Pixlee

SEPTEMBER 21, 2020

One of the most effective ways to diversify your content organically is through user-generated content (UGC). UGC is a powerful, free marketing tool available already at your fingertips if you know how to find it. Denim super brand Guess partnered with video-sharing platform TikTok in 2018, launching its #InMyDenim viral campaign.

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UGC Brands Apparel Content 56

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. In 2019, this strategy will still use many of the techniques and approaches that were popular in 2018. In 2018, the network reached one billion monthly active users and is expected to continue to grow, according to TechCrunch.

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Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Building a loyal fan base and community around your brand.

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Ignite Social Media

OCTOBER 13, 2020

Participants were able to send a free box of mac and cheese to a friend, ostensibly to encourage community during the pandemic. And these images aren’t from brand-produced photo shoots, it’s user-generated content (UGC) that’s fueling their feed. and Canada encouraging audiences to “send noods” as part of a giveaway.

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agora pulse

DECEMBER 13, 2018

Storytelling emerged in 2018 as a core technique for engaging consumers. It was a powerful message that millions stood behind especially given that Nike donated $5 million to organizations advancing equality in US communities. Shape your social media stories around your supported charities, community activities and local causes.

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Sprout Social

FEBRUARY 27, 2020

Many B2C brands rely on user-generated content, or UGC, to supply them with a real-life look at how consumers are interacting with the brand and its products. Adobe realized that the key was to focus not on its products as the highlight of UGC, but rather what its products enabled its users to create, achieve and celebrate.

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UGC B2B How To Software 78

Sprout Social

OCTOBER 16, 2018

A post shared by Sephora (@sephora) on Oct 7, 2018 at 5:06pm PDT. A post shared by oVertone (@overtonecolor) on Aug 17, 2018 at 3:16pm PDT. A post shared by SAVANNAH PEÑA (@vmariexoxo_) on Oct 5, 2018 at 1:01pm PDT. In short, hashtags and UGC are crucial to creating a much-needed sense of advocacy and community.

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Industry Social Media Hashtag Instagram 102

Pixlee

APRIL 17, 2019

Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. Instagram Stories really came into its own in 2018. Isle features UGC of their customers in blog posts. Embrace Community Marketing. Boost Sales Through Instagram Stories and Content.

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Pixlee

APRIL 8, 2019

According to Realtor.com, “79% of pet-owning homebuyers who closed on a home in 2018 said they would pass up an otherwise perfect home if it didn’t meet the needs of their pets.”. With UGC, brands can highlight the ways pet lovers use products or services, whether the products are meant for pets or not. The secret is in the content.

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Hotels UGC Brands Travel 72

Pixlee

OCTOBER 21, 2019

Whether you’re looking to increase conversion rates, expand brand awareness or pretty much anything else, a well-crafted User Generated Content (UGC) campaign is an invaluable asset. This unique once in a lifetime experience is open to anyone and it’s a UGC goldmine. Morphe Brushes. Their goal? To boost their social conversions.

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Campaign UGC Hotels Content 45

Ignite Social Media

MAY 4, 2020

The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. A Brief History: Originally named YouTube Reels , YouTube Stories were launched and tested with select accounts in early 2018. Here’s what you need to know about Snapchat Stories.

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Social Media Brands Content Real Estate 121

Pixlee

JANUARY 25, 2018

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. According to a report from Adweek , 85% of users surveyed found visual UGC to be more influential than content made by the brands directly.

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Pixlee

DECEMBER 18, 2018

For brands and influencers looking to stand out on the popular platform, creating meaningful engagements with their Instagram community should be the main priority. Throughout 2018, brands moved beyond partnering with influencers and microinfluencers to leveraging nanoinfluencers — users with less than a thousand followers. Drill Down.

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Instagram UGC Authentication Influencer 44

Sprout Social

JANUARY 2, 2019

And after all, the social landscape took quite a few twists and turns in 2018. According to Sprout’s 2018 Social Index , increasing brand awareness is the primary goal of 80% of business on social media. The organic content you share on social has a tremendous impact on SEO and the community-building process around your network.

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Later

JUNE 12, 2019

To help spark some creativity, we’re looking at 7 strategies for what to post on Instagram when you’re fresh out of ideas, as well as tips for keeping your filler content on-brand: What to Post on Instagram #1: Share Highlights From Your Community. What to Post on Instagram #5: Share User-Generated-Content (UGC) From Your Community.

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Instagram UGC Feed Feedly 73

Sprout Social

OCTOBER 23, 2018

In Summer 2018, Instagram finally smashed the 1 billion users milestone. At the same time, paying for followers also goes against the IG community guidelines, which means you could risk an account purge. A post shared by Local Wanderer ✌🏽️ (@localwanderer) on Sep 9, 2018 at 5:05pm PDT.

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Sprout Social

AUGUST 12, 2020

In 2018, Nike teamed up with conversational AI platform, Snaps, to create a Facebook Messenger Bot for its Air Jordan brand. It turns users’ daily physical activity into a community builder by inspiring a little friendly competition among their social connections. Take a page from Nike’s book and make use of UGC and on-screen text.

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How To Apparel Influencer YouTube 134

Convince & Convert

JANUARY 15, 2018

Get Serious About User-Generated Content (UGC). Similarly, it’s time to stop random acts of content (one of my 10 Content Marketing Commandments for 2018). Engage Your Community with Facebook Groups. So, when you add content to Facebook, try to post about topics that have more than one opinion. Create Facebook Shows.

