Waxing UnLyrical

AUGUST 10, 2016

For example, tweets with images receive 150% more retweets than tweets without images. Here’s an example of how the Bitly team used an image to enhance a tweet about a recent interview we ran with singer Elizabeth Lyons. Travel and hospitality shoppers might want to get a virtual tour of the hotel before booking a week long vacation.

Content 100

Content UGC Loyalty Hotels 100

Waxing UnLyrical

JUNE 4, 2014

Pic-N-Post , for example, is a social photobooth that allows users to take their own photos and upload them to the event, brand sponsor or organizer’s Facebook page with effects almost instantaneously. Twitter Google+ LinkedIn Five Signs the Future Belongs to User-Generated Content.

Content 253

Content UGC Community building Hotels 253

Pixlee

APRIL 2, 2019

For example, the fashion brand Levis responded to the growing environmental sustainability movement by investing in ways to reuse plastic waste in jean designs and Guess Jeans adopted a jean recycling program before it became an industry standard. Kimpton Hotels showcases pet friendly accommodations through UGC.

Strategy 59

Strategy UGC Hotels Marketing 59

Pixlee

JUNE 13, 2019

Perhaps the greatest example of this is on Morphe’s website & Instagram – they’ve chosen to publish UGC of all their customers, celebrating their unique identities. Kimpton Hotels. The boutique hotel chain emphasizes the importance of not simply celebrating the month as an event, but pushes a powerful message of inclusivity.

Brands 61

Brands Hotels UGC Apparel 61

Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . The tricky part is sourcing, collecting and reposting the right UGC — so that you’re always sharing top-quality content that’s aligned with your overall aesthetic. . But we’re here to help!

Curation 68

Curation Feed Feedly UGC 68

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

UGC 60

UGC Content Instagram Hashtag 60

Later

AUGUST 25, 2021

While it’s true that in-person events are a great tool for building community, virtual events can reach a wider audience — no plane ticket or hotel stay required. . For example, Create and Cultivate — a conference once synonymous with in-person events — shifted their marketing strategy to cater to a digital landscape. . . #2:

Hashtag 68

Hashtag Marketing Apparel Hosting 68

Talkwalker SM

JULY 28, 2016

Here are 5 great examples of hashtag campaigns from the hospitality industry that will inspire your social media strategy. of the Consumer Decision Journey Using Social Listening” #SPGLife: Starwood leverages UGC to boost website conversions. Right: Screenshot from the Starwood Hotels website.

Hashtag 60

Hashtag Industry Campaign Hotels 60

Pixlee

OCTOBER 4, 2021

Since word-of-mouth is the most powerful marketing channel, these people are ideal candidates to promote your brand on their personal accounts through user-generated content (UGC). . UGC shows potential customers that you have built a trusting brand community and care about your loyal customers.

Influencer 52

Influencer UGC Marketing Authentication 52

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. 33% switched hotels. For example, Snapchat might not have appealed to Marriott Hotels at first, but we bet the company is glad it gave the app a chance. Hotels: 23%.

Travel 40

Travel Class Social Media Hotels 40

Pixlee

DECEMBER 27, 2018

It was a relatively small guide that had some useful information such as maps of France with fascinating sights, information on how to change a tire, locations of gas stations, and a list of hotels and other interesting attractions. Similar to using a stock photo, where UGC would perform better. Airbnb has mastered brand storytelling.

Tips 45

Tips Brands UGC Content 45

Sprout Social

JANUARY 20, 2017

Whether you’re creating content for a hotel, attraction or destination you need to tap into the feelings that people get when they consider or visit your travel option. SproutSocial A1: Definitely visual UGC! A3c) Here's an example of a blog pulling in a local attraction to their blog: https://t.co/sKw4O6OuRi

Travel 40

Travel Industry Geotagging Content 40

Pixlee

OCTOBER 24, 2018

Take Advantage of User Generated Content (UGC). That’s why big brands like Under Armour and Kimpton Hotels do it. This messaging will then feed into your entire social media and marketing strategy, from email marketing to replies to customers on Twitter. Nothing is more authentic than photos of your product in use.

