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Memejacking: How to Get Started Marketing with Memes

Waxing UnLyrical

Memes are one of those things. For most of us, memes are a trifling way to spend the day: a source of laughter or, albeit less frequently, inspiration. For marketers, memes may have come to represent something very different: an “in” with the “Internet culture” crowd. It would probably be useful to cover the basics first, such as: What’s a meme? Why Does It Work?

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Marketing, Jacking and Mining Memes

Geoff Livingston

Image by MeMe. One bubbling trend in online marketing is meme marketing. Memes are ideas, behaviors or styles that spreads from person to person within a culture. Now guerrilla marketers and companies want to create their own memes. “Meme Jacking” Lacks Strategy. Another image by Meme. But is meme-jacking a good strategy? Strateg

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Meme time! How are you going to change the world in 2012?


I don’t know if Craig Newmark intended this post to be a meme, but what the hey, I’m taking that ball and running with it. First, read the post and all the great things several nonprofiteers are going to be working on in 2012. And we all know that associations also are doing great things to make the world better. Great inspiration here – large and small count!! For others.

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Watching the Content Marketing Trend Fade to Black

Geoff Livingston

Content isn’t going anywhere, but the content marketing trend may be disappearing much quicker than we think. This trend movement more to do with marketers failing to deliver results with general content than the role branded content has on the Internet. The B2B marketing crowd is moving beyond the content marketing trend and adapting account based marketing.

How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

Trends can be found everywhere but social media is the best place to find the freshest and most relevant trends today. The client is emailing you, asking if their brand should jump on the new social media trend that everyone seems to be talking about. However, before your brand hops on the next new social media trend, there are a few important questions you should ask yourself.

Free Tools for Monitoring Hot Search Trends

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Free Tools for Monitoring Hot Search Trends by Adam Sherk on October 1, 2009 This week Google started embedding a Hot Trends graph at the bottom of search results pages for queries that fall within their top 100 fastest-rising search terms, as seen in this example screenshot: While checking out search trends is interesting for users, it can also be valuable to publishers. So how do you monitor these trends? Here are some free resources for identifying hot topics and search trends.

Seven Minutes To Viral Video Success

Twist Image

Who would know better how to make an online video go viral than the person who is being paid to watch for trends on YouTube ? He is YouTube's trends manager and he sees what goes up (and what never makes it.or Are there trends that you can see when something does go viral? memes. kevinallocca memes onlinevideo tedtalk viralmarketing viralvideo youtubestays down).

The 2016 Personal Grateful Challenge

Spin Sucks

This year, though, Gini Dietrich did something a little bit differently, listed only 10, and included photos and memes. Communication Trends arment dietrich team chicago cubs cycling jennifer devitt joe biden judy dunn mastermind group septic infection Spin Sucks community world seriesThe post The 2016 Personal Grateful Challenge appeared first on Spin Sucks.

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Twitter’s New Tailored Trends Simplified

Shift Digital

Trends are Twitter’s way of helping you discover popular and emerging topics people are talking about within Twitter. How often do you check out the tailored trends in Twitter? For example, the tailored trends in my Twitter account at this very moment include #TellTheTruthTuesday (sounds x-rated to me), #SignsTheRelationshipisReal and #GirlsLoveItWhen. Due to this puzzling algorithm, Twitter has tweaked their system so that you can based trends on your location and who you follow. How will Twitter’s new Tailored Trends affect you? Not interested?

Orchestrating Viral Social Media? Claiming #AlexFromTarget

Spin Sucks

Of course, so many people got to talking about the latest viral social media meme featuring Alex Laboeuf, a Target employee from Frisco, Texas, with a perfect jawline and a dreamy side swept mop, you may have heard about #AlexFromTarget even if you don’t keep up with what teenaged girls are talking about. . By Eleanor Pierce. Here’s what we know: On Sunday, Nov. But Alex was the star.

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2015 Social Media Predictions

Spin Sucks

A New Meme Will Backfire. Most recently, Bill Cosby’s team learned that a time when rape allegations are resurfacing and getting more media attention than ever is not really a great time to invite the public to meme you. Social Media Trends 2015 social media ello facebook future of social media Snapchat social media predictions Twitter yo By Eleanor Pierce. All this? Sexting ?

How To Create Stunning Social Media Posts For Holidays, Trends, Events And More

The Social Media Hat

Social Media How To Create Stunning Social Media Posts For Holidays, Trends, Events And More. PromoRepublic - the new Calendar of Content Ideas helps you create stunning social media posts based on holidays, trends, events and more. Sponsored Article. This results in a less organic form of reach and engagement. Graphic Editor. Automated Posting. Statistics. Library of Templates.

The Four Skills Digital Marketers Need Today

Spin Sucks

Related Stories Join Jim Mitchem for a Special Author Q&A Today Marketing Videos Don’t Have to Cost a Fortune Memes: Tips to Help Them Go Viral. Social Media Trends analytics skills hottest skills of 2014 HubSpot mobiel skills salesforce SEO skills social media skillsAre you keeping up? It’s about more than just understanding keywords and getting them on your site.

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4 Social Media Tactics That Are Going Away Like the Landline

Convince & Convert

You don’t want to give off the vibe that you’re someone who is looking to spam them or clutter their newsfeed with memes and quizzes. The key to sustaining long-term success on social media is in our ability to adapt to the latest trends and ensure that we’re aware of the tides as they change. Do you remember when everyone had a landline? It wasn’t that long ago. Web2.0 Themselves.

Speakin' Like Them

Social Media Marketing

The first one that struck me was this Promoted Tweet I saw when I clicked on the trending topic "International Talk Like a Pirate Day": The link takes you to a little YouTube video from Arby's: Okay, so it was perhaps a clumsy play on words - but it was cute and in the tongue-in-cheek style of humor that struck so many of our collective coworkers and online friends today. Here be t' link.

The Psychology of Change: How We React When Our Favorite Social Networks Shift

Buffer Social

And the memes started flowing. News and Trends Social Media MarketingInstagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. Some loved it. Others disliked it. The design changes swept throughout the Instagram app, too. Our updated look reflects how vibrant and diverse your storytelling has become.

Everyone Can Now Create Twitter Moments: Here’s All You Need to Know

Buffer Social

When they originally launched, Moments were intended to help Twitter users keep up with what the world is talking about at any given time without having to follow loads of new people or watch trending topics closely. News and Trends ResourcesThe ability to create Twitter Moments is being rolled out to all users. Twitter (@twitter) September 27, 2016. Pull in your content and publish.


Social Media Marketing

On any given day, if you take a look at the trending topics on Twitter , ( a good service for tracking that is ) you'll be treated with a barrage of those mini tic tac toe symbols, resulting in words, phrases and acronyms that ostensibly stand for something. Tags: meme fun Twitter If you're even remotely familiar with Twitter, you know what a hashtag is.

5 Reasons Snackable Content is (Still) Awesome

Visually SM

This social media content category might be composed of small, easy-to-consume chunks of information—think a tweet, or a Facebook video, or an Instagram meme—but it is nonetheless a mighty force for the good of your brand. For example on Twitter, Vaynerchuk advises crafting content around topics and hashtags that are trending. “It’s Puh-lease. It’s built around bite-size blocks.

Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

Writer and analyst Kevin Allocca works with YouTube trends. If we were to unpack how this meme-able influencer embraced community remixing, it would look a lot like the inevitable shift from storytelling to storymaking. Why Transmedia Is The New Viral Gold For Influencer Marketing By Dr. Chester Branch. The old form of content marketing is dying. The Viral Gold Formula. Inbound Loop.

The Technology Part to Your Content Marketing Plan

Razor Social

As a question and answer social platform, Quora is a really good resource for finding trending topics. This is one of the best platforms for finding trending topics from all over the Web, and it can serve as a great source of inspiration for content topics, as well as types and formats of content you could be producing. Meme Generator. improve your brand reputation. Feedly.

Harambe Live: Secrets to blowing up your company’s social channels

Harambe, the Cincinnati Zoo gorilla that became the biggest Internet meme of 2016, is now the subject of a tribute and viral marketing event. ” It’s a meme-heavy presentation that combines the two things Vincent is passionate about: social media and Harambe the gorilla. Meme that refuses to die comes to London as a marketing workshop. Register here.). 447751695005.

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How Nonprofit Pros Use Twitter


————— According to the most recent Nonprofit Communications Trends Report , 76% percent of nonprofits are now using Twitter. Don’t be so quick to jump onto trends and memes — they usually *aren’t* the right way to engage your community. If you would roll your eyes at your meme tweet if it came from another org, don’t post it. Pitman.

The problem with Facebook


Now the incentives are misaligned: - individuals want to see great content, but they are now seeing more paid content and organically shared content which appeals to the lowest common denominator (babies, weddings, and banal memes). WATCH THIS VIDEO. Now, I don’t think making money is a bad thing, in fact I hope to make some myself. A Little Privacy, Please!

Facebook Audience Optimization: Better Engagement and Insights for Pages

Jon Loomer

Use trending memes and hashtags. The suggestion of trending memes surprises me a bit since Facebook at one time punished memes in the news feed. However, the main point here is to tag related trending topics. Facebook has launched Audience Optimization to benefit brands in two primary ways: Help reach the people most likely to engage with content; and.

4 Social Media Trends for Business in 2010


pamorama marketing, life, social media Home About Bookshelf Links Contact 4 Social Media Trends for Business in 2010 by Pam Dyer on January 22, 2010 Share StumbleUpon, Twitter, FriendFeed, Facebook, Digg, Xing… The list keeps growing as social media becomes intertwined in the daily lives of brands and consumers. While it’s easy to get caught up in the specific new technologies that are constantly emerging, companies should focus on business trends and themes in 2010. 4 Social Media Trends for Business in 2010 ( [.] Live the 80% rule.

