Social Media Strategery

NOVEMBER 13, 2009

Development Social Media So You Just Graduated and You Want a Job Sat, Nov 14, 2009 Social Media Last week, I attended my sixth or seventh Public Relations Society of America (PRSA) International Conference, dating back to my years with the Public Relations Student Society of America (PRSSA) while I was in college.

Gov 2.0 80

Gov 2.0 Conference Web 2.0 Wiki 80

Social Media Strategery

MAY 6, 2010

&# Granted, the discussion doesn’t usually devolve to that level (but imagine how much more fun meetings would be if they did), but I’ve spoken to a number of people in the Gov 2.0 Facebook firewall gov20 government government 2.0 FASTForward FedScoop Governing People Government 2.0

Gov 2.0 72

Gov 2.0 Organization Social Media Forums 72

Social Media Strategery

FEBRUARY 25, 2008

It’s great that there’s a vibrant community of these experts (check my blogroll on the right for a list of these experts, all much more established than I) actively sharing ideas and experiences. I’m one of the leads for our social media/Government 2.0 I will add you to my blogroll! I will add you to my blogroll!

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Gov 2.0 WordPress Resources Wiki 50

Social Media Strategery

OCTOBER 19, 2008

Because I’ll be the only one there NOT representing a transit organization, I wanted to think of something that I could discuss with the conference attendees that they could actually use. Start by understanding what social media/new media/Web 2.0 Bookmark the blogs on my blogroll found to the right. link] Emma 1.5:

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Gov 2.0 Organization Social Media Transportation 69

Social Media Strategery

MAY 26, 2010

With each and every one of these events, I always looking forward to meeting and learning from the Gov 2.0 rockstars – Linda Cureton, Chris Rasmussen, Steve Ressler, Clay Johnson, Macon Phillips, Mary Davie, and so many others – people who have helped pave the way for conferences like this. Barcode Software Gov 2.0

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Gov 2.0 Fashion Web 2.0 Committee 91

Social Media Strategery

OCTOBER 8, 2009

So, in your mind, the stock exchanges should be eliminated because every company should be public? So, in your mind, the stock exchanges should be eliminated because every company should be public? Facebook firewall gov20 government government 2.0 FASTForward FedScoop Governing People Government 2.0 link] sradick Why not?

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Gov 2.0 Sports Team Web 2.0 90

Social Media Strategery

SEPTEMBER 18, 2008

Development Social Media Implementing Social Media at Large Organizations Fri, Sep 19, 2008 Best Practices , Enterprise 2.0 , Social Media As I mentioned in my first post , I’m currently leading a small, but growing team of people at my firm who are focused on building our social media capabilities, both internally and with our clients.

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Social Media Strategery

SEPTEMBER 18, 2008

Development Social Media Implementing Social Media at Large Organizations Fri, Sep 19, 2008 Best Practices , Enterprise 2.0 , Social Media As I mentioned in my first post , I’m currently leading a small, but growing team of people at my firm who are focused on building our social media capabilities, both internally and with our clients.

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Buzz Marketing for Technology

JULY 7, 2008

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. 9) Most companies have “hearing systems&# not “listening systems.&#

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Communities Groups Groups Social Media 117

Social Media Strategery

JANUARY 27, 2010

Maybe Coach Wristlet is the style, quality of stitching, or the softness of the leather that the company is renown for. bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0 Facebook firewall gov20 government government 2.0

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Gov 2.0 Web 2.0 Forums Wiki 86

Buzz Marketing for Technology

JUNE 27, 2008

The results of this study will be presented at WWW2008 , the 17th International World Wide Web Conference which will be held on April 20 to 25, 2008 in Beijing, China. And don’t think that Horvitz is just resting and waiting for this conference. Collaboration 2.0. Enterprise Web 2.0. Hardware 2.0.

