Waxing UnLyrical

JUNE 21, 2018

The combination of these two developments has resulted in what is know as “authentic advocacy.” ” More than just a fancy marketing term, authentic advocacy encapsulates the heart of marketing strategy today: building a strong, influential brand by connecting with people. Tip #1: Seek Out Employee Evangelists.

Authentication 125

Authentication Brands How To Review 125

Buffer Social

OCTOBER 29, 2021

It seems like every other week there are updates to the algorithm, new strategies for driving growth, and added features to utilize. While these insights and tools can be powerful ways to drive growth to your business, they can also bring overwhelm to your social media strategy.

Small Business 100

Small Business Campaign Instagram UGC 100

Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

Communities 78

Communities Social Media Community building Groups 78

Pam Moore

JUNE 2, 2017

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. We have developed your fast track to social media business success! Build community to create a movement.

Training 167

Training Communities Social Media Real Estate 167

Pam Moore

AUGUST 23, 2017

Trust me, you will be using it after you learn how easy it is and how much it can benefit your business, your customers and your social media communities. Even if you don't know what Facebook Messenger is or why you should care… you will after this training. Register for the webinar now! . What you'll learn… .

Small Business 164

Small Business Facebook Training Social Media 164

Pam Moore

FEBRUARY 23, 2019

Facebook can be a game changer for small business and even corporate brands. Facebook enables businesses to build a brand presence that is intertwined with the rest of their online platform such as websites, blogs, video channels, and other social networks such as Instagram and more. With more than 1.52 With more than 1.52

Small Business 60

Small Business How To Facebook Template 60

Sprout Social

FEBRUARY 5, 2024

But in a landscape where consumers and professionals alike are skeptical with top companies reneging on their previous commitment, how can brands celebrate Black History Month authentically? In this article, we’ll explore best practices for honoring Black History Month and feature stand-out brands who champion and celebrate all year long.

Social Media 104

Social Media Authentication Communities Campaign 104

Pam Moore

JUNE 12, 2019

The OPC = other people's content and other people's community. Tapping into the OPC can be a huge turbo boost to zoom your brand, business results and both personal and professional relationships. Communities create markets, but only after you make the first investment in the human beings within. Episode Highlights. SoundCloud.

Communities 101

Communities Brands Content Authentication 101

Buffer Social

DECEMBER 3, 2020

Their strength is in their community. IFundWomen , the go-to funding marketplace for women-owned businesses, aims to support women entrepreneurs as they navigate building their businesses. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community.

Communities 81

Communities Engagement Community building Instagram 81

Lucy Hall

JUNE 16, 2015

In this blog post I will explain how start up's and small businesses can get started with marketing Your small business on Facebook. Facebook is one of the best social networks to promote your business and make meaningful connections online. When - Will you engage with them? Like and Share.

Small Business 60

Small Business Facebook Marketing Survey 60

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

Small Business 56

Small Business Influencer Template Templates 56

Pam Moore

JUNE 30, 2017

When many entrepreneurs, small business owners and even experienced marketers in larger organizations think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos, Pinterest boards and traditional tv or radio advertisements. It's community. Your brand is not your logo!

Brands 167

Brands Strategy Authentication Reputation 167

Pam Moore

NOVEMBER 23, 2016

Facebook Live video streaming enables brands and businesses of all sizes to tap into the power of video marketing and social media. It enables even the smallest of businesses to increase brand awareness, build community, nurture relationships. Using Facebook live video enables business marketers to humanize their brand.

Small Business 60

Small Business Video Facebook Training 60

Pam Moore

JUNE 5, 2018

One of the top questions I hear from business leaders, small business owners, executives, sales representatives, and everything in between is, “Pam, do I need a personal brand? Knowing how to leverage these technologies combined with a personal brand can help even the tiniest of businesses shine and rise above the noise.

Brands 157

Brands How To Authentication Training 157

Pam Moore

JUNE 22, 2017

Not only can even small businesses with tiny budgets more quickly create quality content at a lower cost when partnering with micro-influencers, but they can also immediately tap into an audience that has a trusted leader, the influencer! – Influencer marketing for small business. Need more help?

Course 163

Course Influencer Training Small Business 163

Later

JUNE 24, 2020

Instagram is expanding its Instagram Shopping features to more types of businesses — including creators! ” According to Instagram, once the update goes into effect on July 9th, any eligible business or creator account will be able to use shopping tags to drive people to their website to make a purchase.

Instagram 97

Instagram Policies Small Business Affiliate marketing 97

Pam Moore

MARCH 7, 2023

It's about tapping into the heart and soul of your brand and creating a personality that is authentic, memorable, and bold. Instead, it's important to think about tapping into the heart and soul of your brand and creating a personality that is authentic, memorable and bold (maybe even a little “wild”). Brand can inspire.

Authentication 78

Authentication eBook Brands B2B 78

Pam Moore

MARCH 31, 2017

It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU! Build community and earn support of evangelists to amplify your story and purpose.

Training 165

Training Social Media Brands Small Business 165

Pam Moore

OCTOBER 9, 2017

It's these common foundations that weave the threads for relationships, trust and community. If we all know life and business is really about people, then why do so many marketing and business leaders still fall to lazy marketing tactics and corporate marketing speak as they set out on their online digital and social media adventures?