Authentication 42

Authentication Brands CSR Hotels 42

Hootsuite

JULY 24, 2019

But there’s a lot of competition out there, so only the best Facebook ad examples will get one of those coveted 11 clicks. Here, we focus on highlighting some of the best Facebook advertising examples so you can model the success of these winning campaigns. 16 winning Facebook ad examples to learn from. SESSIONS ????Ross

Examples 112

Examples Campaign Facebook UGC 112

Janet Fouts

NOVEMBER 7, 2017

It’s not news that people search social media for reviews on purchases, hotels, restaurants and such, or that they ask their friends for recommendations. User Generated Content (UGC). According to this infographic from AdWeek , Millennials prefer UGC with people in the image, where Boomers focus on product details. Interesting.

UGC 87

UGC Report Social Media Nielsen 87

Sprout Social

JULY 18, 2023

New protocol challenged restaurants, bars, hotels, resorts, airlines, event spaces and tourism agencies to rethink how they connect with their audiences. For example, some resorts orient their content calendar around events happening on their grounds and in the local community.

Social Media 98

Social Media Brands Hotels Loyalty 98

Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics. comScore).

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics. comScore).

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Pixlee

APRIL 19, 2021

According to Media Street , 74% of Facebook users, for example, sign in to their accounts daily. In the brand’s many user-generated content (UGC) contests, Breck’s encourages its customers to share photos of their gardens blooming from seeds they bought on the brand’s site. Choose a Social Media Platform. Determine the Contest Rules.

Social Media 58

Social Media UGC Hashtag Privacy 58

Pixlee

NOVEMBER 2, 2020

You can then repost this user-generated content (UGC) which is a great way to get people to reminisce and drive traffic to your site. . From restaurants to hotels, many businesses have asked for support by selling vouchers for future reservations and bookings. This could also mean a switch to more offline, local promotions. .

Travel 56

Travel Brands Marketing Hotels 56

Later

JANUARY 30, 2019

For example, a food blogger might post a picture of a gorgeous smoothie bowl, and then use the hashtags #superfoods , #cleaneating , and #vegansofig when it’s uploaded to Instagram. For example, if you have a branded hashtag for your business , you can invite your followers to also follow your unique hashtag.

Hashtag 111

Hashtag Instagram Travel Communities 111

Convince & Convert

JULY 21, 2010

Basically they can take that gorgeous photo that you paid a photographer to shoot for your product, hotel or client and use it however they want. Todd Defren and Dell have both shared excellent examples to build from. 2257 Compliance – Does your website have UGC, how do you manage seemingly-adult content and its compliance?

Social Media 153

Social Media Policies Consultant Social CRM 153

Sprout Social

MARCH 27, 2023

How to run a successful social media campaign 7 extraordinary social media campaign examples 25 tips for building your own unforgettable campaign What is a social media campaign? For example, Sprout Social’s annual Year in Social campaign starts with the creation of a special end-of-year recap report in our platform.

Campaign 128

Campaign Social Media UGC Metrics 128

Pixlee

MARCH 13, 2020

For example, consumers may come across new travel destinations by browsing their social media feeds. To stay relevant in 2020, it is now necessary for hotels to supplement conventional marketing tactics with strategies that provide social proof (such as influencer marketing or user-generated content campaigns). She takes an avid .

Travel 55

Travel Hotels Social Media Tourism 55

Pixlee

SEPTEMBER 11, 2019

If someone has a bad experience in a hotel, they share it, if they buy a new pair of shoes and they’re the most comfortable shoes they’ve ever owned, they share this too. Between UGC and influencer marketing, brands stand to see huge growth opportunities – especially through the content they’re able to derive.

UGC 43

UGC Influencer Brands Marketing 43

agora pulse

MARCH 18, 2020

For example, you can create more content that is valuable to you and your audience. An example of this is case studies. Pivot back to more UGC (and get creative with it) because the stats (and our communities) show that it’s the best type of content to share. My takeaway?

Social Media 101

Social Media Tips Marketing UGC 101

Later

JULY 21, 2019

For example, if your goal is to drive traffic to a specific URL, you probably don’t care as much about how many likes and comments your ad receives. For example, if you’re trying to drive sales for a new product launch, you can create ads that encourage people to visit your store and make a purchase. .

Advertising 53

Advertising Instagram Campaign Video 53