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Online Reputation Management Guide for 2015

Proactive Report

In his article for Forbes, Jonathan Salem Baskin points out that most crisis do not erupt overnight: C ontrary to the notion that reputations can be ruined in an instant, most crises are months or years in the making. In most cases the company had been aware of the issues for some time, says Baskin. The Online Reputation Explosion.

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Top 10 reputation management software and how to select the best tool for your business

Sprout Social

What customers say and how they relate with your business can greatly affect your online reputation. Several brands, including United Airlines, have reportedly lost patrons and billions in value due to their poor management of the Flight 3411 incident involving a forcefully removed passenger that went viral online.

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Why 2 Days Later is 2 Days Late

Ari Herzog

I could have googled the information or called the company’s hotline but I turned to Twitter and received an answer quickly. Greg Verdino understands the necessity and impact of companies responding to (prospective) customers quickly, effectively, and efficiently using internet technologies.

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Become a Digital Marketing Certified Associate (DMCA) with Simplilearn

Kikolani

As someone who has taken many certification training programs over the last couple of years (twelve in total), I can tell you that some contain great content that you can learn from, and some can even help you get clients as they come from reputable sources. And you’re not just getting prepared for third-party company certifications.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Airline. • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America. Electronics, Devices, Mobile. • Jussi-Pekka Erkkola – Digital Marketing Manager at Nokia. • Marcy Cohen – Sr. Anyway, on to the list!

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Top 10 Travel Marketing Conferences of 2018

Pixlee

Touted as the largest digital travel conference on the West Coast, Eye for Travel Summit is separated into three separate themes: Mobile and Tech Innovation Strategies; Social Media, Marketing, and Data Strategies; and Startup Village. The 2018 lineup is no less impressive, boasting speakers from HotelTonight, Expedia, and Hilton Worldwide.

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You Need To Know: Social Media and Retail

Laurel Papworth

Airline staff greet me by name and not just because I’ve left my conference name tag on my jacket. Facebook Places : Use your mobile phone to “check in” and review the restaurant. This article first appeared in on Smart Company. The reviews were thin on the ground. Which one do you need most?

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