Brands 166

Brands Small Business Communities Authentication 166

Socially Sorted

JULY 14, 2016

Do you want to learn some instantly actionable, smart social media lessons for small business? You can use these strategies in your business too! 5 Smart Social Media Lessons for Small Business from Kuni Lexus of Portland. A small business blog will drive traffic to your site. Image by Shutterstock.

Small Business 40

Small Business Social Media Instagram Smart Phone 40

Pam Moore

MAY 12, 2019

Your brand is your promise and value you offer customers, your community and all who come in contact with your brand. It's community. A good brand architecture and strategy will enable you to better share your brand story in an authentic way. Don't make the mistake of thinking your logo or business card is your brand.

Brands 109

Brands Strategy Reputation Authentication 109

Buffer Social

MARCH 9, 2023

Why LinkedIn is important for personal branding Whenever you’re trying to grow in your career, whether as an employee, startup founder, or small business owner, you’re faced with one major problem: there are a thousand other people just like you.

LinkedIn 98

LinkedIn Brands Real Estate Small Business 98

Pam Moore

MAY 30, 2018

How do you win authentically in a way that you earn trust, draw people closer to you organically and not push them away with spammy tactics? This session will get real on the absolute key areas you must focus on to drive solid social business results for your organization in the current media landscape.

Social Media 157

Social Media Authentication Metrics Feed 157

Diva Marketing Blog

JANUARY 31, 2017

H ow to get the word out about your company and products is a one of the biggest challenges facing many small business owners. Recently I had the pleasure of meeting two guys in Atlanta who have a little different approach on how to promote your business. Some media leans left, some media leans right, we lean business.

Small Business 40

Small Business Authentication Communities Questions 40

Diva Marketing Blog

JANUARY 31, 2017

H ow to get the word out about your company and products is a one of the biggest challenges facing many small business owners. Recently I had the pleasure of meeting two guys in Atlanta who have a little different approach on how to promote your business. Some media leans left, some media leans right, we lean business.

Small Business 40

Small Business Authentication Communities Questions 40

Hootsuite

JULY 4, 2022

While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. 38% of TikTok users said a brand feels authentic when teaching them something. with its funny, authentic videos that feature its staff, mascots, and trending audio tracks.

Questions 104

Questions Banking Insurance HootSuite 104

Buffer Social

SEPTEMBER 13, 2023

For content creators and small businesses, Shorts can be a game-changer. Relatability & authenticity : Viewers tend to engage more with genuine and relatable content. There’s no formula for authenticity – it’s a broad keyword that means different things depending on your goal for content creation.

YouTube 94

YouTube Video UGC Authentication 94

Pam Moore

SEPTEMBER 20, 2020

With more than 700 million members in more than 300 countries and regions, LinkedIn has become a power house of digital opportunity for brands and social savvy marketers who know how to build relationships and ignite their brand with authenticity. Relationships are the foundation of business today. Your network is your net worth.

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Pam Moore

AUGUST 17, 2020

LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. More than 75,000 small businesses use LinkedIn. Top 10 LinkedIn Power Tips to Grow Your Business with LinkedIn. More than million freelancers use LinkedIn.

LinkedIn 78

LinkedIn Tips Brands Training 78

Freelance Social Media

MAY 20, 2010

by Justin on May 20, 2010 Facebook just announced another major change yesterday: limiting landing tabs to “authenticated pages&#. This means that a “page must have greater than 10,000 fans or the Page admin must work with their ads account manager&# to be “authentic&#.

Facebook 185

Facebook Foursquare Authentication Privacy 185

Pam Moore

JUNE 10, 2017

Unfortunately many small business owners and marketing teams jump on social media expecting fast results. The importance of a solid brand architecture and messaging platform to inspire and connect with audience and community. 15 Reasons Random Acts of Marketing are Bad for Business & Life (episode 28).

Social Media 167

Social Media Marketing Small Business Influencer 167

Later

DECEMBER 11, 2020

Between the COVID-19 pandemic, an increase in social activism, and Instagram introducing new features (hello Reels!), More Authenticity in Instagram Captions and Posts. And this isn’t the only e-commerce feature in Instagram’s tool belt. . Wondering what the future of Instagram marketing looks like? . But we’ve got some ideas!

Trends 52

Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

Between the COVID-19 pandemic, an increase in social activism, and Instagram introducing new features (hello Reels!), More Authenticity in Instagram Captions and Posts. And this isn’t the only e-commerce feature in Instagram’s tool belt. . Wondering what the future of Instagram marketing looks like? . But we’ve got some ideas!

Trends 52

Trends Instagram Microblogging Meme 52

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you. The truth is that communities take time. Planning takes focus and time.

Communities 60

Communities Strategy Brands Marketing 60

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you. The truth is that communities take time. Planning takes focus and time.

Communities 60

Communities Strategy Brands Marketing 60

Buffer Social

JANUARY 20, 2022

December December 18-26: Hanukkah December 25: Christmas Day December 31: New Year’s Eve Unofficial Holidays There are a lot of unofficial holidays out there, this list covers some of the big ones that are most applicable to small businesses, but there are plenty more. What's next for you and your business?

Social Media 85

Social Media Content Small Business Meme 85

Pixlee

MAY 28, 2020

Now, businesses aren’t just using social media to connect with customers and drive traffic to their sites. Instead, they are building deeply impactful social relationships on the networks with their community. Morphe’s UGC features reviews built in to match the product. Many know this concept as social commerce.

UGC 66

UGC Influencer YouTube SEO 66