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Instant Messaging Trends Microsoft Wireless 130

Social Media Strategery

OCTOBER 6, 2008

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 I’ve got the Web 2.0 I’ve got the Web 2.0 Facebook firewall gov20 government government 2.0

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Gov 2.0 Social Media Web 2.0 Consultant 50

Social Media Strategery

AUGUST 18, 2010

I first met Jen at the 2009 PRSA International Conference in San Diego , and was immediately impressed with her enthusiasm and eagerness to learn about the business uses of social media. Company promotions and advertisements were broadcast through television, magazines, billboards and the occasional internet banner.

Education 135

Education Social Media Gov 2.0 Class 135

Social Media Strategery

JANUARY 10, 2009

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Image Courtesy of Flickr user Ack Ook* buy-in , leadership , scary , social media , web 2.0 Miscellaneous Personal Prof.

Social Media 119

Social Media Gov 2.0 Wiki Web 2.0 119

Social Media Strategery

FEBRUARY 1, 2009

The executive has to realize that to effectively use social media, you can’t designate somebody or some group as “the Web 2.0 Imagine what their fears will be and address those, but most importantly show how the company’s (or in my case, the association’s) work can be enhanced by that new tool/platform/effort.

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Gov 2.0 Social Media Web 2.0 How To 56

Social Media Strategery

MAY 19, 2010

I had a great conversation recently with one the senior leaders at my company and he told me that’s the one thing that separates the good from the great. Facebook firewall gov20 government government 2.0 Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

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Gov 2.0 Project Web 2.0 Meeting 79

Social Media Strategery

DECEMBER 13, 2008

My company has clients across the federal government, and I could get a meeting with pretty much any of them just by saying that I lead our social media practice and I’d like to discuss how their organization could take advantage of social media. They prefer static Web sites that people must visit.

Gov 2.0 93

Gov 2.0 Web 2.0 Wiki Policies 93

Social Media Strategery

AUGUST 26, 2010

Unfortunately, IT departments at large companies and government agencies are too often doing the equivalent of developing Android apps at work and using the iPhone at home. bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0

Gov 2.0 117

Gov 2.0 Tools Wiki Sharepoint 117

Social Media Strategery

NOVEMBER 20, 2009

&# Their response ranged from the dismissive – “why would we have a class on learning to Twitter – only old people use it anyway?&# – to the inquisitive – “it’d be great if we could learn more about how these tools are being used by companies so we’d know before we got hired.&#

Education 88

Education Gov 2.0 Class Web 2.0 88

Social Media Strategery

FEBRUARY 9, 2010

.&# Hmmmm…sounds like his perspective, experience, and business acumen would be a valuable addition to the Gov 2.0 I recently read a fascinating article in the latest edition of Fast Company – “ A Problem Solver’s Guide to Copycatting.&# Think about the value that Craig Newmark has brought to the Gov 2.0

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Gov 2.0 Organization Sports Forums 94

Social Media Strategery

APRIL 26, 2009

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Development Social Media The More Things Change, the More They Stay the Same Mon, Apr 27, 2009 Government 2.0 Miscellaneous Personal Prof.

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Gov 2.0 Social Media Conference Social Networking 93

Social Media Strategery

OCTOBER 27, 2009

Get to know your companies strengths and weaknesses, and be honest about them. Stay on top of current Gov 2.0 After all, government gets to have its own “2.0” All other industry reference for social media is “Web 2.0.” After all, government gets to have its own “2.0” and Gov 2.0, and Gov 2.0,

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Social Media Strategery

DECEMBER 22, 2008

best practices , government , government 2.0 , public sector , social media , web 2.0 I’m one of the leads for our social media/Government 2.0 list of each team’s contact info on company intranet) would give people a taste of collaboration and encourage other small steps. bring up from the sabotage manual ).

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Gov 2.0 Social Media Wiki Web 2.0 62

Convince & Convert

SEPTEMBER 21, 2010

Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. If your customers and prospects feel like your company is more human and actually cares about them, they’ll want to be part of it.

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Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. Some have gone as far as outing the companies who have trodden down this path. I’m sure you can relate. Let’s do it!

Press Release 129

Press Release How To Radian6 Blogger 129

Social Media Strategery

APRIL 1, 2009

I saw very senior government employees chatting it up with very junior consultants, employees from two different companies sharing time on a panel session, and groups of consultant/government folks hashing out a solution to a problem one of them was having. What I’d Like to See Next Year The wiki. More skeptics.