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Facebook Press Release Feed Feedly 167

Buffer Social

JULY 16, 2018

alone in 2018 and $9 billion globally by 2020. Why UGC ( user generated content ) and influencer marketing are a few of our go-to Instagram marketing strategies. Brian : In September of last year, Instagram announced their business community has grown to 2 million advertisers , up from one million advertisers back in March of 2017.

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Instagram Strategy Tips How To 75

Buffer Social

NOVEMBER 12, 2019

We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Get this: During Black Friday 2018, there were reports of brands getting 2000% ROI from using SMS campaigns during the Black Friday weekend. . Focus on user-generated content (UGC).

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Social Media SMS UGC Marketing 67

Pixlee

AUGUST 29, 2019

Their agenda, found in their mission statements and UGC, is to make life better – not just through the retail bliss of buying something, but through purchasing from a brand that aligns holistically with their beliefs. . All of the brands that made our Top 30 DTC brands list are highly engaged with their community. Good Marketing?

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Brands UGC Comparison Retail 40

Pixlee

FEBRUARY 8, 2019

In 2018, AI became better at learning language, processing speech, and assisting workers in various industries. Amid these ongoing breakthroughs, it’s important for your company to stay ahead of the curve, especially when it comes to building a community and marketing with your customers. Processing Power.

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Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. In this blog post we’re sharing how and why you should build an Instagram community, as well as 6 tips to help you get started: Why Build an Instagram Community.

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Later

NOVEMBER 14, 2018

million posts under the #blackfriday hashtag on Instagram, and that number is only set to rise in 2018. A creative way to do this is with user-generated content (UGC) — this is usually a post or Instagram story created by your followers and customers that you can then repost to your own feed. Right now, there are over 6.3

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Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. In this blog post we’re sharing how and why you should build an Instagram community, as well as 6 tips to help you get started: Why Build an Instagram Community.

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Communities Instagram UGC How To 60

Pixlee

DECEMBER 6, 2018

This data comes at the heels of the nearly $8 billion spent during the 2018 Black Friday Cyber Monday season in the US alone. To complement their well-designed storefront, The Sportsman Guide worked to boost engagement rates and build their community with a social media campaign.

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Later

DECEMBER 18, 2020

Focus your Instagram bio copy on how you help or inspire your community — making it more about them than it is about you. is not only relevant in 2020, but allows them to niche down to a very specific audience (small business owners) who’ll relate to the emphasis on community. Think of it as a 150 character business pitch.

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Later

DECEMBER 18, 2020

Focus your Instagram bio copy on how you help or inspire your community — making it more about them than it is about you. is not only relevant in 2020, but allows them to niche down to a very specific audience (small business owners) who’ll relate to the emphasis on community. Think of it as a 150 character business pitch.

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Instagram How To URL Hashtag 52

Later

MARCH 30, 2020

Instagram is one of the best social platforms for growing a community, promoting your products and driving sales. 12: 97% of 18-29 Year Olds are More Like To Shop From UGC. UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation!

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Statistics Social Media Marketing Instagram 67

Social Media Strategies Summit

DECEMBER 1, 2022

Deanna Stevens Ulrich , Social Media/Community Manager at Kent State University. As such, the school’s Instagram strategy incorporates a lot of user-generated content (UGC), including account takeovers and day-in-the-life film segments. UGC is also a big part of the content mix at the Rochester Institute of Technology.

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Later

SEPTEMBER 19, 2018

You could also try using a community-related hashtag like #wearethecreativeeconomy, a community of creative female entrepreneurs on Instagram. You could also use a branded hashtag , which is similar to a community hashtag but is branded to a specific product or business, like Marie Forleo Business School #bschool branded hashtag.

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Later

JANUARY 30, 2019

The Ultimate Guide to Instagram Hashtags in 2019 will help you understand everything you need to know about using Instagram hashtags to get more followers, improve your posts’ engagement rates and build a community around your business. . A post shared by Nordstrom (@nordstrom) on Jun 15, 2018 at 5:52pm PDT. We bet you are!

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Social Media Strategies Summit

JANUARY 18, 2019

Influencer marketing has proven to be a very effective strategy for building communities and reaching new potential customers. In 2018, 76% of marketers reported measuring the ROI as their top challenge, and this trend is likely to continue into 2019. Why Influencer Marketing. Increasing website traffic. Expanding reach.

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agora pulse

JUNE 23, 2020

Advertisers on Facebook already love carousels, and Pinterest introduced theirs in 2018. But it’s also about a community that likes to create themed boards. Create a UGC community. I love user-generated content (UGC), and Pinterest is the perfect place to encourage it. Pinterest Lens.

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UGC Marketing Feed Feedly 138

Sprout Social

AUGUST 21, 2018

Sharing User Generated Content (UGC). Stories represent a fantastic place to publish UGC if you don’t want it to dominate your main feed. Here’s a recent example from Salesforce ’s recent Story from their TrailheaDX 2018 conference. A post shared by SHAKE SHACK (@shakeshack) on Aug 7, 2018 at 6:52pm PDT.

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Later

JUNE 17, 2020

Timeliness has always been an important factor in the Instagram algorithm, but ever since Instagram updated the algorithm in early 2018, when you post to Instagram is more important than ever! Here’s a couple of handy features that help speed up the process: #1: Find and Repost User-Generated Content (UGC) Collection with Later.

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Later

SEPTEMBER 22, 2019

Check out how Later customer, Dermalogica uses carousel posts with UGC content to reveal before and afters, thanks to their customers’s at-home snaps: . A post shared by One Grey Studio (@onegreystudio) on Jan 25, 2018 at 4:13am PST. How to Use Instagram Carousel Posts #10: Roundup Your User-generated Content (UGC).

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