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26 Social Media Marketing Books to Advance Your Skills

agora pulse

Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media. To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos.

Skills 195
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The Top 10 LinkedIn Influencers (LinkedInFluencers) to Follow

Oktopost

B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses. According to 74% of B2B marketers in a recent study, influencer marketing positively impacts a customer’s relationship with the brand. What is B2B influencer marketing? Quick Links.

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Uh-Oh, Instagram Features You’re Forgetting to Use

agora pulse

Social media managers often overlook these important Instagram features. As a social media marketer, it’s been incredible to watch Instagram flourish over the past few years, evolving from a simple (if popular) photosharing app to become one of the most popular social media marketing sites on the market.

Features 124
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The Best Social Media Scheduling Tools For Businesses

Keyhole.co

And now, you can schedule your posts from your desktop or through the mobile app at the most convenient time for you, and feel relieved that they will be published at the best time. Start with a free trial to test run Keyhole’s software before diving in with a full account for your brand and your social media team.

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4 Nearly Guaranteed 2012 Social Media Predictions

Convince & Convert

The team at Awareness (who offer social media management software I like a lot), recently published a terrific, free ebook of 2012 social media predictions. Paul Gillin ( B2B social media guru). Doug Haslam (good guy despite being a Red Sox fan – read his great post on social ROI ).

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How to Derive Inspiration from an Active Fan Base

Convince & Convert

Jessica Gioglio , Public Relations and Social Media Manager at Dunkin’ Donuts , joins the Social Pros Podcast this week to discuss Dunkin’s army of brand advocates, whether frequency of using a brand contributes to brand loyalty, and what the social media staffing looks like at a company as socially active as Dunkin’ Donuts.

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Why Content Experience Matters

Convince & Convert

If your visitors are coming in—as an example—from Twitter, they’re going to access it on mobile. “Remember when we used to go to the library at school and we’d go in there and the librarian knew every book in that library? B2B Marketing Tool, Oracle Eloqua. Social Media Management Tool, Hootsuite.

Content 60