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Gov 2.0 Wiki Conference Hashtag 92

Social Media Strategery

SEPTEMBER 30, 2008

Because building and maintaing a large enterprise-wide wiki like Intellipedia or the wiki available behind my company firewall, is a LOT of hard work. Facebook firewall gov20 government government 2.0 Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

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Gov 2.0 Wiki Wikipedia Web 2.0 50

Social Media Strategery

DECEMBER 30, 2008

In 2009, I want to do more to illustrate the “What’s in it for me&# to our everyone at my company, especially our managers. Image courtesy of Flickr user xmascarol new year , prediction , resolutions , social media , web 2.0 I’m one of the leads for our social media/Government 2.0

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Gov 2.0 Social Media Web 2.0 Wiki 77

Social Media Strategery

JANUARY 17, 2009

It’s about the guy who convinces his administrator to do a press conference on Twitter. It’s about the group of people who self-organize a Government 2.0 It’s about the IT specialist who starts an entire social network dedicated to Government 2.0 Facebook firewall gov20 government government 2.0

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Gov 2.0 Social Media Wiki Technorati 93

Social Media Strategery

OCTOBER 12, 2008

The first thing that I have to tell them is that just because another organization, company, or agency implemented blogs or wikis or whatever else, they won’t necessarily see the same results, especially if they compare themselves to case studies in the private sector. government 2.0 , public sector , social media , web 2.0

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Gov 2.0 Wiki Policies Consultant 76

Social Media Strategery

JUNE 21, 2009

Depending upon the level of executive sponsorship and participation – some companies will unfortunately take a long time to adopt social media and miss out on the benefits it represents today. Culture is important, but if we wait for companies to “become social&# before we introduce social tools, we’re just wasting time.

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Gov 2.0 Wiki Social Media Collaboration 117

Social Media Strategery

AUGUST 8, 2010

Although some people are sleeping and are still thinking advertising, print, TV … Allow and promote evangelist of your company, brand and products. That's why so few brands/companies/organizations have really *gotten* social media yet. Facebook firewall gov20 government government 2.0 Who runs your SM accounts?

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Gov 2.0 Social Media Social Media Management Organization 139

Social Media Strategery

JANUARY 12, 2010

From left to right: Giovanni Carnaroli, Gwynne Kostin, John Teeter, and Jim Rolfes speak at the Open Government Directive Workshop I really enjoyed participating in this conference for a few reasons. First, it was led by the Department of Transportation, not by a commercial company or a non-profit.

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Gov 2.0 Questions Wiki Transportation 90

Social Media Strategery

JULY 25, 2010

This story resonated with me because it not only made me think of all the companies and brands that have earned my loyalty over the years, but also of the the interactions that I have had with our government, be it at the Post Office, at the DMV, as the Social Security Administration, the IRS, etc.

Gov 2.0 116

Gov 2.0 Policies Web 2.0 Wiki 116

Buzz Marketing for Technology

JUNE 27, 2008

These could be the university VLE, the workplace LMS or a collection of so-called Web 2.0 All the while, the individual may wish to link selectively to an evolving parade of Web 2.0 This diagram shows how PLEs are situated at the intersection of VLEs, Web 2.0 There are benefits to both web-served (ie.

Web 2.0 165

Web 2.0 Wiki Metadata Social Bookmarking 165

Social Media Strategery

MARCH 23, 2010

Then yesterday, I came across this post by Rick Alcantara, “ Who Should Control Social Media Within a Company? ,&# and I couldn’t help thinking that we’re asking the wrong question. Facebook firewall gov20 government government 2.0 guest health internal leadership OReilly opengov organization Personal pr Prof.

Social Media 122

Social Media Gov 2.0 Committee Collaboration 122

Social Media Strategery

OCTOBER 25, 2008

bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0 Facebook firewall gov20 government government 2.0 Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

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Gov 2.0 Social Media Web 2.0 Wiki 56