101 Marketing Tools and Technology Tips for 2017

Razor Social

According to Emailmonday , roughly 49% of companies use some type of marketing automation, and this is an upward trend. Compare Historical Traffic Trends. Being aware of what’s happening now is important, but so is looking back at your traffic reports to identify historical trends. Create your own memes. Are you tired of all the fluff you read on marketing? Social Media.

Georgetown Lecture: Social Gets Bigger and Blander

Geoff Livingston

have become a redundant meme over the past five years. The trend holds true for media as well. Mobile Social Media adoption augmented reality cmo study commenting facial recognition google input liking mobile pictures professional project glass sharing technology text trendsI usually write out my thoughts before speaking. Here’s what I’ll be talking about today.

A Step-By-Step Guide to Launching a Branded Hashtag

Sprout Social

In 2007, anyone on Twitter could type in #SWSX and see what events at the Austin based conference were trending. Brands can also join into existing conversations, where it makes sense, by using trending hashtags. Don’t lose sight of the authentic conversations, new ideas and viral memes that the hashtag brings to. how do you feel about using # (pound) for groups. Promotions.

Fewer PR Organizations Plan to Increase Focus on SEO and Social Media in 2011

Adam Sherk

And the number of organizations that stated they would focus less on SEO increased from 4% to 6%: While these are small changes I find the trend discouraging. There may also be a tendency for some PR pros to think that social media has reduced the need for SEO, as evidenced by the “SEO is Dead” memes that resurface from time to time. Does Social Media Increase a Journalist’s Value?

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5 Attention Grabbing Twitter Marketing Tactics for Non-profits


Share fresh, trending content consistently. You could use visuals in a number of formats such as images, charts, infographics, memes and videos, to name a few. Twitter is perhaps one of the fastest-moving social platforms. With hundreds of thousands of tweets being shared every day, maintaining visibility and driving engagement become key challenges for most Twitter marketers.

How to Prioritize Your Social Media To-Do List

Simply Measured

While researching the best cat GIF’s and 90s memes can be fun, there is real work to be done and it can get very overwhelming on a medium that never stops. Beyond our own channels, we need to stay up to date on the latest breaking topics in our space, general trending topics that we may able to connect with, and brand mentions that we can leverage or engage with. 1CcrXmH86x.

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6 Chrome Extensions That Are Perfect for Content Marketers


You can also stay up to date on all the latest trends within your industry as Pocket suggests content through the Recommended tab on its website. The tool also lets you create and add memes, tag influencers and even has a Coach that teaches you how to make good posts. Content marketers usually have a lot on their hands. They make life as a content marketer, easier and less stressful.

8 Tools to Curate Content for Social Media


This tool won the “trend setter” products award and many others. Type a keyword in their search engine and find stories (relevant news, live events, popular campaigns, conversations, and even memes) worth sharing on the topic. The “art” of content curation, as I like to call it, is a lot more challenging than it may seem. If you’re a marketer, you would already know this fact.

The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Buffer Social

As part of our State of Social Media 2016 campaign , we’ve scoured Product Hunt for the latest trending social media tools and created a list of 21 products for marketers and teams to try in 2017. With its one-click meme feature, you can turn a video or a gif into your favorite meme in a blink of an eye. At the moment, only the “Deal With It” meme is available.

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Content Curation Strategies for Social Media Managers

Spin Sucks

Visual content tools such as Canva are of great use if you simply want to quickly create a pin for your Pinterest board or even a meme for Facebook. A flexible schedule also ensures there’s room to accommodate a trending news article relevant to your industry or a rumor that has been going viral. By Vasudha Veeranna. Content Curation for Different Types of Content .

The Best Research Tools for Finding Kick-Ass Content


From infographics to Slideshares, articles to memes; marketers and bloggers can never have too much help coming up with ideas for compelling, relevant content. However, ideas can be elusive and trending subject matter can be hard to nail down. For example, I entered the word “music,” and received trending questions like: What music makes you smarter?

20 Creative Ways to Use Social Media for Storytelling

Buffer Social

CoSchedule found that their tweets with memes and GIFs receive far more likes and retweets than regular images. Tap into a trending hashtag. Instead of using a hashtag to curate stories about your company or community, you can also tap into a trending hashtag to share your brand story. Storytelling has always played a part in successful marketing. Ready to dive in? Instagram.

16 Tips for Using #hashtags HINT: You’re doing it wrong :P #socialmedia

Laurel Papworth

They are current and trending while happening, but rarely make it into a second or third week. Understanding Memes #PoopTweet and random stuff. Random Joke Memes. Hashtags as a popularity contest (trending, crowdsourced). Any sports Grand Final, or viral meme may trend at any time. Notice the bubble on its own, top left corner? Not community driven content.

10 Unexpected Places to Find Business Blogging Inspiration

Writtent Blog

Integrating memes, trending television shows and films, or even celebrities into your content gives you an almost unfair advantage. Google Trends. He cautions against using any negative trends that could reflect poorly on your brand. Twitter’s Trending Topics. I’ll clue you into a little secret. Refer to Personal Bloggers. Draw from Popular Media. Take a Walk.

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