Microsoft’s Future in Digital Marketing

Buzz Marketing for Technology

Over the weekend I got to meet with Romi Mahajan the World Wide Director of the Digital Marketing Platform Group at Microsoft. His role is to create the vision for Digital Marketing as it relates to Microsoft SharePoint 2010 for Internet Sites, Microsoft FAST Search Server technology, and Microsoft Silverlight browser plug-ins to create great digital experiences for its customers and leverage its extensive partner network.

The 2014 Digital Marketing Ecosystem

Cody Ward

For maybe the first time in history, there is a surplus of technology and strategy to help advance both sales and marketing of a business, while at the same time a lack of resources and understanding to utilize it to its fullest capacity. That’s not to say that marketers are less educated or qualified, it’s just that they have become over specialized and often don’t pull back to see the larger picture. Does the CRM or Marketing Automation tool host landing pages?

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Technical Project Manager: A Guide on Their Role in Managing Your Digital Marketing Projects

Razor Social

It’s crucially important you have a strong technical person on your side for any Digital Marketing project that requires technical knowledge! And…this technical person needs to have management and marketing skills also! As I’m sure you know, Digital Marketing has become quite technical over the last few years. I started my career in technical roles within the software industry and drifted into the Marketing industry when I started a blog.

5 Questions to Ask Before Designing Websites for Startups

The Realtime Report

What Is Their Digital Marketing Strategy? The client’s digital marketing strategy should be laid out before beginning the site. If the client has their strategy in place, you can move it to the startup easily with SharePoint migration services.

Present to Impress: Tips to Execute a Perfect Business Presentation

The Realtime Report

The easiest way to get feedback on your slides is by using SharePoint. That key point should be a broad generalization, like “the marketing campaign delivered a high ROI.”. Present to Impress: Tips to Execute a Perfect Business Presentation.

New at Hootsuite: Customer Care, Inbox, and Amplify Updates

Hootsuite

Now you can leverage the tools your team is already using, like Microsoft Sharepoint. The post New at Hootsuite: Customer Care, Inbox, and Amplify Updates appeared first on Social Media Marketing & Management Dashboard.

Five Social Media Predictions for 2010

Socialized

A few AR applications have been rolled out by progressive marketers and other organizations this year, but 2010 will be the year AR explodes. Some of the most interesting applications will be outside of marketing and promotion. Geekspeak marketing and lack of public awareness will hold AR back. Oracle has Beehive , Microsoft has added social capabilities to SharePoint , SocialText is in the enterprise, as is IBM’s Lotus Connections , but no category killer has emerged.

Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship

Social Media Strategery

link] Tad Reeves At Steve Ballmer’s keynote speech at SharePoint 2009 conference in Las Vegas, he implies that the takeup of social media will never happen in government and big business, due to corporate fears of their data being all over Facebook, etc. As you can see in the attached video, he suggests SharePoint is the answer. As you can see in the attached video, he suggests SharePoint is the answer. Of course Sharepoint is more secure for Enterprise 2.0,

Google+ for Apps - the Perfect Competition for Yammer and SalesForce Chatter

Stay N' Alive

Even Microsoft and Sharepoint are beginning to enter this space. However, a new competitor has just entered this space that I think has the potential to shake up this saturated market, and it's a big name, with big pockets and a whole lot of existing enterprise clients. Google+ Hangouts is free, and can allow even more people to participate than many video collaboration tools on the market. Even Microsoft and Sharepoint are beginning to enter this space.

Debunking Five Social Media Myths

Socialized

Some companies use Sharepoint and other technologies to manage documents, but many still use e-mail to circulate Powerpoint, Excel, Word and other docs. Every marketing manager is eager to create a video that will be viewed 1 million times on YouTube, making the company’s name a household word. Social media, particularly its use in business communications, is still in its early days, and like anything new and different, there’s plenty of mythology surrounding it.

Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Markets, Technology & Musings. marketing. sharepoint. Ross Mayfields Weblog. « Techmeme Persistent Search Feeds | Main. Enterprise 2.008 » June 12, 2008. Elevating the Enterprise 2.0 Conversation. UPDATE: Video of the keynote. My presentation at the Enterprise 2.0 Conference. View | Upload your own.

