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The Social Media Analytics Compass: What and How to Measure

Razor Social

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

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Social ROI: The Quest of Creating Business Value Through Social Data Takes a Step Up

Mindjumpers

Klout has probably been in the centre of this discussion, the service trying to determine a person’s influence by scoring different attributes around a person’s profile. More and more companies are starting to use the Klout score from for instance a job recruitment perspective. Competitors to Klout are now seeing the light of day.

ROI 199
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Weekly Roundup: Refreshingly Different

Waxing UnLyrical

Five ways to make your listening reports better , from Chuck Hemann ‘s Analytics is King. In defense of Klout , by Tac Anderson at New Comm Biz. Why: Klout’s taken a lot of beating online recently. So that’s what today’s weekly roundup is focusing on. A little bit of freshness for your day.

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3 Steps to a Productive Life on Twitter as a Blogger Using Buffer

Kikolani

Tweeting via Buffer will also help you to track the impact you are making on twitter with one click on the “analytics” button. One of the issues I have always faced was that I was very reluctant to tweet all these great findings on my favourite or just discovered blogposts at once. Give it a Go and See for Yourself.

Blogger 136
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How Google+ Could Affect SEO

Idaconcpts

There are several issues with ranking user-generated content through social media because it depends who is the original author, to what communities the author belongs to, and whether the author is an authority on the subject of the content. Google HQ is constantly looking for ways to improve the quality of searches. Facebook is with Bing.

SEO 147
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The One Marketing Technique that’s Best for Your Launch

Techipedia: Tamar Weinberg

Since the timing of the blogs posts were different by at least 1-2 hours, we had the opportunity to view and understand the traffic patterns, conversion rates and track all our users with Google Analytics, including source of the referral, time on various pages, conversion to registration and finally usage within our product.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? I did not work on the Klout campaign.