Mon.Mar 16, 2020

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Social Media Marketing in the Midst of COVID-19

Ignite Social Media

I got an email this morning from a non-profit I work with wondering how they should think about social media marketing during the COVID-19 outbreak. It’s a tricky thing as the situation is very dynamic and social media is only becoming more important as people self-isolate while looking for social connection and the latest information. In fact, a recent survey by Global WebIndex found roughly 25% of respondents saying they check social media more often because of COVID-19/coronavirus.

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Corporate America steps up to deal with #COVID-19

Janet Fouts

You might be wondering how companies are taking care of their people during the COVID-19 crisis. Here are a few of the many companies who have stepped up to care for and protect their teams, customers and vendors. Zoom is offering free services and technical support to nonprofits, medical institutions, and NGOs as well as schools for online education.

Retail 169
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New Research Uncovers Influencer Marketing Defrauding Brands

The Realtime Report

New Research Uncovers Influencer Marketing Defrauding Brands. Sylo , an unbiased 3rdparty verification and measurement platform for influencer marketing, today released new research: “ Growing Levels Of Influencer Fraud Swindling Brands’ Ad Dollars.” According to the study, close to 90 percent of influencers reach less than half of their audience and 30 percent of influencers showed fraud levels for engagement purchasing in fourth quarter 2019 campaigns.

Research 135
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7 tips to rev up your LinkedIn marketing game

Sprout Social

With over 660 million registered professionals , LinkedIn is the largest resource for B2B marketers to tap into. So if you’re not on the platform already or if you haven’t been using it to its full potential, it’s time you reconsider. The right LinkedIn marketing strategy can work wonders for your personal brand and eventually, your business too. In this post, you’ll discover some of the best ways to improve your LinkedIn marketing efforts–whether you’re marketing yourself or your company.

LinkedIn 141
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Complete Guide to TikTok Advertising for Marketers

Hootsuite

blockquote.tiktok-embed { all: unset !important; } blockquote:before { content: none !important; } blockquote:after { content: none !important; }. When it comes to hot social marketing trends, nothing is hotter than TikTok. With over 800 million monthly active users, businesses can’t ignore TikTok advertising. Especially if you’re looking to reach users under the age of 30.

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How to Avoid a Social Media Crisis During COVID-19

Oktopost

Like many industries, the marketing industry has been feeling the impacts of Covid-19 worldwide. As the crisis unfolds, many marketers are discussing how to keep business moving along in such uncertain times. While clearly, the main focus continues to be mitigating the disease itself, for many companies brand management and communication on social media is becoming even more strategic.

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How Oktopost Is Responding to COVID-19

Oktopost

To our customers, partners and community: In response to the global coronavirus outbreak, Oktopost is closely monitoring the developing situation and taking proactive steps to make sure that our employees are safe while ensuring continuity of business operations. Our teams in Atlanta, London and Tel Aviv have already transitioned to work from home according to recommendations from local public health officials.

Travel 98
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The Coronavirus Generosity Challenge #generositychallenge

Forbes Social Media

Those who will be best remembered from the Pandemic of 2020 won’t be the guy who took a U-haul and bought up 17,000 bottles of hand sanitizers to make a personal profit, but the true leaders that put the needs of others first at great personal sacrifice.

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How to edit subtitles

VEED Grow

Subtitles are a simple yet important feature for any form of video content. If you want to know how to edit your subtitles, this article is for you. You have a SubRip Subtitle file, SRT for short, and you wish to make changes to it because you made a few errors while you were creating it or you've downloaded it from somewhere and it has some mistakes you wish to correct.

How To 52
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Airbnb Responds To Coronavirus With Expanded Cancellation Policy

Forbes Social Media

There’s a logical flow to the coronavirus’ cascading list of cancellations. If X is cancelled, then Y must be cancelled — and, if Y, then Z. Airbnb got caught in the flood.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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10 Ways to Increase Your Content Marketing Conversion Rate [Infographic]

Social Media Today

Looking to maximize your content results? Check out these landing page tips.

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Facebook’s Sheryl Sandberg And Fellow Tech Executives Raise $7 Million COVID-19 Fund For Bay Area Food Bank

Forbes Social Media

“This may be one of the defining moments of our lifetime,” says the Facebook executive.

Banking 98
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How 3D Photography Unlocks a Goldmine of UGC for Brands

Pixlee

Three Dimensional photography sounds hyper-futuristic on the surface, but it’s been around since the early 1900s. Back then, stereo photography was the closest representation of what we call three-dimensional today. By using two lenses (from the left and right eye) with slight variations, the overlapping of two images created a 3D moving effect.

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Millennials: Please Mobilize Each Other On Social Media To Address Coronavirus Spread

Forbes Social Media

Stop the spread of the disease COVID-19 by spreading the news on social media.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Google Sister Science Company Verily Launches Coronavirus Screening Website

Forbes Social Media

Verily, Google’s sister company, has launched a screening website who want to get test for coronavirus, but it’s limited to people in the Bay Area of California, the Verge reported.

Company 59