANUARY 18, 2019

Influencer marketing has proven to be a very effective strategy for building communities and reaching new potential customers. In 2018, 76% of marketers reported measuring the ROI as their top challenge, and this trend is likely to continue into 2019. Why Influencer Marketing. Increasing website traffic. Expanding reach.

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Later

JANUARY 1, 2021

This ultimate guide to Instagram hashtags will help you understand everything you need to know about using hashtags to get more followers, improve your engagement rate, and build a community around your business. Community hashtags are hashtags that connect like-minded users around a specific subject. We bet you are!

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Hashtag Instagram UGC Communities 99

Later

SEPTEMBER 22, 2019

Check out how Later customer, Dermalogica uses carousel posts with UGC content to reveal before and afters, thanks to their customers’s at-home snaps: . A post shared by One Grey Studio (@onegreystudio) on Jan 25, 2018 at 4:13am PST. Check out how Chupi’s founder shares a throwback that shares her company’s journey.

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Instagram UGC Curation Apple 81

Later

JUNE 14, 2019

Instead, try looking for ultra-niche community hashtags that are specifically relevant to the content you post. You can also hashtags that describe your ideal customer like #babyfoodie, #girlmom, #boymom, and #babyontheway, along with community hashtags for parents like #motherhoodunplugged, #letthembelittle, and #dailyparenting.

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Sprout Social

JANUARY 30, 2019

Because 2018 was a whirlwind year for social marketing to say the least. Pop-Tarts (@PopTartsUS) March 6, 2018. Here’s a quick snapshot of data points from 2018 that are worth noting for today’s social networks: This demographic data isn’t fluff, either. This is the number of clicks on your content, company name or logo.

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Hootsuite

AUGUST 19, 2020

In this uncertain time, communities like ours have come together to navigate the challenges we’re facing. Why it worked: This campaign is fuelled by user-generated content (UGC), which helps your brand build their reputation through the audiences and social media channels of influential users. View this post on Instagram.

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Pixlee

DECEMBER 30, 2020

Editor’s note: Community is central to everything at Pixlee. And luckily, we’ve got a great community of experts to share thoughts with. In our chat, she shares the nuances of ambassadors, what makes a good brand community, and how to measure the success of your community-driven marketing platforms.

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Features Brands Influencer Travel 52

Later

JANUARY 1, 2021

This ultimate guide to Instagram hashtags will help you understand everything you need to know about using hashtags to get more followers, improve your engagement rate, and build a community around your business. Community hashtags are hashtags that connect like-minded users around a specific subject. We bet you are!

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Hashtag Instagram UGC Communities 52

Later

AUGUST 11, 2019

Was your 2018 holiday campaign successful? A post shared by Artifact Uprising (@artifactuprising) on Dec 3, 2018 at 7:55am PST. A post shared by Herschel Supply (@herschelsupply) on Dec 2, 2018 at 7:11pm PST. A post shared by lululemon (@lululemon) on Nov 17, 2018 at 10:00am PST. Did it perform as well as you hoped?

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Social Media Strategy How To Campaign 56

Later

JULY 25, 2019

So if you feel like you're kicking and about to sink under or you're exhausted from the struggle or you're just about to dive in and anticipating the hustle it'll take, welcome, you're in good company here. If you want to see what it looks like today, check out my 2018 business year review.

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Instagram Hashtag Engagement Feed 86

Socialmedia.biz

JULY 30, 2018

In order to help you streamline your workflow, here is a list of 7 social media management tools that you should give a whirl in 2018: HootSuite. Tailwind encourages the concept of ‘tribes’ that are friendly, collaborative communities of like-minded marketers (just like you!),

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Later

AUGUST 21, 2020

Whether it’s creating sustainable skincare or empowering the LGBTQ+ community — brands with purpose are able to sell their products and support causes they care about. 's feminist creative communities and practices and give them the tools necessary to follow their dreams and advance in their careers.?? ??

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Later

FEBRUARY 13, 2019

If you’re looking to grow your following this year and built a community of brand evangelists, you’ll definitely want to take notes from Supergoop. . A post shared by The Sill (@thesill) on Dec 24, 2018 at 8:11am PST. A post shared by Marine Layer (@marinelayer) on Nov 20, 2018 at 7:15am PST. Photo by @sharonyhlin.

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Instagram Brands UGC Delicious 47

Later

MAY 8, 2019

A fashion-forward Instagram strategy can drive traffic, make sales, and attract a loyal community of followers. A post shared by Kylie (@kyliejenner) on Aug 30, 2018 at 6:39pm PDT. User-generated content (UGC). ready for the weekend. View this post on Instagram. Product features. Product updates. Lifestyle content.

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Fashion Instagram Influencer UGC 83

Later

DECEMBER 13, 2019

Join the King Island community in saying NO to farmed salmon and keep King Island fish farm free.@patagonia_surf. Oftentimes a micro-influencer’s connection with their communities is much stronger!” . A post shared by Christina Galbato (@christinagalbato) on Oct 18, 2018 at 9:55am PDT. patagonia_surf. FeelTheWhip #Sponsored.

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Instagram Strategy Collaboration Influencer 75

Hootsuite

MARCH 31, 2020

For brands, the company logo is usually the best avatar choice. Bitmoji is owned by Snap, the parent company of Snapchat, and is well integrated with the Snapchat app. Community manager. Community managers help develop professional and brand-focused social relationships by monitoring and engaging with fans and followers.

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