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Pinterest Provides New Insights for Marketers, Updated Conversions API

Social Media Today

The new Trends reports will make it easier to tap into the latest shifts

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Meta Releases New Facebook Graph and Marketing API Updates, Including New Data Access Provisions

Social Media Today

Meta's rolling out some new updates for its API, which relates to how third-party platforms access Facebook data

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Facebook Updates WhatsApp Business API to Facilitate Improved Customer Connection

Social Media Today

Facebook has announced new updates to its WhatsApp Business API to facilitate improved messaging connection for brands

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The Facebook Conversions API: Tips for Implementation

Ignite Social Media

A pixel or tag is a snippet of code placed on a website that allows social platforms to collect event and conversion data via the browser. For more, see our 2020 article, Growing Privacy Concerns Put Social Networks’ Targeting at Risk.) Multiple Ways to Install the Conversions API.

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Facebook Opens Up Messenger API for Instagram, Providing New Customer Service Potential

Social Media Today

Facebook is expanding access to its Instagram messaging API, enabling improved customer message management

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Pinterest Launches API V5 to Facilitate New Pin Presentation and Management Tools

Social Media Today

Pinterest's new API will facilitate all new use cases for third-party management apps and tools

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Pinterest Adds New Product Display Options, Updated Shopping API

Social Media Today

The new updates will provide more options for merchants to showcase their products via Pins

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Facebook Warns of Impacts to Messenger API Usage in Europe Due to GDPR

Social Media Today

Facebook is being forced to limit access to the Messenger API in Europe due to data privacy regulations

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2022 Social Media Predictions

Ignite Social Media

2021 showed us both the rise and fall of Clubhouse , accompanied by some major hype around social audio that most people have already forgotten about. And social commerce has also been top of mind as every major social network has released more shoppable features throughout the year.

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Instagram Opens Reels API Access to Third-Party Platforms

Social Media Today

Some new options for managing your Instagram Reels content

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2021 Social Media Predictions

Ignite Social Media

In a year where 90% of social media plans were thrown out the window, we’re still trying to predict what major occurrences will happen in the months ahead. Next year we’re going to see a large shift in the way marketers and brands are able to program their social ads on Facebook.

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Twitter’s Cancelling Free Access to its API, Which Will Shut Down Hundreds of Apps

Social Media Today

The decision is the latest in Twitter's new stance against developer access

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Instagram Adds Reels Ads into its Marketing API

Social Media Today

The update will make it easier for more businesses to utilize Instagram Reels ads

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Tips for 2021 Social Media Planning & Budgeting

Ignite Social Media

To help your organization gear up for the new year and solidify a social media strategy you can be confident in, our expert social media strategists have broken down valuable tips to consider and answers to top questions from marketers across multiple industries.

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TikTok Announces New Features and Programming for API Heritage Month

Social Media Today

TikTok's running a range of events to highlight the contributions of Asian and Pacific Islander creators

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Reddit Announces New Ads API Partners as it Continues to Develop its Ad Tools

Social Media Today

Reddit's ad offering continues to evolve

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Apple and Google Provide New Overview of How the COVID-19 'Exposure Notification' API Will Function

Social Media Today

Apple and Google have published new information about their COVID-19 tracing API, including new examples of how it will look

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Meta Announces Facebook Reels API to Enable Reels Sharing via Third Party Apps

Social Media Today

Meta continues with its short-form video push

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Meta Announces WhatsApp Cloud API to Provide Hosting Support for SMBs

Social Media Today

The option will provide more capacity for small businesses, in particular, to manage their messaging interactions

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TikTok Launches Creator Marketplace API to Facilitate More Brand Collaboration Opportunities

Social Media Today

The expansion of its Creator Marketplace data could help facilitate a range of new brand/creator collaboration opportunities

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Twitter Launches New API Access for Spaces to Facilitate the Development of Third-Party Apps

Social Media Today

The new options will facilitate more Spaces planning tools and data insights

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Social Media On The Farm: Crisis Management, Market Research, Education And APIs

The Realtime Report

farms are turning to Twitter and other social media tools as a support group to share information, gain insights and keep customers informed about changing conditions. Some farmers are using social media as a fundraising tool to help small them recoup some of their losses and survive this year’s drought conditions. Using social media and video to promote it, they generated $10,000 in the first 10 days, as reported by Grist.

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Facebook Adds 'One-Time Notification' API to Messenger for Business

Social Media Today

Facebook has added a new 'one-time notification' messaging option for businesses to get in touch with customers and update them on relevant info

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Twitter Cuts Off Popular Third-Party Management Tools Due to API Violations

Social Media Today

Twitter looks to have cut off several popular tweet management tools as part of actions to tighten API usage

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Pinterest Opens API Access to Better Facilitate Influencer Marketing on the Platform

Social Media Today

Pinterest is expanding access to its content marketing API in order to better facilitate effective influencer marketing on the platform

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How APIs Can Transform Your Company

Forbes Social Media

With a thoughtful strategy in place—a strategy that goes beyond a technical imperative—companies can capitalize on several core benefits of APIs

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What Is An API (Application Programing Interface)?

