Keyhole.co

MARCH 24, 2024

The brand also posts influencer content and shares UGC on TikTok. The vacation rental marketplace doubles down on UGC marketing through its Twitter handle. What makes Airbnb’s social media strategy successful? The campaigns make taking trips seem like a transformative journey of solidarity and belongingness.

Communities 59

Communities Social Media Strategy UGC 59

agora pulse

DECEMBER 11, 2020

Consider integrating email marketing and social media to make your campaigns stronger and richer. A strong social media strategy can help your clients or company reach an impressive list of goals. Over 90% of emails land in customers’ inboxes and some email platforms offer deliverability rates as high as 99%.

Campaign 150

Campaign Social Media UGC Marketing 150

Sprout Social

MAY 26, 2022

With engagement like this, the network is quickly moving away from the fringes of the social media landscape and into the center of forward-thinking brands’ strategies. This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement.

Examples 138

Examples Campaign Tips UGC 138

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Investing in a customer marketing strategy doesn’t mean you’re taking away from building brand awareness. What is customer marketing?

Strategy 116

Strategy Brands Content UGC 116

Keyhole.co

OCTOBER 16, 2023

In this article, we’ll dive deep into Coca-Cola’s social media strategy and share the secrets behind their remarkable success. Analysis of Coca-Cola’s social media accounts Coca-Cola’s marketing strategy is a masterclass in timeless appeal, effortlessly bridging generations with lively content and simple messaging.

Strategy 69

Strategy Social Media Loyalty UGC 69

Buffer Social

OCTOBER 29, 2021

It seems like every other week there are updates to the algorithm, new strategies for driving growth, and added features to utilize. While these insights and tools can be powerful ways to drive growth to your business, they can also bring overwhelm to your social media strategy. This showed me that my account had a real impact.

Small Business 100

Small Business Campaign Instagram UGC 100

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. However, there still needs to be a human element to your Instagram strategy. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Let’s dig in.

Instagram 110

Instagram Tools Strategy Hashtag 110

Keyhole.co

DECEMBER 26, 2023

Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. Let’s take a deeper gulp of Red Bull’s social media strategy.

Social Media 52

Social Media Strategy Sports Meme 52

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

Campaign 91

Campaign Social Media Brands Apparel 91

Sprout Social

OCTOBER 19, 2022

These initial touch points will ensure the content they create integrates seamlessly into your brand strategy and has longevity. Sometimes brands partner with creators for specific campaigns or launches. When we were ready to find creators, I found that looking to our community and third-party platforms was the most helpful.

Campaign 100

Campaign Content How To Influencer 100

Hootsuite

JANUARY 13, 2022

Whether you know it or not, both of these examples are user-generated content (UGC). Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. UGC comes in many forms, including images, videos, reviews, a testimonial, or even a podcast. Where does UGC content come from?

UGC 145

UGC Content HootSuite Authentication 145

Sprout Social

AUGUST 30, 2021

Brands today have more options available than ever when launching multichannel marketing campaigns—which may be both a blessing and a curse, considering over half of marketing leaders say they struggle to effectively execute them. Tailor content to each specific channel and audience while also maintaining a coordinated strategy.

Campaign 136

Campaign Social Media Social Media Management Team 136

Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. You need to have a solid strategy in place, which is where we come in.

Strategy 92

Strategy Marketing Banking Influencer 92

Webbiquity SMM

JUNE 21, 2022

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. They must get their branding right while addressing their target market on the different platforms where they hang out, and with the exact type of messaging they expect to hear.

Influencer 295

Influencer Brands Policies Privacy 295

Later

JUNE 28, 2021

From monitoring relevant hashtags to searching for influencers who are already fans of your brand — finding the right influencers can help you level-up a campaign, build brand awareness, and reach new engaged audiences. Use a Third-party Influencer Management Platform. 5: Use a Third-party Influencer Management Platform.

Influencer 106

Influencer Campaign Instagram How To 106

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? That is, random promotions with no end-goal, strategy, or definition of “success.” This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly?

Campaign 132

Campaign Engagement Marketing Hashtag 132

Pixlee

AUGUST 22, 2020

One answer is with user – generated content (UGC). UGC offers a way for brands to build more authenticity into their marketing and often leads to more sales. UGC is 35% more memorable than other media, and 50% more trusted. Utilize UGC Efficiently. Implement Live Chat. Upgrade Your Website Design.

UGC 54

UGC Authentication Communities Patterns 54

Keyhole.co

AUGUST 16, 2023

Running a successful marketing campaign requires a dynamic approach that attracts your audience and keeps them engaged. Social media platforms offer unparalleled reach and real-time interactions with your audience, while email marketing allows for personalized, direct communication.

Campaign 52

Campaign Social Media Marketing Metrics 52

Pixlee

OCTOBER 16, 2020

2020 has taught us that it’s not always possible to plan life too far ahead—but this shouldn‘t stand completely true for your yearly marketing strategy. Enter user-generated content (UGC) – the strategic fulcrum of your campaigns and content shortages. Why you should include UGC in your social media calendar.

