Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. Spam engineer guy Matt Cutts has his own blog where he talks about his personal life and all things Google.

Digg 100

Digg Social Media Upcoming Ustream 100

Social Media Strategery

DECEMBER 18, 2012

Way back in 2008, microblogging and enterprise collaboration platform Yammer launched at TechCrunch50. If you want to create a vibrant culture of collaboration, you need to be OK with pictures of LOLCats, posts about the NFL playoffs, arguments about Apple and Android, and criticism of company policies. Embrace the LOLCats.

Yammer 116

Yammer Communities Collaboration Microblogging 116

Techipedia: Tamar Weinberg

JANUARY 23, 2008

I think I was sold on the Macbook not because Apple had its commercials (which are clever, but I always neglected them) but because people were ALWAYS talking about it. In October, I subscribed to 5-6 new Apple blogs, and it was for no other reason but to prepare myself for a Macbook investment.

Sites 101

Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

JULY 29, 2010

You want something from someone, so you need to compel them to engage or they’d have no reason to. I had a former supervisor tell us on the first day of a sales job, “Yes, our company helps people and we do it very well. It shouldn’t be that way, but that’s the way it is. Which is why we charge as much as we do.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

MARCH 10, 2010

Perhaps this is a fact that her agency overlooked, so as a good friend, I told her that it would be in her best interest to learn about approved tactics through the many free blogs , to engage in acceptable and informative (though not free) SEO training , and to read the best SEO book/training program (aff). Word travels.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JULY 7, 2010

There was no engagement and his ratio of followers to following was close to one-to-one. But that was a few months ago, and I’m naive enough to think that others won’t be so silly in their online engagement activities. The success of a social media marketing campaign strongly revolves around engagement.

Social Media 251

Social Media Klout Influencer Feed 251

Techipedia: Tamar Weinberg

JULY 2, 2010

This gave the the company the opportunity to test design, load times, and focus on optimization techniques as well as considering hardware upgrades as the user base increased. The Apple Students Group is a great way for Apple to market its own products, and over the summer, it offered free songs through iTunes. Thoughtful.

Facebook 111

Facebook Web 2.0 MySpace API 111

ProBlogger

NOVEMBER 23, 2014

Robert Scoble is the brains behind the blog Scobleizer (which he’s just abandoned in favour of solely microblogging on Facebook), and a well-respected authority on social media, tech, and blogging. What seems to get the most engagement? To find the next big thing you’ve probably got to see 150 so so companies.

Questions 51

Questions Microblogging Microsoft Apple 51

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more?

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

See, it’ll take an incredible amount of time to engage in the education, but when it relates to social media marketing versus SEO, there’s something missing in the equation: experience. Social media alone are pointless if not related to a company’s corporate communications strategy.

SEO 178

SEO Social Media Marketing Digg 178