Remove B2B Remove Brand Monitoring Remove Marketing Remove Social Networking
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Five Reasons Why You Absolutely, Positively Need to do Online Brand Monitoring

Webbiquity SMM

Why then do so many brands fail to do basic brand monitoring on social networks, and across the Internet more generally? ” Further: “As a follow-on experiment, 22 brand monitoring software tools were reviewed in a separate post, which was tweeted out multiple times. .”

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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform).

B2B 167
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The Top 50 Content Marketing SaaS Companies on Twitter

Webbiquity SMM

The top two social networks for B2B software-as-a-service (SaaS) companies are LinkedIn and Twitter. Others are barely active, or use Twitter as a broadcast platform rather than a social network; they follow back only a minuscule portion of their followers and rarely engage in conversations. Followers: 10,800.

Company 38
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Twitter for Business: Is It Time?

Webbiquity SMM

Twitter is generally viewed as the second-best social network for B2B marketing , behind only LinkedIn. Though 90% of B2B software companies are on Twitter , barely half are active. Though 90% of B2B software companies are on Twitter , barely half are active. But it’s not. Could it happen?

Twitter 244
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What should I monitor for? by B2B Lead Roundtable Blog.

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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. What can Twitter do from a marketing perspective? Lots of things.

Team 171
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New Social Media Advertising Strategies for 2023

Webbiquity SMM

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish.