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The Next Great Social Marketing Opportunity: The Internet of Things

Convince & Convert

In late 2012, we shared an article on the TopCoder Blog entitled 2013: the Year of the Sensor – Your Year to Innovate in the Physical Realm. 2013 was the watershed year where we witnessed the continuous invasion of sensor technologies into all ‘things’ – enabling. years of content. Read the whole entry. »

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Why “Hidden Like Counts” Won’t Hurt Influencer Marketing

Ignite Social Media

While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. That began to plunge in December of 2013 and total engagements fell right along with it. That began to plunge in December of 2013 and total engagements fell right along with it.

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iGoogle Finished – what’s your favourite RSS Dashboard social media monitoring?

Laurel Papworth

I teach classes on social media monitoring – computer classes – and the students set up iGoogle to find and monitor Media, blogs, Twitter, Facebook, images, key influencers, keywords, CEO and brand mentions and so on. It can’t be a purely RSS play as we need gadgets/widgets for API only based services.

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Sydney Social Media Course – 3 Days with Laptop

Laurel Papworth

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Facebook, Twitter, Social Media Dashboards, Google Plus, Social Media Measurement. Sydney Social Media Course . 29 to 31 July – Sydney 3 Day Social Media course.

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10 Search and Social Posts You Don’t Want to Miss (1.7)

Josh S Peters

By using statistics, we can overcome these situations and generate actionable analysis… How to Do SEO in 2013. Social media has taken these brand advocates of days gone by, given them each a megaphone and shot them full of espresso and steroids. Measuring social media ROI can be a daunting task, but not impossible.

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Twitter Changes the Social Data Ecosystem

Net-Savvy Executive

Today''s announcement that Twitter is buying Gnip raises big questions about the market for social media data. Twitter has bought other companies in the social media analysis space— BackType (2011), Bluefin Labs (2013), Trendrr (2013)—but Gnip is a bigger deal. Social media analysis twitter'

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I Asked 13 Buffer Leaders for Advice on Succeeding in My New Role

Buffer Social

Andy’s advice: ‘Be passionate about your industry’ “At Buffer, it helps to be active and passionate about social media. I was pretty early on Twitter, and since then, an early adopter of quite a few social networks over the years (App.net, Mastodon , etc.).   4. Åsa

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