Grow Your Wiki

Buzz Marketing for Technology

marketing. SharePoint. to give Entrepreneurs and Top Management, Human Resource management, and Commercial and Marketing Directors a look at how to increase efficiency, transparency, employee engagement, and conversational interaction with customers, business partners, and the community at large. About. Services. Contact. Archives. 21 days of wiki adoption. 9rules. adsense. advertising. analysis. Apple. Atlassian. AusWeb07. Barack Obama. better meetings. BlackBerry. blip.tv.

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Introducing Users to the Concept of Meeting Workspaces in MOSS 2007 | NetworkWorld.com Community

Buzz Marketing for Technology

Essential SharePoint. She is co-author of Essential SharePoint 2007: Delivering High-Impact Collaboration. Friday, June 27, 2008. Research Centers. Security. Anti-Virus / Spyware / Spam. Compliance & Regulation. Firewalls / VPN / Intrusion. Services. Cisco Security Watch. Microsoft Security Watch. LANs & WANs. Broadband Services. Ethernet Switches. Metro Ethernet. Routers. WAN Optimization. VoIP & Convergence. IP PBX. Unified Communications. VoIP Services.

Sports Can Learn a Few Things From Gov 2.0

Social Media Strategery

Fri, Oct 9, 2009 Government 2.0 “Dear [fill in your favorite sports team], You may think of me as a fan or as a ticket-holder now, but if you give me the chance, I’d gladly be a marketing specialist, brand ambassador, web developer, community organizer and data cruncher. Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Miscellaneous Personal Prof.

The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

New Open FAST-SharePoint Search Bits Post @ MSFT Codeplex. Marketing. SharePoint. Managing Personal Knowledge: Setting a Foundation for Transformation? by Bill Ives. May 2, 2007 at 2:45 pm. · · Filed under Enterprise 2.0. I have read about the debate between Tom Davenport and Andrew McAfee with interest but resisted getting involved until now. The debate was recently posted on again in a useful way on this blog by Tom Mandel, Transforming enterprise work â??

Communication (and Coordination?) in a Modern, Complex Organization

Buzz Marketing for Technology

Prediction_Markets. Turns out that women, mid- to high-level executives, and members of the executive management, sales, and marketing functions are those most likely to build bridges, according to new research by Harvard Business Schools Adam Kleinbaum, Toby Stuart, and Michael Tushman. Microsoft SharePoint Products and Technologies Team Blog. Collaborative Thinking. Perceptions on collaboration and social software by Mike Gotta. See how were connected. July 2008.

What is Work Literacy?

Buzz Marketing for Technology

Of course if youre lucky youll find something valuable in the mix of agile software, Ruby on Rails, ASP.NET, eLearning, technology, politics and marketing that I write about. marketing. (1). Sharepoint. (8). Apparently I'm in marketing now. skip to main | skip to sidebar. Falkayns Nest. This is my personal blog - stuff not directly connected to my businesses goes here - some of its a little spicy, so watch out for heartburn.

AJAX 100

Building Your Business With Internal Collaboration

Convince & Convert

It’s like nothing else on the market, and I really mean that. market forces in there that encourages employees to collaborate, respond, and participate? going to position it, how you’re going to brand it and market it. marketing, this notion of social email. amazing, and SharePoint, it’s all together.” Video production by my friends at Candidio. Fast, inexpensive, great service. Abbreviated transcript below.

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

3) Cross functional participation is important - but consensus is only a “nice to have&# : Much of the long range benefits from doing this work brilliantly accrues from driving cross functional execution(Marketing/Support/Business Units). Money needs to be spent on keeping the community - I am willing to bet that money spent on community activities is a darn sight cheaper than “market research&# ! Emergence Marketing. marketing. marketing.

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Digital Natives in Our Midst | Advice and Opinion

Buzz Marketing for Technology

Marketing IT. It is their older peers that I have to repeat that lesson too (no printing the actual network diagram, complete with FW locations and IP addresses on marketing brochures; no giving away product roadmaps at Trade Shows.). Why Microsoft Should Bring Facebook-like Look to SharePoint. When was the last time you were involved with a business application that was delivered on time, on budget and with all the features needed to compete successfully in the market?

Social Pros Podcast – Justin Levy, Citrix Online

Convince & Convert

We’re here on Episode 3 of Social Pros with my trusty digital marketing and social media sidekick, Eric Boggs from Argyle Social. Eric : Nobody can kill the goose that lays the golden egg faster than a marketer. ” Jay : I always like when the marketing guy prefaces it with, “This might sound ridiculous.” Eric : If only someone would invent marketing software to track it.