Josh S Peters

To read the full article visit Social Media Launchpad -> What Is An API (Application Programing Interface)? Social Media Launchpad

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What Is an API & Why Does It Matter for Social Media?

Sprout Social

Your Internet experience runs on APIs. But what is an API and why does it matter to you? In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. What is an API? API stands for application programming interface. APIs operate on an agreement of inputs and outputs. Programming : Developers use APIs to write software. How APIs Work: A Helpful Analogy. There are Multiple Types of APIs.

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Twitter Says a Now Corrected API Bug May Have Shared Users' Private Message Info

Social Media Today

Twitter has revealed a now resolved security flaw in its API which may have given third-parties access to user data, including direct messages sent

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API Widget Economy: Social Media Business Podcast

Laurel Papworth

Episode 3 focusses on monetizing APIs and looking at revenue streams from widgets. is “little bits everywhere&# – don’t force customers to come to your site, let them do purchase your products on their site, where they are, and let their social network be informed. An overview of social media monetization revenues. API Widget Economy: Social Media Business Ep.003 from Laurel Papworth on Vimeo. Ebay API. Amazon API.

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What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. In the past, some third-party tools took advantage of the data they had access to through these APIs. Because of these few bad apples, these Facebook and Instagram API changes are saying this to ALL third party tools. Facebook API Changes.

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What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. In the past, some third-party tools took advantage of the data they had access to though these APIs. Because of these few bad apples, these Facebook and Instagram API changes are saying this to ALL third-party tools. Facebook API Changes.

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Facebook Conversions API: Everything Marketers Need to Know

Hootsuite

But all is not lost, thanks to the Facebook conversions API. The Facebook conversions API another tool in your Facebook data toolkit that works with the Facebook pixel to ensure you get all the data you need. What is the Facebook conversions API?

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The Coming Twitter API Change: Twitter Share Counts to Disappear

Devumi

Twitter’s coming API change, on November 20 2015, is a very bold move on behalf of the 140 character platform. The post The Coming Twitter API Change: Twitter Share Counts to Disappear appeared first on Devumi. Devumi Twitter Websites online marketing social media marketing social proof twitter for business twitter for small business twitter marketingThe impact will be felt across the entire Internet, or at least on pages with Twitter buttons installed!

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The Current State of Native Social Media Data Capabilities

Ignite Social Media

Native social media analytics capabilities have changed a lot over the past year or so. Other network platform analytics capabilities tend to live in the shadows of Facebook, but there have been some significant improvements in native social media analytics platform offerings recently.

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Facebook API Changes Mean You Can No Longer Auto Post Tweets to Facebook

Social Media Today

You can no longer automatically post your tweets to Facebook, finally ending a major social media curse

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Twitter Implements New API Restrictions, Which May See Changes to Your Favorite Twitter Apps

Social Media Today

Twitter's implementing new API restrictions, which will see some third party tools lose functionality

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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. And the decision for a brand to invest in a new social media platform is a big one. So how is a social media marketer to decide? Social media platform your brand should check out: Houseparty.

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Social Influence and the Impact of Klout API

Laurel Papworth

Klout is the social media measurement tool that measures influence – how many followers, how much interaction and the style of interaction that a person has in their personal or business social network. As Klout takes over the world, it’s interesting to see their API (the button that updates all over the internet) showing up. See the K button below: Klout is fed into most of the main social media monitoring systems.

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Instagram for Business: What’s Changing with the New API and How to Prepare Your Brand

Meltwater

If there’s been one continuously hot topic for social in 2018, it’s been user privacy. From GDPR to Cambridge Analytica, social networks have had to reevaluate their social data policies… Read More >>>. Marketing Planning & Strategy Social Media

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Google Expedites Shut Down of Google+ After Discovery of API Bug

Social Media Today

Google has announced that it will shut down Google+ earlier than expected after the discovery of a new bug

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Why Can’t Social Media Tools Post Directly to Instagram?

agora pulse

Truth is, it’s not the tools’ fault; Instagram doesn’t allow any tool the functionality to post directly to Instagram because of its limited API. What is an API? Social media tools like Agorapulse work because social media platforms (like Instagram) have APIs (application programming interfaces). Instagram’s API receives that request, and delivers to Agorapulse the number of likes you received. A wise social media manager is security minded.

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Social Media Updates: July

yMarketingMatters

Many new updates were announced in the world of social media in July! This is great for any business that uses local awareness ads to drive walk-in business as it will help measure the conversion from social or mobile ad campaigns. This is great for users who want to make their streaming more relevant and accurate, however, it is currently limited only to users posting Live videos using the platform’s API.