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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

million listings and a community of reliable hosts around the world ready to welcome guests with open arms. Besides showing the aesthetic rental interiors, their Instagram reels highlight the fraternity Airbnb creates between the hosts and their guests. The brand also posts influencer content and shares UGC on TikTok.

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Instagram 101: How to Get Your Small Business Started on the Platform

Social Media Strategies Summit

Instagram Reels are short, engaging videos that can help bring your brand to life. Plus, due to the increasing popularity of video content, Instagram Reels generally garner more views and engagement. Plus, due to the increasing popularity of video content, Instagram Reels generally garner more views and engagement. Answer FAQs.

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How to Make Short-Form Videos That Stand Out

Hootsuite

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. But, with so many people jumping on the short-form video ship, standing out is more important than ever. What is short-form video?

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16 Facebook Engagement Post Ideas For More Likes and Shares

Hootsuite

Facebook engagement actions include likes, reactions, comments, shares, video views, and link clicks. Host a giveaway Free stuff: You like it, I like it, everybody likes it. Use high-quality visuals Okay, pretty basic, but good quality visuals are so important, whether it’s a video, photo, or graphic. use Facebook every month.

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How to Spring into a New Season with Fresh Content

Ignite Social Media

Spring on a Relevant Hashtag. However, using hashtags that are relevant to your brand and audience’s interest can be beneficial when it comes to creating fresh content. To make the most of a relevant hashtag, a retail brand, for example, may want to create something for National Fragrance Day, which takes place on March 21 st.

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How Government Agencies Can Launch an Influencer Program from Scratch

Social Media Strategies Summit

In this article, we’ll share insights from Port of Seattle’s Social Media Program Manager Abbey Lampert , who speaks about: How to manage an influencer program on a small budget Tips for building relationships with local influencers Best practices for hosting influencer events Her learnings benefit what Abbey calls “less sexy organizations” (i.e.,

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A Guide to Setting Up Shoppable Video Content on Social Media

Pixlee

This is why many brands choose to incorporate social commerce on their existing ecommerce websites, showcasing user-generated content (UGC) from real customers that site visitors can shop directly from. A combination of convenience and the popularity of video content leads us to shoppable video content. With over 2.6