Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Outdoor apparel retailer REI has taken a rather unique approach to its Black Friday marketing.

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Pixlee

APRIL 2, 2019

Now the company is looking to go full circle by expanding its retail footprint where it can provide in-person help to customers. Brands can then leverage this UGC in marketing campaigns, product galleries, and throughout social media. Kimpton Hotels showcases pet friendly accommodations through UGC.

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Strategy UGC Hotels Marketing 59

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

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Later

MAY 6, 2020

From leveling up your posting schedule to taking part in challenges, and optimizing your hashtags, the creative ways to gain followers and build a TikTok community are endless. Tip #4 to Get Followers on TikTok: Use the Right Hashtags. So it’s worth considering adding more unique and niche hashtags like #CoffeeCornerVancouver.

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How To UGC Hashtag Trends 86

Hootsuite

JULY 4, 2022

Do your research by signing up for a personal TikTok account and lurking around to see who’s using the platform and how. of B2B decision makers who use social for work research say that TikTok influences their purchase decisions. TikTok videos using the #Finance hashtag have 6.6 Is my audience on the platform?

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Social Media Strategies Summit

AUGUST 11, 2022

That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family. Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. Image source. million members today.

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Sprout Social

OCTOBER 19, 2016

User-generated content (UGC): You’ll have a much better chance of going viral if entrants are creating original content as a part of the contest. They’re a great way to get your followers to engage and also get some UGC. Types of promotions: Sweepstakes, photo and video contests, quizzes, polls and hashtag contest.

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Social Media How To Directory UGC 40

Hootsuite

DECEMBER 6, 2021

It gets people talking on and off social media about what your brand is doing and can increase overall brand awareness of both web and brick and mortar retail. Plus, your followers will love to see it — UGC serves as social proof, showing your followers and first-time account visitors that your brand is loved by the community.

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Instagram How To Hashtag HootSuite 145

Ignite Social Media

JANUARY 22, 2020

A home goods store may post a photo of a pup lying happily on their sofa, while a fashion retailer can advertise their line of active wear on a model running alongside her furry friend. A little research and extra care go a long way here. A fashion retailer showing how to style a trendy piece? That’s a lot of untapped potential!

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Types Delicious UGC Brands 177

Sprout Social

OCTOBER 13, 2021

And they’re taking heed: Research conducted by the Harris Poll on behalf of Sprout Social found that 73% of businesses are currently selling on social media platforms, and another 79% plan to within the next three years. Shoppable UGC. Aerie, the apparel retail giant, is one of them. Ready to get your fitness on—at home?

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Hootsuite

APRIL 21, 2022

Even if you’re an experienced retailer with a keen eye for Facebook advertising and selling — what happens if you’re not selling as many products as you’d like? In fact, 76% of internet users aged 16 to 64 use social media platforms for brand research. Standing out in a sea of organic and paid Facebook content is tough.

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Strategy Brands Facebook How To 102

Hootsuite

MARCH 2, 2023

Using a hashtag associated with risky content When launching a new campaign or content series, hashtags can really help improve reach and engagement. But you have to do your research first. The online clothing retailer, Dorothy Perkins, discovered this the hard way after deciding to use the hashtag #LoveDP.

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Social Media Brands HootSuite Policies 99

Hootsuite

SEPTEMBER 24, 2019

A little preliminary research can help you figure out who you can best reach using Instagram. Regrams and UGC: User-generated content is by nature authentic and compelling. Use hashtags wisely. Hashtags are a key way to increase your visibility and discoverability. You can use up to 30 hashtags in an Instagram post.

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Instagram Tips Marketing Hashtag 112

Sprout Social

JANUARY 30, 2019

Digging through your social channels is nearly impossible without monitoring or listening to specific keywords, phrases or hashtags. Research your audience. Hashtag performance. What were your most used hashtags on your own side? Which hashtags were most associated with your brand? Drive in-person sales.

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Social Media Strategy Marketing How To 112

Convince & Convert

MAY 6, 2016

Mother’s Day is considered the third biggest retail holiday of the year, exceeded only by back-to-school and winter holidays, yet many brands still don’t see how huge the opportunity is, especially when it comes to kicking promotions up a notch for that last-minute rush. highlight to tweet). Courtesy of: The Shelf. Target Mobile Shoppers.

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Later

JULY 17, 2020

According to TechCrunch , the number of Product Pins has more than doubled in the last year, with traffic to retailer sites increasing by 230%. . TIP: If you’re unsure what search terms are trending, use Pinterest’s keyword research tool for inspiration! . Pinterest SEO Field #3: Boards.

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Brands How To SEO UGC 73

Convince & Convert

DECEMBER 14, 2015

But it’s not just influencers: Everyday people are just as into the platform and are creating user-generated content (UGC) around the products they buy. Customers who view or engage with a piece of UGC featuring the brand’s products are more likely to purchase an item. Courtesy of: The Shelf.

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Pixlee

DECEMBER 30, 2020

Throughout my time at Yakima, we’ve really been able to capitalize on the user-generated content (UGC) features from Pixlee. A large part of our social strategy is leveraging UGC for our social media, as well as featuring partner and customer photos on some parts of our website. Consider: Do they fit your brand values?

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Features Brands Influencer Travel 52

Sprout Social

MARCH 27, 2023

Components of a social media campaign include: Organic posts Paid promotions Contests and giveaways Branded hashtags User-generated content Creator partnerships Social media campaigns are often part of an omnichannel strategy. By reposting UGC, you fulfill your audience’s expectations, while saving your own team time and creative resources.

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Campaign Social Media UGC Metrics 125

agora pulse

NOVEMBER 25, 2020

They use hashtags like #IKEAUK and #IKEAcatalogue, so anyone searching for the brand will find it easily. The brand boosts its presence by using well-known design and kids’ hashtags like #childrensroom and #livingwithkids. And sometimes, less text is more when the hashtags are all present and correct.

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Sprout Social

OCTOBER 17, 2016

You need to be up to date on what’s happening in Twitter world such as trending topics and popular hashtags. Resource How to Find the Best Places to Guest Blog Use Hashtags Hashtags make it easier for people to discover your Tweets when searching for specific topics or keywords. Limit yourself to one hashtag per Tweet.

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Social Media Marketing Hashtag LinkedIn 40

agora pulse

FEBRUARY 10, 2021

The online clothing retailer has nailed its brand voice and applies it uniquely across the various social channels. On Facebook , they’re all about UGC ( user-generated content ), sharing funny fan tweets, popular memes, and Instagram posts. Create a branded hashtag to draw conversation and get noticed on your social media channel.

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Later

DECEMBER 13, 2019

According to influencer research by Fohr , the average caption length has more than doubled since 2016, and those with longer captions got the most engagement! . Artifacts Uprising created the hashtag #TellOn to be a space where our community could share their stories and connect with other storytellers,” Hayley says. .

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Instagram Strategy Collaboration Influencer 75

Hootsuite

MARCH 9, 2022

Dig deep into the #BookTok hashtag and learn about the kinds of videos that the app’s book enthusiasts are posting. There are two integration points to choose from — you can have the entire retail experience contained within the app, or you can have the final transaction take place on your website. Encourage UGC. Start creating.

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Products How To UGC Meme 101