Audiense

SEPTEMBER 16, 2016

“ True brand connection is now more important than ever as we navigate the world. Good storytelling is how people will care about your brand. Not every brand will be able to do something on this scale. There are very few brands who can organise their Instagram team exactly like National Geographic, and that’s fine.

How To 60

How To Marketing Authentication Project 60

Convince & Convert

FEBRUARY 1, 2016

However, this isn’t a bad thing for your brand. Here are four tried-and-true ways your brand can organically use content to reach the expanding cohort of post-millennials. 2015 was the year of tracking and analyzing the buyer experience and mapping the customer journey. highlight to tweet). Journey Mapping.

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Content Tips Analysis Curation 60

Sprout Social

JUNE 16, 2016

Built for visual storytelling, Instagram is a creative powerhouse with over 400 million individuals and brands publishing 80 million photos and videos a day. Since its inception in 2010, brands have been some of the platform’s biggest contributors and influencers. Curate Your Feed. Need help getting started?

Instagram 40

Instagram Tips UGC Hashtag 40

ProBlogger

AUGUST 30, 2015

We had wonderful speakers – Pamela Wilson from Big Brand System and Copyblogger , Heather B. Check out out Pamelas example at Big Brand Webinars. Look at your brands Instagram account. This is more authentic then stock photos. These are posts that curate photos from the Instagram community according to them.

Training 20

Training Eventful Tips Analytics 20

ProBlogger

APRIL 5, 2017

Consistency breeds credibility, which in turn can foster a halo effect that will elevate not only the content included on your blog, but also generate positive brand awareness across all other initiatives. James Aschehoug is the co-founder of URIJI JAMI created in 2015, he is a British and French national based in London.

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Oktopost

APRIL 4, 2023

Social selling is one of those key deciding factors in the competition between brands. We curate our feeds and, for the most part, decide who will get that free and regular access to us. The younger generation is looking for something very specific (and yet very vague) from the brands they follow and support.

Social Media 118

Social Media Marketing B2B Banking 118

Unmetric

SEPTEMBER 27, 2019

And one metric that surely impresses a viewer is the number of followers a brand owns. So it comes as no surprise that brands all over the world vie for their consumers’ attention to their Facebook pages. So which are the most followed brands on Facebook in 2019 and how did they get there? Top brands on Facebook.

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Brands Facebook Campaign Sports 96

Unmetric

SEPTEMBER 27, 2019

And one metric that surely impresses a viewer is the number of followers a brand owns. So it comes as no surprise that brands all over the world vie for their consumers’ attention to their Facebook pages. So which are the most followed brands on Facebook in 2019 and how did they get there? Top brands on Facebook.

Brands 72

Brands Facebook Campaign Sports 72

Proactive Report

MARCH 18, 2016

Twenty-five percent of search results for the world’s 20 largest brands are links to user-generated content. Eighty-six percent of millennials say that user-generated content is generally a good indicator of the quality of a brand or service. Why does UCG work better than branded content as a Digital PR tactic? .

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UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

Twenty-five percent of search results for the world’s 20 largest brands are links to user-generated content. Eighty-six percent of millennials say that user-generated content is generally a good indicator of the quality of a brand or service. Why does UCG work better than branded content as a Digital PR tactic? .

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Buffer Social

APRIL 11, 2017

In contrast, as mobile has increased its dominance across the web, Facebook has seen a drop in original user-generated content shared to its platform with a 21% decline reported between mid-2015 and mid-2016. Brands (and dollars) follow attention. Why should brands care about stories? But those who did won big.

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Feed Feedly News Social Media 110

Unmetric

JULY 26, 2018

As social media has now become the first point of contact between a prospective student and a university, it is crucial for institutions to find an authentic voice for their brand and to build a two-way conversation channel with their audience. Facebook continues to be the biggest platform for brands. fans respectively.

Social Media 120

Social Media Strategy Hashtag Research 120

Audiense

DECEMBER 19, 2016

We’ve spoken throughout the year to some of our clients and contacts at the biggest brands and agencies to help you understand how they overcome their main challenges, and what lessons you can pick up from them. trillion between 2015 and 2020, with growth expected to be between 27-40%. Kat Scoble , head of strategy, Truffle Social.

Trends 60

Trends Marketing Forums Microsoft 60

Buffer Social

AUGUST 11, 2016

What was just a blip on the radar a few years ago is now a top content marketing priority for brands and influencers everywhere. In addition to the hundreds of thousands of hours that people spend watching videos each day, video marketing can also help to drive brand growth and a solid marketing ROI. You need … Resources.

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Video Twitter Content Facebook 40

Buffer Social

JUNE 9, 2016

Other brands like Inbound.org have built online communities where audience members can interact and share ideas. Sharing content across social media as a brand is caring because you are providing value to your audience and a potential audience who may not have heard of you yet. Action point: Become a master of content curation.

Social Media Management 40

Social Media Management Social Media Flipboard Tweetdeck 40

Webbiquity SMM

APRIL 27, 2021

Many brands struggled with social media early on. A lot of “content” will still thinly disguised marketing collateral, but the best of it was true thought leadership with minimal brand slant. Interest in the medium gradually declined over the next few years, then began picking up again in 2015.

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Webbiquity SMM

JANUARY 5, 2016

Michael Brenner condenses responses from a content marketing strategy webinar into into these 17 questions on how to build an effective content marketing strategy, and worked across his team to come up with their best answers based on our experience with over 200 brands from around the world. The Storyteller by Content Magazine.

Content 60

Content B2B Marketing Hubspot 60

Buffer Social

JULY 11, 2016

Sensing a shift in the air toward true authenticity and connection above ROI, they’ve removed all forms from the site. “All of the content we create and share from here on out will be free,” they announced. The authenticity revolution. Great brands are real and human and they follow through.” ” 13.

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Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Buffer Social

FEBRUARY 22, 2017

Being authentic is a key aspect of storytelling, and there’s no other way to be more “real” than going live to engage with your audience. While it isn’t a branded content, it has a nice three-act structure (a model often used in screenwriting) we can learn from: Setup – Introduction of the video where she describes her trip to Kohl’s.

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Social Media Hashtag Curation Instagram 111