UGC 82

UGC Content Strategy How To 82

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 148

Small Business Influencer Collaboration Marketing 148

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 147

Small Business Review Influencer Collaboration 147

Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. A TikTok campaign run by a brand refers to the strategies and content created by an organization for the video app, and can be either organic or paid.

Campaign 52

Campaign UGC Hashtag Influencer 52

Keyhole.co

OCTOBER 30, 2023

Burger King has millions of followers across their many country-specific social media accounts, and they run many successful online campaigns. Their social media strategy uses social listening to leverage pop culture and share relevant, gripping content that drives engagement. Let’s dive deeper into Burger King’s social media strategy.

Engagement 52

Engagement Social Media Strategy Meme 52

Pixlee

SEPTEMBER 8, 2020

Instead, try these five tactics to make your next marketing campaign more diverse with inclusive content. With the rise of user-generated content (UGC), marketers no longer have to rely on the limited options offered by stock photo platforms. Then, use that information and feedback guide your strategy.

Campaign 77

Campaign UGC Marketing Authentication 77

Buffer Social

NOVEMBER 13, 2023

In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns. Consider if that might apply to customers in your target audience — would launching a high-stakes Black Friday campaign erode trust with your long-time buyers?

Examples 92

Examples Campaign Discount Marketing 92

Sprout Social

MAY 11, 2021

6 social media optimization strategies you should totally try. Content strategy optimization. That said, your content strategy shouldn’t be a free-for-all. The sooner you come up with an organized strategy, the more easily you’ll generate ideas or posts. Now, onto the good stuff! Account optimization.

Social Media 126

Social Media Strategy Engagement Hashtag 126

Webbiquity SMM

NOVEMBER 8, 2022

User Generated Content: UGC is one of the most sustainable and cost-effective ways to market products. Brands integrating social proof into their marketing campaigns boost legitimacy and authenticity in their products and services. Promote a positive brand image in social media platforms. with only a handful.

comScore 305

comScore Marketing Case Study Review 305

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. The everyday people who advocate for you are able to influence the purchasing decisions of their family and friends more than your advertising campaigns.

Strategy 52

Strategy UGC Brands Apparel 52

Hootsuite

JULY 6, 2022

Instagram is a visually-based platform. Using a platform where your customers can see how your products and services might look on them or in their lives is a massive benefit to your sales. Folks are receptive to being advertised products or services on the platform. Let them know about any promotional campaigns you’re running.

Instagram 117

Instagram HootSuite UGC Influencer 117

agora pulse

OCTOBER 1, 2020

Need to get the full picture for a social campaign or strategy? As a social media manager, every post you publish contributes to a larger goal and fits into an overall strategy. But how do you identify the right goals and shape a strong social media strategy? Improve your overall marketing strategy. SWOT Analysis.

Analysis 114

Analysis UGC How To Social Media 114

Hootsuite

JULY 5, 2022

The best ways to achieve Instagram growth have changed a lot in the last year as the platform has pivoted hard towards video – especially Reels. In this post, we’ll look at how to build an Instagram growth strategy that brings in new followers and keeps them around for the long haul. 11 strategies for organic Instagram growth.

Instagram 110

Instagram Strategy HootSuite Hashtag 110

Social Media Strategies Summit

DECEMBER 16, 2022

User-generated content (UGC) is highly impactful in any industry. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. UGC is especially effective in higher education.

Social Media 130

Social Media UGC Project Collaboration 130

agora pulse

JANUARY 6, 2021

With so many different social media platforms to manage and such a long to-do list to tackle, it’s tough to know where to start and how to plan your day effectively. Respond immediately to anything simple—like a meeting request—or anything urgent—like a campaign update. Check Paid Social Campaigns.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? Improve your marketing and social media content strategies (beyond Facebook) based on what you learn. Trust = sales.

Engagement 110

Engagement UGC Facebook HootSuite 110

Ignite Social Media

NOVEMBER 13, 2018

Now, as the year wraps up, it’s a good time for social media marketers to re-evaluate their social media strategy with fresh eyes. As user behavior and the platforms themselves continue to evolve, it’s imperative to adapt to the social media landscape. If your brand does not currently leverage UGC, you may be wondering where to start.

Trends 143

Trends Social Media UGC Authentication 143

Pixlee

JULY 28, 2021

And while agencies are still playing a vital role in content creation, brands are getting creative with campaign creatives. In fact, most of today’s sophisticated brands are beginning to integrate customers’ ideas and demands into marketing content by collecting and sharing user-generated content (UGC) from real customers.

UGC 98

UGC Brands Content Authentication 98

Keyhole.co

MAY 11, 2023

Instagram has emerged as one of the most powerful social media platforms for businesses of all sizes. Instagram has become a go-to platform for brands looking to reach a wider audience, build their brand, and drive sales. That’s why having a solid Instagram marketing strategy is essential for success. Let’s dive in!

Instagram 52

Instagram Strategy Marketing Hashtag 52