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Apple Debuts iBeacon Location Technology in U.S. Stores

The Realtime Report

Apple’s iBeacon technology is looking to accomplish both, and after a successful run with the MLB’s ‘At the Ballpark’ mobile app at Citifield , Apple has now installed the location technology into its own retail stores. Last Friday, the technology debuted in 254 Apple stores in the U.S.

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Is Marketing About To Get Really Creepy Or Really Good?

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Apple acquired a company last week. There is still one slightly unchartered territory that will - without question - be the last mile in marketing. It is the ability for a brand to deliver contextual and highly targeted marketing at the local retail level. This is more than a defensive move for Apple.

GPS 81
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Was The iPhone 7 Worth The Wait? What Is The Future Of Uber? All That And More On CHOM FM

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A GPS-enabled and swim-proof Apple Watch. The one-year deal will see Uber acquiring the equivalent of 300 taxi permits, which gives the company 50,000 operating hours a week. apple watch. digital marketing. digital marketing agency. digital marketing blog. marketing blog. apple watch.

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The Most Amazing Internet Stock Of The Year

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There are sprinkles of newer thinking (like when The Huffington Post launched their GPS For The Soul app) and I'm hopeful that they can leverage everything they have with The Huffington Post coupled with their acquisition of Patch to crack the code on local (and hyper-local) content. content marketing. gps for the soul.

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The Year Of More

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While Social Media has aligned within the marketing and communications departments, we're going to see the social impetus be pushed through the entire DNA of a company. Achieving mastery of the local market has never been easy. apple television. local market. apple television. local market.

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Six Links Worthy Of Your Attention #25

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"Is GPS eroding our brain? But that may be what the GPS has done to our brains. the real information in the pages, and the company that will win the ebook wars will be the one that is not all that focused on the hardware, but the one that makes the content as readily available as possible for the most reasonable price.

GPS 89
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Location Tracking Ban on COVID-19 Contact Tracing Apps

Tweaklibrary

Recently, tech giants (Google & Apple) have made big announcements related to the contact tracing apps. Apple & Google Bans Location Tracking on Contact Tracing Apps. Apple & Google are undoubtedly the biggest mobile operating system players who capture more than 98% hold on the market.

GPS 21